Slides supporting a talk given to Austin's LaunchPad Job Club about finding Purpose in your life, or your job search, using my own journey as examples.
4. At IBM 30 years
• Operations
• Programming
• Systems Engineering
• Marketing
• Strategy
• Enterprise > Consumer
After IBM
• CAZITech
Consulting
• Dell
• Homeowners
of Texas
My Journey seeking purpose
My situation ENABLES more options.
9. Less Attractive
Hungrier
Car Accident
Brain Cell Loss
Catch Cold
Focus/Memory
Mood/Emotion
Breast Cancer
Sperm Count
Obesity
Heart Disease
Early Death
Diabetes
Stroke
My situation ENABLED my purpose.
10. My vision EXPANDS it.
POPULATION
Less Attractive
Hungrier
Car Accident
Brain Cell Loss
Catch Cold
Focus/Memory
Mood/Emotion
Breast Cancer
Sperm Count
Obesity
Heart Disease
Early Death
Diabetes
Stroke
11. POPULATION
Private Sector:
• Articles
• Health Fairs
• Public Speaking
• Corporate Wellness
• Home Builders
Public Sector:
• School Start Times
• Surgeon General
• Health Class
• Medical School
• Research
12. Sleep Wellness
Opportunity is like…
Fitness Market 1972:
• No Fitness Industry Yet
• Aerobics & Heart Health
• Little Awareness of New Science
Fitness Market Today:
• $100+B Industry
• >30K Fitness Clubs (153K WW)
• 51M Fitness Club Members ($425/yr each)
• PLUS: clothes, shoes, personal trainers, yoga, etc.
Dr. Kenneth Cooper
Founder, Aerobic Fitness
PURPOSE + PROFIT
This presentation was shared with the LaunchPad Job Club, 6700 Middle Fiskville Rd, Austin, TX on Friday, 10/16/2015.
What’s YOUR Purpose? It can change or evolve with time. Right now it may be finding a survival job. But what’s your bigger purpose? (1min)
“MiniTrends,” by John Vanston – Helped me find overlap of my interests & skillsets with important trends and position Modern Health Talk in the middle.
“The ONE Thing,” by Gary Keller – Career, this year, this week, right now. (2min)
“Conscious Capitalism,” by John Mackey – Good versus just Profit (1min)
“Thrive,” by Arianna Huffington, The Third Metric to defining success and happiness (wellbeing, wonder, wisdom & giving) (3min)
Wayne Caswell – Forester, Data Processing, IBM (fortunate accident, opns-engineering-mktg-strategy), Consulting (Smart Home, wireless, sensors, Big Broadband), Homeowners of Texas, Modern Health Talk (ref. “MiniTrends,” by John Vanston). (4min)
My situation “enables” my purpose – pension, social security, Medicare, downsized lifestyle (1min)
Purpose of Modern Health Talk: Address rising healthcare costs by helping seniors age-in-place at home and avoid the high cost of institutional care. Done by with a website & blog about enabling tech solutions, health reform policy, universal design principles serving people of all ages/sizes/abilities, and the future of healthcare. (5min)
SAMPLE ARTICLES:
Moore’s Law & The Future of Healthcare (1min) about tech & policy perspective
Automation, Robots & The Pink Collar Future (1min) about which jobs replaced when
My situation “enables” my purpose – pension, social security, Medicare, downsized lifestyle (1min)
My vision expands it – Intelligent Sleep. Stress and Sleep have a profound impact on Health, Safety & Performance.
Half of adults don’t sleep well enough, even after spending $32B/year trying, so our current sleep industry’s not working, and the CDC calls this “a public health epidemic.”
Worse is that 80% of adolescents don’t sleep enough. It affects their health, their driving, and their grades. It determines what college, scholarships, career options, starting salary, and nation’s GDP & global competitiveness. (3min)
That’s One reason I’m here. Besides the fact that Kathy invited me, I worry about the added stress put on job seekers and how sleep deficiency impacts Your health, because maintaining your health should be your #1 purpose. (1min)
About Sleep – Why do we spend 1/3 of our lives asleep? What happens during sleep? What’s the health impact with poor sleep? What’s the performance benefit of good sleep? What’s that worth? How can you sleep better? (10min)
There’s lots of things you can do now, on your own, and for free (ref. 70 Tips document). But some people need help that’s not found in premium mattress stores, in sleep medicine clinics that focus on breathing issues, or in prescription drugs. They often need motivation and coaching. That’s the role of Intelligent Sleep, a startup sleep wellness center that I’m working with.
We host free seminars and have a variety of products & programs, including nutrition, lighting, air quality, meditation & music content, aroma therapy, earthing, biofeedback, and RestSpa treatments; but we like to start with a personal assessment, because from there our sleep coaches can identify problem areas, make recommendations, and then function as personal trainers for sleep and brain health. Not everyone needs that level of help, but some do since it can take an average of 21 days to break or form a habit. (5min)
Upcoming Seminars. (1min mention)
Population Sleep Wellness.
Private Sector: Articles. Health Fairs. Public Speaking. Corporate Wellness. Builders.
Public Sector: School start. Surgeon General. Health class. Medical School. Research.
Population Sleep Wellness.
Private Sector: Articles. Health Fairs. Public Speaking. Corporate Wellness. Builders.
Public Sector: School start. Surgeon General. Health class. Medical School. Research.
We see sleep wellness in 2014 as being similar to the fitness market in 1974, when the science about aerobic exercise and its importance to health and heart disease was known, but the consumer’s knowledge of that was lagging and there was no fitness industry. The Fitness Craze started when Dr. Kenneth H. Cooper coined the term aerobics as a way to guard against heart disease. When he opened Cooper Clinic, Dallas became the aerobics HQ of the world. Today, there are more than 30,000 health clubs in the U.S. (153,000 WW), with over 50 million members paying an average of $425/year each, for total revenue of about $22 billion ($75 billion WW).
We believe the emerging sleep wellness market is poised poised for similar growth and plan to be a big player when that happens.
The opportunity for consumers to learn about sleep and apply common sense natural solutions has never been greater than today. Articles in medical journals and mainstream media are everywhere, describing the problems associated with short sleep and the benefits of sleeping well. And measurement technologies, from wearable fitness trackers to under-the-mattress sensors, are telling us what we already know, “You’re not sleeping well.” But solutions to that problem have been lacking, until now.
If time permits, mention lighting and the need to limit blue light at night and get into full sunlight in the morning. From here I could go on for as long as time or interest permits.
THERE WERE LOTS OF QUESTIONS FROM AN ENGAGED AUDIENCE.