المحاضرة الخامسة من كورس اساسيات التسويق

1. W A L I D S A E D . C O M
Marketing
princebles
S e s s i o n 5

2. Revise
Place
Promotion

3. Today
analysis
Marketing plan

4. analysis

5. important
metrics

6. www.walidsaed.com
every business has its own
KPIs
traffic
conversion
bounce rate
conversion cost
demographic
behaviour
spent time
pages scroll
pages view

7. Exploring
Defined
analysis ways
ads not working
No sales

8. www.walidsaed.com
How we define the
problem?
Customer journey

9. www.walidsaed.com
Remember
sometimes the problem in the
execution

10. www.walidsaed.com
tips and tricks
countries analysis and IOS.
conversion number vs conversion
value
male-female
traffic vs conversion
checkout page problem

11. ways to
continue

12. www.walidsaed.com
Types of people
marketing
startup
digital marketing

13. www.walidsaed.com
marketing
https://www.coursera.org/learn/marke
ting-management/home/welcome

14. www.walidsaed.com
digital marketing
https://www.coursera.org/specializatio
ns/digital-marketing

15. www.walidsaed.com
startup
https://www.coursera.org/specializatio
ns/business-entrepreneurship

16. Marketing plan

17. www.walidsaed.com
situtation analysis
SWOT( company)
Competition
context
customer
Collaborators

18. www.walidsaed.com
value creation
market gap
Targeting
Positioning
Product
place
promotion
pricing

19. THANK YOU
For listening to my talk