Describes the difference between organic search and paid search. Shows the benefits of Adwords vs. Facebook ads. Also shows how to blog and why blog helps in search.
15. Interaction with Visitors Unlike websites, blogs are open to comment and discussion on the topic subject on hand by all or a specific group of people. Communication Approach Format Blogs can take a personal or professional approach. Blogs can represent the personality of the author; their personal experiences, views and hobbies. It also allow businesses to communicate with their clients and potential ones. Date and Time-Stamped Individual weblog entries are almost always dated and time-stamped, with the newest post at the top of the page. A website does not do this. .
24. Any Recent Changes In Brand Perception (0r Brand Equity) for Any of These?
25. a brand is.... a co-authored experience —a mutual relationship lives between the customer and the brand. The company sets the intention of their brand, and the customer interprets his or her own meaning. The ultimate definition of your brand is determined and owned by your customers when they evaluate their experience with you.