A case study describing high level value proposition for a learning platform for children using augmented reality with an overview of features, feasibility and challenges.
2. NAME OR LOGO
Stay on track with
augmented reality.
Adapting to a highly digital generation and
making sure they learn about finances the right
way.
Help
Help children learn
more about money
and how it works.
Analyze
Get insights and
results on what works
and what does not
using tests and
improve.
Reward
Create engaging
content to make
learning easier and
reward children for
their hard work.
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3. NAME OR LOGO
Problem
Learning Curve
Money is not something
you learn just by
observing people. The
learning curve is difficult
for children and they
rarely pay attention
when taught in old ways.
Expectations
As an adult you are
expected to make wise
decisions which is not
always true when the
brain starts tricking your
decision making abilities
based on your habits.
Methods
Conventional methods of
learning have been
proven to be very boring
and not efficient in
teaching subjects related
to money to children.
Children use technology
mostly to play games.
Results
The result of all this is a
generation who learns
very less about money
as a children from the
platforms they enjoy and
use on a regular basis.
Future
It is important that
banks of future adapt to
generation it serves.
How can you adapt to
demands of the future
generation ?
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5. NAME OR LOGO
Solution
A mobile app with an intuitive and engaging user
interface providing an innovative approach to
learning money and finances by incorporating
augmented reality with research data backed by
science.
Unique
The product will be
unique of it’s kind.
First to Market
A unique advantage of
being first in the
market.
Tested
Tested and supported
with real analytics and
scientific research.
Authentic
Authentic and reliable
with an incredible
support.
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6. NAME OR LOGO
Product Features
Features are what makes us unique and same
goes for our solution. It’s features and innovative
use of technology makes it stands out from the
competition.
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Ambient light
estimation
Plane detection Integration with
realtime APIs
Multiple Face
Tracking
Motion capture Environmental
Understanding
People OcclusionObject Tracking Privacy and
Control
7. NAME OR LOGO
Feasibility
Not everything that’s technologically advanced
and available is better or easily doable, but
with right minds we can solve problems in
better ways.
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8. NAME OR LOGO
What makes us say
it’s possible ?
Open source software, AR/VR experts, previous
development experience and loads of research
data is what backs our solution.
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An AR app relies heavily on availability of specific
hardware and software to function, these apps are
usually very resource and graphics heavy making it
difficult to run on simple hardware.
Current trends data in Nordic region suggests that
most children use either an iOS of Android powered
device capable of taking pictures, videos and running
games with medium to high memory and graphics
requirements.
Apple and Google both have their own dedicated
SDK’s for developing AR Apps with support of required
features discussed in previous sections.
• Apple ARKit3 - iOS
• Google ARCore – Android
The cost of developing these apps can vary depending
on the size and complexity ranging from NOK 5
Millions to NOK 25 Millions for small to medium sized
apps.
9. NAME OR LOGO
Challenges
We have come a long way from initial
civilizations we built, we strive to solve all
problems of the world and solving challenges
are few of them.
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10. NAME OR LOGO
Challenges with AR
Other Challenges
• Lack of proven business models.
• Security and privacy issues.
• The possibility of physical harm.
• Poor quality of content and use cases.
• Public acceptance and retention.
Technical Challenges
• Lack of AR app design and development standards.
• Registration and recognitions problems.
• Multi model interactions.
• Other related technology problems and limitations not limited
to availability of devices and platform SDK’s.