4. Hidden Opportunities
There was clearly a space constraint
Number of SKU’s are exceeding the store
capacity
Delay in refill of empty stock
Delay in payments
Low price is their specialty but more
focus should be on Value offered along
with shopping experience.
Too Noisy, Misses a soothing Music
Baggage handling system lacks
efficiency
More emphasis on selling Private
labels, by placing them at central
display
5. KROME Fashion Store
With stores across the length and breadth of North India, KROME has established itself as a superlative store with a difference.
6. It’s not just about a rich experience , but strengthening customer relations
A hedonistic, immoderate and impressive store
-- Adequately Spacious
-- Limited SKU’s (but premium brands)
7. Rich Luxurious Interiors
Wonderful music appealing to youth
High Ceiling, very spacious , proper lightning
Interactive salesperson themselves promoting the
products
Accurate product placement
Female salesperson missing
Limited options to choose from
Uncomfortable try-room
8. Perfect Display ; SKU’s sporadic
Quite Spacious
Sensuous
Splendid Experience
Color-full interiors very soothing to
the eyes
More SKU’s should be present in the shelf
9. Levi’s
Good Photography inside the store
Attracts you inside
Rich Wooden Theme, Soft Music
Increase in perceived value of Merchandise visible Premium Clothing Brand
Excellent SKU placement
10. Affluent Store
Opportunities :
• Customer are not offered the desired products
due to unfriendly salesperson.
• Specially female customers are more
uncomfortable.
• Walking on the wooden floor causes noise
• Undergarments at central display inappropriate
11. Domino’s
Domino's Pizza - India's fastest growing fast food service restaurant for casual and fine dining. Relish
best Pizzas in International and Indian Flavors
12. Well Lighted
Wonderful Aroma that attracts you inside
Colorful interiors
Display of happy customers on the walls
13. Opportunities:
Water Cooler not placed appropriately
Low Ceilings makes the hall look small and compact
Music is not good, Different Video is being displayed
Less empathetic sales person
Noisy due to open door
Cash counter over-crowded with visual displays which
might confuse the customers
14. Woodland apparel and footwear are based on innovative technology and decades of experience
