1. Vijay A. Panchal
A-501, Omkar Heights, Mahadev Nagar,
Vastral, Ahmedabad-382418
Mob: +91 8866532530; 9265594126
Email: panchal.vijay91@gmail.com
Professional Profile
I have spent 7.5+ years with my technical skills and experience in the area of Internet Marketing.
Between this periods my experience in developing SEO campaigns, analytics, SE rankings
monitoring, keyword research, site auditing, social media optimization and link building. I have a
passion for optimizing websites to achieve business goals and a talent for improving organic SE
rankings with my creative approach and thorough research and analysis.
Areas of Interest
• Search Engine Optimization (SEO)
o On-page Optimization
o Off-page Optimization
o Google - Analytics, Webmaster, Adwords, Alert, Tag Manager etc.
• Social Media Marketing (SMM).
o Facebook
o Twitter
o LinkedIn
o Google+
o Pinterest
o Instagram
• Pay Per Click (PPC) – Google, Facebook, LinkedIn
o Keyword Research
o Ad Copy – Creation and Optimization
o Conversation Tracking & Optimization
o Keywords Bid Strategy Optimization
o Search Network & Display Network Marketing
o Remarketing Campaign Management
• Mobile App Marketing
o App Store Optimization (ASO)
o Submit Application in App Review Website
o Content Promotion
Educations Details
Diploma in Computer Engineering
R.C Technical Institute (T.E.B) Completed: 2009
12th
Standard (Commerce)
Amruta Vidyalaya (G.H.S.E.B) Completed: 2009
10th
Standard
Jyoti Vidyalaya (G.S.E.B) Completed: 2006
P.T.O
2. Employment History
Sr.SEO Expert @ PNP Business Systems Pvt. Ltd. (ECLEVA) Vastral, A’bad
June 2016 – Present
Roles & Responsibilities:
• Communication with Client by Mail, Skype Call & Chat
• Communication with Design, Development and Marketing Team
• Develop SEO strategies implement and monitor campaigns
• PPC Campaign Setup & Management
• Perform competitor SEO research based on analysis, results and client feedback, continually
improve and modify strategies to optimize effectiveness
• Maintain maximum effectiveness while adhering to strict deadlines and budgets
• Keep up-to-date with constantly changing technological and search engine updates, algorithms
changes and ranking factors
• Website Development in WordPress
• Customer Support Service
Sr.SEO Executive @ Elite Infoworld Prahladnagar, A’Bad
December 2014 – May 2016
Roles & Responsibilities:
• Communication with Client by Mail, Skype Call & Chat
• Communication with Design, Development and Marketing Team
• Develop SEO strategies implement and monitor campaigns
• PPC Campaign Setup & Management
• Perform competitor SEO research based on analysis, results and client feedback, continually
improve and modify strategies to optimize effectiveness
• Maintain maximum effectiveness while adhering to strict deadlines and budget
• Keep up-to-date with constantly changing technological and search engine updates, algorithms
changes and ranking factors
Sr. SEO Executive @ P & K Infocom Pvt. Ltd. S.G Highway, A’Bad
November 2011 – December 2014:
Roles & Responsibilities:
• Assisted in the development of short- and long-term marketing and SEO strategies and managed
their execution
• PPC Campaign Setup & Management
• Communication with Design, Development and Marketing Team
• Assisted in providing analytics and performance reporting to management
• Performed competitor research
• Complete Website Analysis and Optimization
• Assisted in the development of social media strategies and optimization campaigns
• Managed relationships and projects for a number of key clients
P.T.O
3. SEO Executive @ Sparsh Technologies (Tatvasoft) Vastrapur, A’Bad
October 2009 – October 2011:
Role & Responsibilities:
• Directory Submission
• Local Business Listing
• Classified Posting
• Social Bookmarking
• Article Submission
• Blog Creation & Posting
• Press Release Submission
• Image Submission,
Other Technical Skills
CMS & Programing Languages:
• HTML
• Wordpress
• Magento
• Orchard
• Joomla
• Drupal
Tools:
• Microsoft Office - Excel, Word, Paint
• Microsoft PowerPoint
• Microsoft Dynamic CRM
• Click Dimensions
Development Tools:
• Dream Viewer
• Notepad++
• Htaccess
• Xml
• Filezilla
Waiting for your quick & positive response.
Yours Faithfully,
Vijay Panchal
8866532530
Skype: vijay.a.panchal