SlideShare ist ein Scribd-Unternehmen logo

Activity based Sales Process

•Als PPTX, PDF herunterladen•
•
Vineet Sood
Vineet Sood
1 von 1
© 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 1 Activity based Sales Process Marketing Automation Install Base; Trialist, Website Visitors; WP Downladers etc 1 Enrich; Clean & Score Leads De-dupe; Merge & Score Leads (Lead Score = Firmographics + Activity on our website) 2 Sales Accepted Leads Predefined Process for SAL; Campaign & Lead Prioritization 3 RPC Sales Intelligence tools Defined Persistence Level & Sales Cadence per campaign 4 Making Connect Email Tracking & Scoring; Easy Appointment Setting Tracking Quotes 5 Matching Sales Process & Sfdc Map Buyers Journey Activity Based Model Modified Sales stages 6 Art of Selling Sales Coaching Using Sales tools Talent Acquisition Product Pitches 7 Handover to CLM Deployment & Active Use support for customers 8 Funnel out nurture bucket for future sales

Empfohlen

Partner matrices & model by Vineet Sood
Partner matrices & model by Vineet SoodPartner matrices & model by Vineet Sood
Partner matrices & model by Vineet SoodVineet Sood
 
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...saastr
 
How to Create a Complete Customer Lifecycle With Marketing Automation
How to Create a Complete Customer Lifecycle With Marketing AutomationHow to Create a Complete Customer Lifecycle With Marketing Automation
How to Create a Complete Customer Lifecycle With Marketing AutomationPardot
 
Newstalk SaaS Bootcamp Day 2
Newstalk SaaS Bootcamp Day 2 Newstalk SaaS Bootcamp Day 2
Newstalk SaaS Bootcamp Day 2 SaaSBootcamp
 
Account Based Marketing Measurement Gets Real
Account Based Marketing Measurement Gets RealAccount Based Marketing Measurement Gets Real
Account Based Marketing Measurement Gets Real#FlipMyFunnel
 
Five Key Points Of Sales Strategy
Five Key Points Of Sales StrategyFive Key Points Of Sales Strategy
Five Key Points Of Sales StrategySlideTeam
 
Saas bootcamp sales and marketing processes 2016
Saas bootcamp sales and marketing processes 2016Saas bootcamp sales and marketing processes 2016
Saas bootcamp sales and marketing processes 2016SaaSBootcamp
 
Managing the Lifecycle of Large Sales
Managing the Lifecycle of Large SalesManaging the Lifecycle of Large Sales
Managing the Lifecycle of Large SalesJoe Gelata
 

Empfohlen

Partner matrices & model by Vineet Sood
Partner matrices & model by Vineet SoodPartner matrices & model by Vineet Sood
Partner matrices & model by Vineet SoodVineet Sood
 
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...
SaaStrU 201: Revenue Marketing: Build for Scale with Podium's SVP, Revenue Ma...saastr
 
How to Create a Complete Customer Lifecycle With Marketing Automation
How to Create a Complete Customer Lifecycle With Marketing AutomationHow to Create a Complete Customer Lifecycle With Marketing Automation
How to Create a Complete Customer Lifecycle With Marketing AutomationPardot
 
Newstalk SaaS Bootcamp Day 2
Newstalk SaaS Bootcamp Day 2 Newstalk SaaS Bootcamp Day 2
Newstalk SaaS Bootcamp Day 2 SaaSBootcamp
 
Account Based Marketing Measurement Gets Real
Account Based Marketing Measurement Gets RealAccount Based Marketing Measurement Gets Real
Account Based Marketing Measurement Gets Real#FlipMyFunnel
 
Five Key Points Of Sales Strategy
Five Key Points Of Sales StrategyFive Key Points Of Sales Strategy
Five Key Points Of Sales StrategySlideTeam
 
Saas bootcamp sales and marketing processes 2016
Saas bootcamp sales and marketing processes 2016Saas bootcamp sales and marketing processes 2016
Saas bootcamp sales and marketing processes 2016SaaSBootcamp
 
Managing the Lifecycle of Large Sales
Managing the Lifecycle of Large SalesManaging the Lifecycle of Large Sales
Managing the Lifecycle of Large SalesJoe Gelata
 
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...Igor Yazdan
 
Galaxy: Lead Management & Helpdesk Software
Galaxy: Lead Management & Helpdesk Software Galaxy: Lead Management & Helpdesk Software
Galaxy: Lead Management & Helpdesk Software Teckinfo Solutions Pvt. Ltd.
 
1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson Demandbase1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson DemandbaseB2B Marketing
 
An Introduction to Channel Data Management
An Introduction to Channel Data ManagementAn Introduction to Channel Data Management
An Introduction to Channel Data ManagementZyme - An E2open Company
 
Sales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester ResearchSales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester ResearchMassTLC
 
The right place at the right time
The right place at the right timeThe right place at the right time
The right place at the right timeVince Wertz
 
Basecamp Stockholm - Tiffani Bova presentation
Basecamp Stockholm - Tiffani Bova presentationBasecamp Stockholm - Tiffani Bova presentation
Basecamp Stockholm - Tiffani Bova presentationSalesforce - Sweden, Denmark, Norway
 
2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 short2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 shortAx - Amicucci Formazione
 
Subscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceSubscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceZuora, Inc.
 
Building a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practiceBuilding a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practicedmg events Asia
 
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving SuccessHow CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving SuccessSalesforce Marketing Cloud
 
How Salesforce Trains Sales Reps
How Salesforce Trains Sales RepsHow Salesforce Trains Sales Reps
How Salesforce Trains Sales RepsWork.com - A Salesforce Company
 
Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60Kashif Khurshid
 
25 essential marketing_metrics
25 essential marketing_metrics25 essential marketing_metrics
25 essential marketing_metricsAmjad Paracha (PSM I®, LSSYB®)
 
Transitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management SystemTransitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management SystemDuetto
 
Travel Technology Trends And Issues
Travel Technology Trends And IssuesTravel Technology Trends And Issues
Travel Technology Trends And IssuesStever2
 
Deal Registration
Deal RegistrationDeal Registration
Deal RegistrationComputer Market Research
 
5 Stages of Sales Management
5 Stages of Sales Management5 Stages of Sales Management
5 Stages of Sales ManagementBob Marsh
 
Define Your Practice Focus
Define Your Practice FocusDefine Your Practice Focus
Define Your Practice FocusSalesforce Partners
 
Growing the Adobe business
Growing the Adobe business Growing the Adobe business
Growing the Adobe business Vineet Sood
 
Do Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value ChainDo Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value ChainVineet Sood
 
Architecting Platforms for Innovation
Architecting Platforms for InnovationArchitecting Platforms for Innovation
Architecting Platforms for Innovationindiastack
 

Weitere ähnliche Inhalte

Was ist angesagt?

Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...Igor Yazdan
 
1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson Demandbase1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson DemandbaseB2B Marketing
 
An Introduction to Channel Data Management
An Introduction to Channel Data ManagementAn Introduction to Channel Data Management
An Introduction to Channel Data ManagementZyme - An E2open Company
 
Sales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester ResearchSales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester ResearchMassTLC
 
The right place at the right time
The right place at the right timeThe right place at the right time
The right place at the right timeVince Wertz
 
2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 short2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 shortAx - Amicucci Formazione
 
Subscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceSubscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceZuora, Inc.
 
Building a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practiceBuilding a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practicedmg events Asia
 
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving SuccessHow CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving SuccessSalesforce Marketing Cloud
 
Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60Kashif Khurshid
 
Transitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management SystemTransitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management SystemDuetto
 
Travel Technology Trends And Issues
Travel Technology Trends And IssuesTravel Technology Trends And Issues
Travel Technology Trends And IssuesStever2
 
5 Stages of Sales Management
5 Stages of Sales Management5 Stages of Sales Management
5 Stages of Sales ManagementBob Marsh
 

Was ist angesagt? (19)

Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
Ragnar Sass, Pipedrive - "Most important KPIs for early stage SaaS startups",...
 
Galaxy: Lead Management & Helpdesk Software
Galaxy: Lead Management & Helpdesk Software Galaxy: Lead Management & Helpdesk Software
Galaxy: Lead Management & Helpdesk Software
 
1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson Demandbase1425 1455 Peter Isaacson Demandbase
1425 1455 Peter Isaacson Demandbase
 
An Introduction to Channel Data Management
An Introduction to Channel Data ManagementAn Introduction to Channel Data Management
An Introduction to Channel Data Management
 
Sales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester ResearchSales Enablement and Outcome Selling, Forrester Research
Sales Enablement and Outcome Selling, Forrester Research
 
The right place at the right time
The right place at the right timeThe right place at the right time
The right place at the right time
 
Basecamp Stockholm - Tiffani Bova presentation
Basecamp Stockholm - Tiffani Bova presentationBasecamp Stockholm - Tiffani Bova presentation
Basecamp Stockholm - Tiffani Bova presentation
 
2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 short2.1 Opportunity management in a relationship marketing framework 2016 short
2.1 Opportunity management in a relationship marketing framework 2016 short
 
Subscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for SalesforceSubscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
Subscribed 2016: Configure, Price, and Quote with Zuora for Salesforce
 
Building a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practiceBuilding a forward-thinking & sustainable programmatic practice
Building a forward-thinking & sustainable programmatic practice
 
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving SuccessHow CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
How CareerBuilder.com Aligns Marketing and Sales for Revenue-Driving Success
 
How Salesforce Trains Sales Reps
How Salesforce Trains Sales RepsHow Salesforce Trains Sales Reps
How Salesforce Trains Sales Reps
 
Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60Marketing automation guide from 0 to 60
Marketing automation guide from 0 to 60
 
25 essential marketing_metrics
25 essential marketing_metrics25 essential marketing_metrics
25 essential marketing_metrics
 
Transitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management SystemTransitioning from Excel to a Revenue Management System
Transitioning from Excel to a Revenue Management System
 
Travel Technology Trends And Issues
Travel Technology Trends And IssuesTravel Technology Trends And Issues
Travel Technology Trends And Issues
 
Deal Registration
Deal RegistrationDeal Registration
Deal Registration
 
5 Stages of Sales Management
5 Stages of Sales Management5 Stages of Sales Management
5 Stages of Sales Management
 
Define Your Practice Focus
Define Your Practice FocusDefine Your Practice Focus
Define Your Practice Focus
 

Andere mochten auch

Growing the Adobe business
Growing the Adobe business Growing the Adobe business
Growing the Adobe business Vineet Sood
 
Do Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value ChainDo Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value ChainVineet Sood
 
Architecting Platforms for Innovation
Architecting Platforms for InnovationArchitecting Platforms for Innovation
Architecting Platforms for Innovationindiastack
 
India Stack - Towards Presence-less, paperless and cashless service delivery....
India Stack - Towards Presence-less, paperless and cashless service delivery....India Stack - Towards Presence-less, paperless and cashless service delivery....
India Stack - Towards Presence-less, paperless and cashless service delivery....ProductNation/iSPIRT
 
UPI Technology
UPI TechnologyUPI Technology
UPI Technologyindiastack
 
Indian Banking - In a Time For Change - Nandan Nilekani
Indian Banking - In a Time For Change - Nandan NilekaniIndian Banking - In a Time For Change - Nandan Nilekani
Indian Banking - In a Time For Change - Nandan NilekaniProductNation/iSPIRT
 
India stack - A detailed presentation
India stack - A detailed presentationIndia stack - A detailed presentation
India stack - A detailed presentationindiastack
 
17 Ways to Design a Presentation People Want to View
17 Ways to Design a Presentation People Want to View17 Ways to Design a Presentation People Want to View
17 Ways to Design a Presentation People Want to ViewJim MacLeod
 

Andere mochten auch (11)

Growing the Adobe business
Growing the Adobe business Growing the Adobe business
Growing the Adobe business
 
Do Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value ChainDo Dooni Char - The Force Multipliers In Your Value Chain
Do Dooni Char - The Force Multipliers In Your Value Chain
 
Architecting Platforms for Innovation
Architecting Platforms for InnovationArchitecting Platforms for Innovation
Architecting Platforms for Innovation
 
India Stack - Towards Presence-less, paperless and cashless service delivery....
India Stack - Towards Presence-less, paperless and cashless service delivery....India Stack - Towards Presence-less, paperless and cashless service delivery....
India Stack - Towards Presence-less, paperless and cashless service delivery....
 
UPI Technology
UPI TechnologyUPI Technology
UPI Technology
 
Indian Banking - In a Time For Change - Nandan Nilekani
Indian Banking - In a Time For Change - Nandan NilekaniIndian Banking - In a Time For Change - Nandan Nilekani
Indian Banking - In a Time For Change - Nandan Nilekani
 
India stack - A detailed presentation
India stack - A detailed presentationIndia stack - A detailed presentation
India stack - A detailed presentation
 
UBER Strategy
UBER StrategyUBER Strategy
UBER Strategy
 
Uber's Business Model
Uber's Business ModelUber's Business Model
Uber's Business Model
 
5 Ways To Surprise Your Audience (and keep their attention)
5 Ways To Surprise Your Audience (and keep their attention)5 Ways To Surprise Your Audience (and keep their attention)
5 Ways To Surprise Your Audience (and keep their attention)
 
17 Ways to Design a Presentation People Want to View
17 Ways to Design a Presentation People Want to View17 Ways to Design a Presentation People Want to View
17 Ways to Design a Presentation People Want to View
 

Ähnlich wie Activity based Sales Process

Aligning Marketing Operations & Technology with Sales
Aligning Marketing Operations & Technology with SalesAligning Marketing Operations & Technology with Sales
Aligning Marketing Operations & Technology with SalesLuque Wang
 
Lead Generation Playbook
Lead Generation PlaybookLead Generation Playbook
Lead Generation PlaybookDemand Metric
 
Bridge metrics channel marketing overview 2013
Bridge metrics channel marketing overview 2013Bridge metrics channel marketing overview 2013
Bridge metrics channel marketing overview 2013Chris May
 
Lead generation playbook (1)
Lead generation playbook (1)Lead generation playbook (1)
Lead generation playbook (1)JunePeters7
 
Build Your Army of One Using Marketing Automation with Limited Resources
Build Your Army of One Using Marketing Automation with Limited ResourcesBuild Your Army of One Using Marketing Automation with Limited Resources
Build Your Army of One Using Marketing Automation with Limited ResourcesPardot
 
SAP Marketing Runs Hybris Marketing By Andreas Starke
SAP Marketing Runs Hybris Marketing By Andreas StarkeSAP Marketing Runs Hybris Marketing By Andreas Starke
SAP Marketing Runs Hybris Marketing By Andreas StarkeMarTech Conference
 
Webinar essential guide to lead scoring
Webinar essential guide to lead scoringWebinar essential guide to lead scoring
Webinar essential guide to lead scoringSalesfusion
 
A Marketers Blueprint To Successful Lead Management
A Marketers Blueprint To Successful Lead ManagementA Marketers Blueprint To Successful Lead Management
A Marketers Blueprint To Successful Lead ManagementLeadLife Solutions
 
Nordics SaaS HubSpot User Group - April 20, 2022
Nordics SaaS HubSpot User Group - April 20, 2022Nordics SaaS HubSpot User Group - April 20, 2022
Nordics SaaS HubSpot User Group - April 20, 2022AskeDenning1
 
Extracting Maximum Value out of Marketing Automation
Extracting Maximum Value out of Marketing AutomationExtracting Maximum Value out of Marketing Automation
Extracting Maximum Value out of Marketing Automationedynamic
 
B2B Sales Training - Vladi Rusev.pptx
B2B Sales Training - Vladi Rusev.pptxB2B Sales Training - Vladi Rusev.pptx
B2B Sales Training - Vladi Rusev.pptxVladimir Rusev
 
How to Build a Predictable ABM Engine
How to Build a Predictable ABM EngineHow to Build a Predictable ABM Engine
How to Build a Predictable ABM EngineCharlie Liang
 
M A S001 Whiteley 091707
M A S001 Whiteley 091707M A S001 Whiteley 091707
M A S001 Whiteley 091707Dreamforce07
 
What is Marketing Automation
What is Marketing AutomationWhat is Marketing Automation
What is Marketing Automationbasaxby
 
Sage CRM Growth and Scaling - Pathway to Success
Sage CRM Growth and Scaling - Pathway to SuccessSage CRM Growth and Scaling - Pathway to Success
Sage CRM Growth and Scaling - Pathway to SuccessDavid Riordan
 
GM Presentation
GM PresentationGM Presentation
GM Presentationazeckman
 

Ähnlich wie Activity based Sales Process (20)

Aligning Marketing Operations & Technology with Sales
Aligning Marketing Operations & Technology with SalesAligning Marketing Operations & Technology with Sales
Aligning Marketing Operations & Technology with Sales
 
Freshsales 360 overview
Freshsales 360 overviewFreshsales 360 overview
Freshsales 360 overview
 
Lead Generation Playbook
Lead Generation PlaybookLead Generation Playbook
Lead Generation Playbook
 
Bridge metrics channel marketing overview 2013
Bridge metrics channel marketing overview 2013Bridge metrics channel marketing overview 2013
Bridge metrics channel marketing overview 2013
 
Lead generation playbook (1)
Lead generation playbook (1)Lead generation playbook (1)
Lead generation playbook (1)
 
SFA
SFASFA
SFA
 
Build Your Army of One Using Marketing Automation with Limited Resources
Build Your Army of One Using Marketing Automation with Limited ResourcesBuild Your Army of One Using Marketing Automation with Limited Resources
Build Your Army of One Using Marketing Automation with Limited Resources
 
SAP Marketing Runs Hybris Marketing By Andreas Starke
SAP Marketing Runs Hybris Marketing By Andreas StarkeSAP Marketing Runs Hybris Marketing By Andreas Starke
SAP Marketing Runs Hybris Marketing By Andreas Starke
 
Webinar essential guide to lead scoring
Webinar essential guide to lead scoringWebinar essential guide to lead scoring
Webinar essential guide to lead scoring
 
A Marketers Blueprint To Successful Lead Management
A Marketers Blueprint To Successful Lead ManagementA Marketers Blueprint To Successful Lead Management
A Marketers Blueprint To Successful Lead Management
 
Nordics SaaS HubSpot User Group - April 20, 2022
Nordics SaaS HubSpot User Group - April 20, 2022Nordics SaaS HubSpot User Group - April 20, 2022
Nordics SaaS HubSpot User Group - April 20, 2022
 
KYC Marketing Automation Part - 1
KYC Marketing Automation Part - 1KYC Marketing Automation Part - 1
KYC Marketing Automation Part - 1
 
Extracting Maximum Value out of Marketing Automation
Extracting Maximum Value out of Marketing AutomationExtracting Maximum Value out of Marketing Automation
Extracting Maximum Value out of Marketing Automation
 
B2B Sales Training - Vladi Rusev.pptx
B2B Sales Training - Vladi Rusev.pptxB2B Sales Training - Vladi Rusev.pptx
B2B Sales Training - Vladi Rusev.pptx
 
How to Build a Predictable ABM Engine
How to Build a Predictable ABM EngineHow to Build a Predictable ABM Engine
How to Build a Predictable ABM Engine
 
M A S001 Whiteley 091707
M A S001 Whiteley 091707M A S001 Whiteley 091707
M A S001 Whiteley 091707
 
What is Marketing Automation
What is Marketing AutomationWhat is Marketing Automation
What is Marketing Automation
 
Sage CRM Growth and Scaling - Pathway to Success
Sage CRM Growth and Scaling - Pathway to SuccessSage CRM Growth and Scaling - Pathway to Success
Sage CRM Growth and Scaling - Pathway to Success
 
GM Presentation
GM PresentationGM Presentation
GM Presentation
 
Demand Gen 2011
Demand Gen 2011Demand Gen 2011
Demand Gen 2011
 

Mehr von Vineet Sood

Customer success when you have millions of customers
Customer success when you have millions of customersCustomer success when you have millions of customers
Customer success when you have millions of customersVineet Sood
 
Building influence for 1st time mgrs
Building influence for 1st time mgrsBuilding influence for 1st time mgrs
Building influence for 1st time mgrsVineet Sood
 
Vineet Sood - thinker & planner 2019
Vineet Sood - thinker & planner 2019Vineet Sood - thinker & planner 2019
Vineet Sood - thinker & planner 2019Vineet Sood
 
Adobe connectED donation program
Adobe connectED donation programAdobe connectED donation program
Adobe connectED donation programVineet Sood
 
The New frontiers in Information Security
The New frontiers in Information SecurityThe New frontiers in Information Security
The New frontiers in Information SecurityVineet Sood
 
My Role @ Symantec
My Role @ SymantecMy Role @ Symantec
My Role @ SymantecVineet Sood
 
Unleash your potential final
Unleash your potential finalUnleash your potential final
Unleash your potential finalVineet Sood
 
Amazon Web Service Sales Role Play - Case Study
Amazon Web Service Sales Role Play - Case StudyAmazon Web Service Sales Role Play - Case Study
Amazon Web Service Sales Role Play - Case StudyVineet Sood
 
Human Element In Security
Human Element In SecurityHuman Element In Security
Human Element In SecurityVineet Sood
 

Mehr von Vineet Sood (9)

Customer success when you have millions of customers
Customer success when you have millions of customersCustomer success when you have millions of customers
Customer success when you have millions of customers
 
Building influence for 1st time mgrs
Building influence for 1st time mgrsBuilding influence for 1st time mgrs
Building influence for 1st time mgrs
 
Vineet Sood - thinker & planner 2019
Vineet Sood - thinker & planner 2019Vineet Sood - thinker & planner 2019
Vineet Sood - thinker & planner 2019
 
Adobe connectED donation program
Adobe connectED donation programAdobe connectED donation program
Adobe connectED donation program
 
The New frontiers in Information Security
The New frontiers in Information SecurityThe New frontiers in Information Security
The New frontiers in Information Security
 
My Role @ Symantec
My Role @ SymantecMy Role @ Symantec
My Role @ Symantec
 
Unleash your potential final
Unleash your potential finalUnleash your potential final
Unleash your potential final
 
Amazon Web Service Sales Role Play - Case Study
Amazon Web Service Sales Role Play - Case StudyAmazon Web Service Sales Role Play - Case Study
Amazon Web Service Sales Role Play - Case Study
 
Human Element In Security
Human Element In SecurityHuman Element In Security
Human Element In Security
 

Activity based Sales Process

  • 1. © 2015 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 1 Activity based Sales Process Marketing Automation Install Base; Trialist, Website Visitors; WP Downladers etc 1 Enrich; Clean & Score Leads De-dupe; Merge & Score Leads (Lead Score = Firmographics + Activity on our website) 2 Sales Accepted Leads Predefined Process for SAL; Campaign & Lead Prioritization 3 RPC Sales Intelligence tools Defined Persistence Level & Sales Cadence per campaign 4 Making Connect Email Tracking & Scoring; Easy Appointment Setting Tracking Quotes 5 Matching Sales Process & Sfdc Map Buyers Journey Activity Based Model Modified Sales stages 6 Art of Selling Sales Coaching Using Sales tools Talent Acquisition Product Pitches 7 Handover to CLM Deployment & Active Use support for customers 8 Funnel out nurture bucket for future sales