Making Mullah with your apps

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Victor Miclovich

How to monetize your android application Dev Fest Makerere University Presentation

Technologie Business

Making Mullah
Makerere GDG DevFest
Victor Miclovich, a dev. @miclovich

IDEAS
Analyze Your Market
Design Applications that count
Practice Good UI Design

Software Developer’s Path to Making Money

attributed to: attributed to:
www.lifeofanarchitect.com

Don’ts
• Threaten Users
• Lie to User
• Use banners not related to your app

More Don’ts
• Advertise a local business on an app that has
global appeal
• Make your ad adult-only when your app is child-
friendly
• Assume that b’se AdMob belongs to Google, it’s
the best

Dos...
• Let users know about upgrades to app (with no
threats)
• Give away freebies (e.g. music, ebooks, etc.)
• Give users a good idea of what they get when
they click an ad/banner

Dos...
• Use banners that are closely related to your app
• Give your app local appeal to target market
• Make sure your adverts are appropriate

Dos...
• Research a variety of ad networks
• Change your app approach and design (Iterate/
Innovate)
• Lastly, Consider the Customer. Give good
reasons for them to click ads (entice them).

Check out a few of these in your Innovation
• Dark UI Patterns
• New UI Design Patterns
• Aggressive marketing on Social Media that is
Gamiﬁed or more fun

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Making Mullah with your apps

1. Making Mullah Makerere GDG DevFest Victor Miclovich, a dev. @miclovich

2. Exhibit A

3. Exhibit B

4. Exhibit C

5. IDEAS Analyze Your Market Design Applications that count Practice Good UI Design

6. Software Developer’s Path to Making Money

7. Local Contracts

8. Global Contracts

9. Going “SOLO”

10. How to go SOLO

11. Sell Digital Goods

12. attributed to: jayackmusic.blogspot.com

13. attributed to: attributed to: www.lifeofanarchitect.com

14. Ad Networks

15. Dos & Don’ts

16. Don’ts • Threaten Users • Lie to User • Use banners not related to your app

17. More Don’ts • Advertise a local business on an app that has global appeal • Make your ad adult-only when your app is child- friendly • Assume that b’se AdMob belongs to Google, it’s the best

18. Some Dos

19. Dos... • Let users know about upgrades to app (with no threats) • Give away freebies (e.g. music, ebooks, etc.) • Give users a good idea of what they get when they click an ad/banner

20. Dos... • Use banners that are closely related to your app • Give your app local appeal to target market • Make sure your adverts are appropriate

21. Dos... • Research a variety of ad networks • Change your app approach and design (Iterate/ Innovate) • Lastly, Consider the Customer. Give good reasons for them to click ads (entice them).

22. Check out a few of these in your Innovation • Dark UI Patterns • New UI Design Patterns • Aggressive marketing on Social Media that is Gamiﬁed or more fun

23. Good Luck