13. caseorganic.com
Empowering the Periphery
Calm technology makes use of our
peripheral attention, allowing us
to be aware of more things with
less cognitive overhead.
14. caseorganic.com
A calm technology will move easily from the
periphery of our attention, to the center, and back:
!
Things in the periphery are attuned to by the large
portion of our brains devoted to peripheral (sensory)
processing. By placing things in the periphery we are
able to attune to many more things than we could if
everything had to be at the center. Thus the periphery
is informing without overburdening.
!
- Weiser, Brown, The Coming Age of Calm Technology
22. Two Principles of Calm Technology
caseorganic.com
1. A technology should inform and encalm
2. Make use of the periphery
23. caseorganic.com
Design for people first
1. Machines shouldn't act like humans
2. Humans shouldn't act like machines
3. Amplify the best part of each
29. Create ambient awareness through
different senses
1. Haptics vs. auditory alerts (haptic compass)
2. Light status vs. full display (on/off)
3. Positive or negative tones (home electronics)
4. Transparency (inner-office windows)
caseorganic.com
38. caseorganic.com
How can we design for privacy? !
1. Temporary Solution (Privacy by Design)
2. Longer term Solution (Data Ownership)
Privacy by Design: Ann Cavoukian, Ph.D. Information & Privacy Commissioner, Ontario, Canada. http://www.privacybydesign.ca/
39. Contextual Privacy
Instagram, Facebook, Foursquare
do this well.
!
Expose privacy controls with every
piece of content that can be created
or shared
caseorganic.com
40. Half of privacy is perceived
The idea of privacy is socially created and
attached to behavioral norms.
Behavior can change when norms change.
caseorganic.com
46. caseorganic.com
What was
different?
•Design and product launch
•Developer on-boarding failure
•Secrecy/Mystery/Exclusivity
Closed system
Too many features
Price
49. caseorganic.com
Compare to iPhone
Developer Launch
• Development tools available
before new hardware/OS released
• $99 fee
• Launch: many apps
• People had phones already
50. caseorganic.com
Trying to "Calm"
the device
Headbanding: “moving
one's Glass before entering
an establishment"
caseorganic.com
57. caseorganic.com
Thank you very much!
calmtechnology.com
caseorganic.com
Amber Case | @caseorganic
Director, Esri R&D Center Portland
!
Webdagene
16 Oct 2014
Oslo Spektrum, Oslo, Sweden