This document discusses blogging and its growth in the Philippines. It provides statistics that show 28 million Filipinos are estimated to be internet connected, with 81% under 30 years old. About 600,000 blogs exist in the Philippines and at least 1 million people read blogs regularly. The document defines what a blog is and compares it to other forms of online content like websites and newsletters. It outlines some common blog elements and terminology. Finally, it discusses various uses of blogs and the opportunities they provide for personal sharing, business, advocacy, and community building.

1. Introduction to BLOGS & BLOGGING Forward Awareness Celebration <University of San Jose - Recoletos> Magallanes Street, Cebu City, Philippines Where the Internet is about availability of information, blogging is about making information creation available to anyone.

2. Filipino’s are Enthusiastic Digital Consumers 28M Filipinos are estimated to be connected. That’s close to 1 out of 3 people. 81% are below 30 years old Almost 11M online gamers 1# in Video Consumption 66% have started/created a blog 90% have read a blog 42% regular blog readers 93% Part of a social network – 16.2M active in Facebook Estimated 40% of handsets are 2.5G/3G enabled 1 Billion SMS sent per day Almost 78M Filipinos are on mobile Close to 5M Mobile Internet Users About 600,000 Blogs At least a Million Blog Readers

5. Blog post

6. Archiving

7. Interaction/Feedback/Forum

8. RSS Feed/Subscription

10. Blog Platform

11. A Participatory Culture or a “Culture of Sharing” – Sharing and participating online is spreading in the digital world ~ An emerging creative class

12. Blogging benefits & opportunities? Blog talks to people openly , sincerely and authentically – and we get to talk back .

13. Blogs are essentially for Personal Sharing

14. Blogs for Specific or Niche News

15. Blogs for Business use

16. Blogs for Politics & Governance

17. Blogs for Advocacy and Development

18. Blogs for Advocacy and Development

19. Blogs for Tourism, Culture and Heritage

20. Information for Local Places, different parts of the Philippines 7,100+ Islands A Great Need / Demand for Locally Generated Online Content

21. Kabang Falls in Budlaan, Talamban, Cebu =) Find secrets in the city, Share Hidden Gems right in the backyards in Cebu

22. Blogs for Teaching and Learning Technologies do NOT change teaching & learning, but can help us to introduce new methodologies and learning environments

23. [THE BLOG] How do we make this work?

24. It’s all about the people and connecting. It’s a constant learning process though .. So Enjoy :-) Let your passion shape your B log . Happy blogging !