1. SUMMER INTERNSHIP PROGRAMME NAME :- VIJAY POPAT IIPM KOLKATA SS BATCH 09- 11

3. TOPIC Expansion of distribution channel

4. Needs of Insurance Protection Against Uncertainties To Cover Risks To Secure Life After Retirement Tax Relief Financial Aid

6. 1956 - 245 Indian and foreign insurers and provident societies taken over by the central government and nationalized.

8. Paved the way for private entities

9. Government stake in the Insurance Companies to be brought down to 50% and should be given greater freedom

10. Private Companies with a minimum paid up capital of Rs.1 billion should be allowed to enter the industry

12. Kotak Mahindra Life Insurance Aviva Life Insurance Tata AIG Met Life ING Vysya Shriram Life BhartiAxa Life

13. Market shares of different insurance companies in India IN 2009

14. Market survey The following is the market survey ,with a sample size of 100 individuals , within the Age group of 25-45,on their choice of Insurance company.. Number Of people Name of the companies

15. Number Of people Reason of the preferences

16. COMPARISON OF MARKET SHARES

18. FACT SHEET OF MAX NEW YORK

20. MANAGEMENT & BOARD OF DIRECTORS

21. SWOT ANALYSIS

23. MARKET SHARE OF MAX NEW YORK LIFE INSURANCE

24. Recruitment Process Stages

26. Distribution capabilities strongly influence product design in insurance.

27. Distribution channels have a direct impact on the insurers’ market image.

29. Emergence of new channels is in the interest of consumers.