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Plentyflex card
1.
2. Key features:
A display based on e-paper technology
allows a barcode to be read by laser scanner
Shape and size
are similar to a standard plastic (bank) card
Magnetic stripe emulation
2 technologies: contact and contactless
Dock station
to charge the device and get your cards with
a magnetic stripe onto Plenty Card
Integration with a smartphone
storage of cards and automatic card selection
Integration with a WEB service
for data storage and management of retail loyalty system
NFC
for data storage and management of retail loyalty system
4. 80$
Benefits to buy
•All your cards are
always with you
•Exchange discounts
between friends
•Pay for purchases
•Manage your phone
•Show your discount
5. Barriers
All competitors have
common barriers:
– slowness and conservatism of the
commercial chains
– expensiveness of the additional
equipment
– inconveniences of using the existing
products
6. Competitive advantages
For business
There are no additional costs, solution
is ready to use from the box
For user
Only one solution on the market which fully
provides all the necessary features of loyalty
programs
10. All-in-one device
Read e-mail & sms
Set alarm & notifications
Control music hands free
Social media connection
Sync to smartphone & cloud
Share discounts with Friends
Real time weather notificationsRewritable NFC
Manage calendar
Rewritable magnetic stripe
Take phone calls
Two-way communication
Bar code reading
Manage photo camera
11. Monetization
80$
MSRP
80% margin,
Price will go down
exchange discount, rental
discounts, additional opportunities
Premium
subscription
for user
targeted offers, monitor users, union
members loyalty
Premium
subscription
for business
Started in Nov 2014 Starting in late 2015 Starting in late 2016
12. t
Plenty card for business
Retail Advertising agencies Banks
Scope of services Manufacturers