Usability testing of a website. Suggestions for navigation scheme and product pages.

1. USABILITY TESTING Findings and Recommendations VishalMaru

2. Avg difficulty level (on scale of 1 to 10): 4.3 41% of the times users clicked on shortcuts or featured sections i.e. they were looking for suggestions No user clicked on Physicians / Nurses / Students link on the home page 100% of times Resource type was an unyielding search Specialty would be the preferred way of search for participants; however, 66% of the participants did not realize that specialties were listed under profession Navigation

3. 100% of the participants could not understand what ‘Standard option’ means 66% of the participants missed the ‘Ways to evaluate’ links on the right 100% of the participants were dissatisfied with the demo Demo not exhaustive enough Demo not interactive. Tried to click on it as well Images changing too fast Text in the demo barely readable Demo not available for all platforms Product Pages

4. 100% of the participants could not understand what ‘Insight’ means 66% of the participants were skeptical about the authenticity of the testimonials 0 participants clicked on ‘Quick links’ or ‘Recently viewed’ links on the right Information sufficient for purchase? 33% yes 33% no 33% maybe Product Pages

5. Recommendations

6. Two Levels of Navigation About us | Partners | Groups & Institutions | STAT Browse Products | Physicians | Nurses | Students | Product Advisor Search Trusted medical information Free Products Less Area for Animation Trusted Resources What’s new Archimedes Online Sample copy sample copy Sample copy sample copy Sample copy Sample copy Sample copy sample Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Learn more In the news Sample copy sample copy Sample copy sample copy Sample copy Sample copy Sample copy sample More Area for Product Suggestions Learn more Special Offers Hardware Offer Sample copy sample copy Sample copy sample copy Sample copy Sample copy Sample copy sample Sample copy sample copy Sample copy sample copy Sample copy Sample copy Sample copy sample Learn more Learn more Learn more

7. About us | Partners | Groups & Institutions | STAT Browse Products | Physicians | Nurses | Students | Product Advisor Search By Specialty [Physicians V] Allergy/Immunology Anesthesiology Cardiology Dentist Dermatology Emergency Medicine Endocrinology Family Practice Gastroenterology Genetics Geriatrics Hematology-Oncology Infectious Disease Internal Medicine Neonatology Nephrology Neurology Neurosurgery Obstetrics/Gynecology Occupational Medicine Ophthalmology Optometry Orthopedics Otorhinolaryngology Featured Products By Profession Physicians Nurses Students EMS / Paramedics Allied Health/ Other HCPs Pharma/ IT/ Consumers Pharmacist/ PharmaD Veterinary Product Suggestions Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Sample copy $49.95 Specialty – Primary Navigation By Resource Type Clinical Resources Coding Resources Constellations Drug Information Lab/Diagnostic Resources Medical Calculators Medical Dictionaries Medical News Education and Training CME Stat Board Reviews Patient Education Secondary Navigations

8. Thank you