CIPR Reputation Management Workshop on Corporate Blogging

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Stephen Waddington

Workshop presentation on corporate blogging for CIPR Reputation Management event

Business

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May 2005 - “[…] the most explosive outbreak in the information world since the Internet itself. And they're going to shake up just about every business.” With thanks to Stephen Davies (@stedavies)

Immediate and transparent Conversational Genuine and straightforward Low cost

Rise of employee superstars Difficult to engage Mitigating risk Measurement

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Review: newly published book, article or paper

Personal: aggregate your external content

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CIPR Reputation Management Workshop on Corporate Blogging

4. May 2005 - “[…] the most explosive outbreak in the information world since the Internet itself. And they're going to shake up just about every business.” With thanks to Stephen Davies (@stedavies)

6. Immediate and transparent Conversational Genuine and straightforward Low cost

7. Rise of employee superstars Difficult to engage Mitigating risk Measurement

10.

11.

12.

13.

14.

15.

16. Insight: planning exercise

17. Comment: news story

18. Review: newly published book, article or paper

19. Network: ask your network a question

20. Showcase work: campaign launch

21. Events: preview or report on an event

22. Personal: aggregate your external content

23. News: industry comment

24. Interview: Q&A with some in the news

25. Housekeeping: Top 10 blog posts

26.

27.

28.

Hinweis der Redaktion

http://www.speedcommunications.com/blogs/wadds/2010/01/04/top-10-blog-posts-for-2010-–-by-traffic/