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Gemalto Wi-Fi Roaming Cloud
- 1. Gemalto Wi-Fi Roaming Cloud19th WBA Roundtable - Global Market Update Vincent Véran Director of Business Development 21st June 2011
- 2. 2 20/06/2011 Agenda 1. Gemalto 2. Wi-Fi Roaming, an opportunity? 3. Wi-Fi Roaming Cloud 4. Take Away
- 3. Gemalto in Mobile Communications 1.5 billion secure devices – produced and personalized in 2010 450 Mobile Operators – trust Gemalto 1,000 solutions in use – for Roaming, m-payment, M2M, LTE, Mobile Marketing, Device Management,… 1.8 billion mobile users – connected to one of our platforms 3
- 4. Gemalto Roaming OfferMaximize your roaming revenues and profitability Steering of Roaming Roaming Director - efficient and user-friendly SS7/ SIM-OTA steering Allynis Roaming Director - Real time steering in managed service Roaming Module – connects existing SS7 steering and OTA Roaming Optimizer – massive OTA campaigns as a managed service OutboundRoaming Wi-Fi Roaming Cloud- over 500,000 Wi-Fi hotspots worldwide Wi-Fi Roaming Dual IMSI + Instant Roaming - extend your roaming coverage Expand footprint Optimize network GLR (Gateway Location Register) - Increase your inbound roaming InboundRoaming Corrective Dialing System- fix common dialing mistakes Welcome SMS- promote your offers Home Short Code - provide a seamless access to the home VAS Increase your traffic Expertise Understand your business Consulting - Improve your roaming P&L thanks to our advices Training - Understand Steering of Roaming and Inbound VAS 4
- 5. The Mobile Internet explosion 5 20/06/2011 Source: Matsumoto-san Softbank (Japan) 35% of Android and iPhone owners in the U.S. launch mobile apps before getting out of bed.
- 6. 6 20/06/2011 Watch a movie over 3G (for US subscribers roaming in France) What can you get with $39,000?
- 7. 7 20/06/2011 What do they have in common? Mt. Dae Dun San (Korea) Chicago stadium Answer: Wi-Fi
- 8. So Wi-Fi Roaming is the solution? 8 20/06/2011 Yes but… EAP-SIM not yet deployed Building an offer is complex and costly Set-up bilateral Deployment of AAA Development of smart phone app Integration with billing system Promotion of the offer Is it worth the time, effort and money?
- 9. Wi-Fi Roaming CloudA turnkey service offered to Mobile Operators 9 Hotels Wi-Fi Roaming Cloud MNO End User Airports Etc. Launch Wi-Fi Roaming with minimum effort and maximum impact
- 10. 10 20/06/2011 Maximize service adoption SMS received Welcome to Spain! Save 80% of your Roaming costs by using Wi-Fi. Click here to download the app. Largest Wi-Fi footprint over 500,000 hotspots in 93 countries Unique Promotion Feature
- 12. Authentication: EAP-SIM, login/ password
- 14. Billing
- 16. Simplify deployment (billing, AAA, Client)
Hinweis der Redaktion
- The agenda for today. A short introduction on GemaltoThen the Wifi roaming opportunity? With a question mark.And a conclusion slide.
- Some call it an avalanche, some call it a wave. To illustrate the Mobile Internet raise, I’ll give you 2 figures.85% access to Mixi, the largest SNS (social network service) in Japan is from mobile.35% of …Read more: http://techland.time.com/2011/05/12/one-third-use-smartphone-apps-before-getting-out-of-bed/#ixzz1MF44y98U
- Let’s have break - I have a questionfor you.What can you get with 39,000 USD?An AUDI car? …Roaming is still expensive
- Another question to the floor. What do they have in common?Answer: Wi-Fi. Wi-Fi is everywhere!
- If we combine the 3 previous slides: people want Internet from smart phones, high data roaming costs and Wi-Fi is everywhere, Wifi roaming looks like the ideal solution….All of this for revenues that will likely be small compared to data roaming revenues.So, it it worth …?
- This is where we come in.We propose a turnkey service to MNO Our WiFi Roaming Cloud is a B2B hosted service.With it, MNO can offer their subscribers WiFi Roaming with minimum effort & max impact.
- Maximum impact: 2 features
- Conclusion: peace of mind, Launch Wifi Roaming with minimum effort & maximum impactTo know more, come and see our demo in the innovation showcase.