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Gigya, Inc.

The “Private Company Valuation Report” by VC Experts is aimed at providing speciïŹc deal terms and estimated post-money valuations for the venture-
backed company Included in the report are national, regional, and industry averages, company comparisons, investment rounds with deal terms, price
                  .
per share, estimated fully diluted shares, and valuation trends. VC Experts has compiled this intense level of data from Federal and State regulatory
ïŹlings as well as strategic partners to aid in better transparency of private company information.



Table of Contents
  Gigya, Inc.
     Key Management
     Investors (current and historic)
     Comparable Private Companies
     Investment Rounds
     Valuation Trends
     Methodology for Cost of Capital Benchmark
     Methodology for Valuation Ticker
     Fair Market Value per Common Share
     Filings



Gigya, Inc.




                                               C reated on 2012-08-21 and authorized by VC Experts.com.
                                                        C opyright © 2012 VC Experts.com, Inc.
Gigya, Inc.
Gigya develops software that inserts multimedia into emails. The Company brings a level of self-expression directly to email. Gigya oïŹ€ers services
wherein users can create emails with videos, slide shows, music, widgets, games or even MySpace layout.

  Address: 1975 Landings Drive, Mountain View CA 94043
  Geographic Region: Silicon Valley
  Industry: Software
  SIC Codes: 7372 - Prepackaged Software (reproduction of software)
  NAICS Codes: 511210 - Software Publishers
  Legal Counsel: Fenwick & West LLP
  Company Website: http://www.gigya.com/


Key Management                                       Investors (current and                            Comparable Private
                                                     historic)                                         Companies
  Eran Kutner, CTO, Co-Founder, Director
  Eyal Magen, Co-Founder, Chief Strategy             Adobe Systems, Inc.                               3D Marketing Technologies, Inc.
  OïŹƒcer, Director                                    Benchmark Capital                                 6th Sense Analytics, Inc. (Acquired by Rally
  Michael Eisenberg, Director                        DuïŹ€ Ackerman & Goodrich LLC                       Software)
  Navin Chaddha, Director                            DuïŹ€ Ackerman & Goodrich LLC (AKA: DAG             A10 Networks, Inc.
  Jake Winebaum, Director                            Ventures)                                         Above All Software, Inc.
  Patrick Salyer, CEO, Director                      First Round Capital                               Adaptive Planning, Inc.
  Rooly Eliezerov, Co-Founder, President             MayïŹeld Fund
                                                     Undisclosed Firm


Investment Data - Preferred
Investment Date          Investment Amount       Round Number        Valuation          Est. Fully Diluted Shares       Preferred Price Per Share

2012-06-11               15.3                    5                   $110,613,135       18,655,974                      $5.93

 Round: Series D                              National: 15%, Regional: 15%, Industry: 14%

 Direction: Up Round                          National: 56%, Regional: 60%, Industry: 65%

 Liquidation Pref.: Pari Passu                National: 44%, Regional: 50%, Industry: 50%

 Liq. Multiple: 0 - 1x                        National: 92%, Regional: 93%, Industry: 97%

 Stock Type: Conventional Convertible         National: 52%, Regional: 65%, Industry: 61%

 Anti-Dilution: Weighted Average              National: 97%, Regional: 98%, Industry: 99%

 Redemption: No                               National: 67%, Regional: 81%, Industry: 80%

 Cumulative Dividends: No                     National: 82%, Regional: 94%, Industry: 92%

2011-03-02               6.0                     4                   $71,427,709        14,809,502                      $4.82

 Round: Series C                              National: 27%, Regional: 30%, Industry: 27%

 Direction: Up Round                          National: 44%, Regional: 50%, Industry: 44%

 Liquidation Pref.: Pari Passu                National: 42%, Regional: 48%, Industry: 46%

 Liq. Multiple: 0 - 1x                        National: 89%, Regional: 91%, Industry: 87%

 Stock Type: Conventional Convertible         National: 48%, Regional: 59%, Industry: 49%

 Anti-Dilution: Weighted Average              National: 93%, Regional: 95%, Industry: 95%

 Redemption: No                               National: 60%, Regional: 81%, Industry: 58%

 Cumulative Dividends: No                     National: 75%, Regional: 93%, Industry: 78%

2008-09-19               11.0                    3                   $65,427,710        13,565,489                      $4.82

 Round: Series C                              National: 22%, Regional: 21%, Industry: 20%

 Direction: Up Round                          National: 55%, Regional: 63%, Industry: 57%

 Liquidation Pref.: Pari Passu                National: 44%, Regional: 54%, Industry: 49%

 Liq. Multiple: 0 - 1x                        National: 93%, Regional: 96%, Industry: 96%

 Stock Type: Conventional Convertible         National: 44%, Regional: 54%, Industry: 45%

 Anti-Dilution: Weighted Average              National: 92%, Regional: 95%, Industry: 95%

 Redemption: No                               National: 58%, Regional: 79%, Industry: 58%

 Cumulative Dividends: No                     National: 73%, Regional: 95%, Industry: 79%

2008-03-10               9.5                     2                   $26,014,870        5,314,489                       $4.90

 Round: Series B                              National: 29%, Regional: 33%, Industry: 29%

 Direction: Up Round                          National: 50%, Regional: 57%, Industry: 50%

                                                C reated on 2012-08-21 and authorized by VC Experts.com.
                                                         C opyright © 2012 VC Experts.com, Inc.
Liquidation Pref.: Pari Passu          National: 36%, Regional: 45%, Industry: 42%

Liq. Multiple: 0 - 1x                  National: 92%, Regional: 95%, Industry: 94%

Stock Type: Conventional Convertible   National: 38%, Regional: 48%, Industry: 40%

Anti-Dilution: Weighted Average        National: 91%, Regional: 96%, Industry: 91%

Redemption: No                         National: 47%, Regional: 76%, Industry: 43%

Cumulative Dividends: No               National: 69%, Regional: 94%, Industry: 70%


Valuation Trend




                                        C reated on 2012-08-21 and authorized by VC Experts.com.
                                                 C opyright © 2012 VC Experts.com, Inc.
Valuation Trend
                                                                  Valuation Trend
                                   125M                                                                                   10




                                   100M                                                                                   8

            Post-Money Valuation




                                                                                                                               Price Per Share
                                   75M                                                                                    6




                                   50M                                                                                    4




                                   25M                                                                                    2




                                    0M                                                                                    0
                                          2008-03-10         2008-09-19           2011-03-02          2012-06-11

                                                       Post-Money Valuation       Price Per Share
                                                                                                                   Highcharts.com

Methodology for Cost of Capital Benchmark




                                                 C reated on 2012-08-21 and authorized by VC Experts.com.
                                                          C opyright © 2012 VC Experts.com, Inc.
Methodology for Cost of Capital Benchmark
The Cost of Capital Benchmark Chart presents a metric of the company's cost of capital based on whether the deal terms included in its recent
ïŹnancing rounds were "company friendly" or "investor friendly", with comparisons to East Coast and West Coast averages. For example, if the company
issues a security with a liquidation multiple of two, a cumulative dividend, and full ratchet anti-dilution protection, while the average security issued by
other companies in its region at that time had a liquidation multiple of one, no dividend, and weighted average anti-dilution protection, the Cost of
Capital Chart would likely show a higher cost of capital for that ïŹnancing round in relation to regional averages.


                         Relative Cost of Capital                    Cost of Capital Benchmark




                                                    2007      2008            2009            2010              2011     2012

                                                                East Coast       West Coast       Gigya, Inc.
                                                                                                                       Highcharts.com

Methodology for Valuation Ticker




                                                           C reated on 2012-08-21 and authorized by VC Experts.com.
                                                                    C opyright © 2012 VC Experts.com, Inc.
Methodology for Valuation Ticker
The Valuation Ticker Chart presents the estimated movement of the company's valuation over a year-long period since its last ïŹnancing round, based
on a basket of publicly traded stocks in its industry sector. For example, if the company's valuation at the time of its last ïŹnancing round was $100
million, and within a year the value of publicly traded stocks in its industry sector have increased 30 percent, the chart will show the value of the
company increasing to $130 million. Thus, the Valuation Ticker Chart provides you a more up-to-date estimate of the company''s valuation than you
would get by looking at the valuation of its last ïŹnancing round alone.


                                                                    Valuation Ticker
                        122500k



                        120000k



                        117500k



                        115000k
                                                                                       Est. Post-Money Valuation: $121,398,475


                        112500k



                        110000k



                        107500k
                                                               From 06/11/2012 to 08/20/2012

                                                                        Gigya, Inc.
                                                                                                                   Highcharts.com
Total Estimated Fully Diluted Shares as of 06/11/2012: 18,655,974


Fair Market Value per Common Share




                                               C reated on 2012-08-21 and authorized by VC Experts.com.
                                                        C opyright © 2012 VC Experts.com, Inc.
Fair Market Value per Common Share
Filing Date           Shares                                  Price Per Share

2011-03-23             139,100                                $0.650000

2009-06-30             2,129,570                              $0.650000

2008-01-30             137,623                                $1.144000


Filings




                       C reated on 2012-08-21 and authorized by VC Experts.com.
                                C opyright © 2012 VC Experts.com, Inc.
VC Experts.com, Inc. Disclaimer: The information contained herein is from sources deemed reliable; it does not, however, purport to constitute
investment advice nor does VC Experts represent that it contains all information concerning the identiïŹed Company deemed necessary or appropriate
for investment decisions. VC Experts is neither a broker/dealer nor investment adviser and has no ïŹnancial interest in the Company analyzed nor in the
sale or purchase of any of its securities. The information and data are for reference purposes only and no implied or expressed warranties or
assurances as to its accuracy or completeness are furnished by VC Experts. Estimates of valuation are, as indicated, estimates based on such
information as we found available, the completeness of which is neither represented or guaranteed; users for any purpose are cautioned and required
to undertake and perform their own investigations and due diligence. To the extent that the information incorporates content from speciïŹed sources
of ïŹnancial information, VC Experts disclaims any responsibility for the accuracy or completeness of such content.


About VC Experts.com, Inc.: VC Experts.com provides specialized content, valuation & term sheet data on thousands of venture capital ïŹnancing
events, and analytics for managing & modeling private company capital structures. Visit VCExperts.com for more information.




                                               C reated on 2012-08-21 and authorized by VC Experts.com.
                                                        C opyright © 2012 VC Experts.com, Inc.

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Gigya, Inc. - Venture Capital Financing Deal Terms & Valuations

  • 1. Gigya, Inc. The “Private Company Valuation Report” by VC Experts is aimed at providing speciïŹc deal terms and estimated post-money valuations for the venture- backed company Included in the report are national, regional, and industry averages, company comparisons, investment rounds with deal terms, price . per share, estimated fully diluted shares, and valuation trends. VC Experts has compiled this intense level of data from Federal and State regulatory ïŹlings as well as strategic partners to aid in better transparency of private company information. Table of Contents Gigya, Inc. Key Management Investors (current and historic) Comparable Private Companies Investment Rounds Valuation Trends Methodology for Cost of Capital Benchmark Methodology for Valuation Ticker Fair Market Value per Common Share Filings Gigya, Inc. C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 2. Gigya, Inc. Gigya develops software that inserts multimedia into emails. The Company brings a level of self-expression directly to email. Gigya oïŹ€ers services wherein users can create emails with videos, slide shows, music, widgets, games or even MySpace layout. Address: 1975 Landings Drive, Mountain View CA 94043 Geographic Region: Silicon Valley Industry: Software SIC Codes: 7372 - Prepackaged Software (reproduction of software) NAICS Codes: 511210 - Software Publishers Legal Counsel: Fenwick & West LLP Company Website: http://www.gigya.com/ Key Management Investors (current and Comparable Private historic) Companies Eran Kutner, CTO, Co-Founder, Director Eyal Magen, Co-Founder, Chief Strategy Adobe Systems, Inc. 3D Marketing Technologies, Inc. OïŹƒcer, Director Benchmark Capital 6th Sense Analytics, Inc. (Acquired by Rally Michael Eisenberg, Director DuïŹ€ Ackerman & Goodrich LLC Software) Navin Chaddha, Director DuïŹ€ Ackerman & Goodrich LLC (AKA: DAG A10 Networks, Inc. Jake Winebaum, Director Ventures) Above All Software, Inc. Patrick Salyer, CEO, Director First Round Capital Adaptive Planning, Inc. Rooly Eliezerov, Co-Founder, President MayïŹeld Fund Undisclosed Firm Investment Data - Preferred Investment Date Investment Amount Round Number Valuation Est. Fully Diluted Shares Preferred Price Per Share 2012-06-11 15.3 5 $110,613,135 18,655,974 $5.93 Round: Series D National: 15%, Regional: 15%, Industry: 14% Direction: Up Round National: 56%, Regional: 60%, Industry: 65% Liquidation Pref.: Pari Passu National: 44%, Regional: 50%, Industry: 50% Liq. Multiple: 0 - 1x National: 92%, Regional: 93%, Industry: 97% Stock Type: Conventional Convertible National: 52%, Regional: 65%, Industry: 61% Anti-Dilution: Weighted Average National: 97%, Regional: 98%, Industry: 99% Redemption: No National: 67%, Regional: 81%, Industry: 80% Cumulative Dividends: No National: 82%, Regional: 94%, Industry: 92% 2011-03-02 6.0 4 $71,427,709 14,809,502 $4.82 Round: Series C National: 27%, Regional: 30%, Industry: 27% Direction: Up Round National: 44%, Regional: 50%, Industry: 44% Liquidation Pref.: Pari Passu National: 42%, Regional: 48%, Industry: 46% Liq. Multiple: 0 - 1x National: 89%, Regional: 91%, Industry: 87% Stock Type: Conventional Convertible National: 48%, Regional: 59%, Industry: 49% Anti-Dilution: Weighted Average National: 93%, Regional: 95%, Industry: 95% Redemption: No National: 60%, Regional: 81%, Industry: 58% Cumulative Dividends: No National: 75%, Regional: 93%, Industry: 78% 2008-09-19 11.0 3 $65,427,710 13,565,489 $4.82 Round: Series C National: 22%, Regional: 21%, Industry: 20% Direction: Up Round National: 55%, Regional: 63%, Industry: 57% Liquidation Pref.: Pari Passu National: 44%, Regional: 54%, Industry: 49% Liq. Multiple: 0 - 1x National: 93%, Regional: 96%, Industry: 96% Stock Type: Conventional Convertible National: 44%, Regional: 54%, Industry: 45% Anti-Dilution: Weighted Average National: 92%, Regional: 95%, Industry: 95% Redemption: No National: 58%, Regional: 79%, Industry: 58% Cumulative Dividends: No National: 73%, Regional: 95%, Industry: 79% 2008-03-10 9.5 2 $26,014,870 5,314,489 $4.90 Round: Series B National: 29%, Regional: 33%, Industry: 29% Direction: Up Round National: 50%, Regional: 57%, Industry: 50% C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 3. Liquidation Pref.: Pari Passu National: 36%, Regional: 45%, Industry: 42% Liq. Multiple: 0 - 1x National: 92%, Regional: 95%, Industry: 94% Stock Type: Conventional Convertible National: 38%, Regional: 48%, Industry: 40% Anti-Dilution: Weighted Average National: 91%, Regional: 96%, Industry: 91% Redemption: No National: 47%, Regional: 76%, Industry: 43% Cumulative Dividends: No National: 69%, Regional: 94%, Industry: 70% Valuation Trend C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 4. Valuation Trend Valuation Trend 125M 10 100M 8 Post-Money Valuation Price Per Share 75M 6 50M 4 25M 2 0M 0 2008-03-10 2008-09-19 2011-03-02 2012-06-11 Post-Money Valuation Price Per Share Highcharts.com Methodology for Cost of Capital Benchmark C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 5. Methodology for Cost of Capital Benchmark The Cost of Capital Benchmark Chart presents a metric of the company's cost of capital based on whether the deal terms included in its recent ïŹnancing rounds were "company friendly" or "investor friendly", with comparisons to East Coast and West Coast averages. For example, if the company issues a security with a liquidation multiple of two, a cumulative dividend, and full ratchet anti-dilution protection, while the average security issued by other companies in its region at that time had a liquidation multiple of one, no dividend, and weighted average anti-dilution protection, the Cost of Capital Chart would likely show a higher cost of capital for that ïŹnancing round in relation to regional averages. Relative Cost of Capital Cost of Capital Benchmark 2007 2008 2009 2010 2011 2012 East Coast West Coast Gigya, Inc. Highcharts.com Methodology for Valuation Ticker C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 6. Methodology for Valuation Ticker The Valuation Ticker Chart presents the estimated movement of the company's valuation over a year-long period since its last ïŹnancing round, based on a basket of publicly traded stocks in its industry sector. For example, if the company's valuation at the time of its last ïŹnancing round was $100 million, and within a year the value of publicly traded stocks in its industry sector have increased 30 percent, the chart will show the value of the company increasing to $130 million. Thus, the Valuation Ticker Chart provides you a more up-to-date estimate of the company''s valuation than you would get by looking at the valuation of its last ïŹnancing round alone. Valuation Ticker 122500k 120000k 117500k 115000k Est. Post-Money Valuation: $121,398,475 112500k 110000k 107500k From 06/11/2012 to 08/20/2012 Gigya, Inc. Highcharts.com Total Estimated Fully Diluted Shares as of 06/11/2012: 18,655,974 Fair Market Value per Common Share C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 7. Fair Market Value per Common Share Filing Date Shares Price Per Share 2011-03-23 139,100 $0.650000 2009-06-30 2,129,570 $0.650000 2008-01-30 137,623 $1.144000 Filings C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.
  • 8. VC Experts.com, Inc. Disclaimer: The information contained herein is from sources deemed reliable; it does not, however, purport to constitute investment advice nor does VC Experts represent that it contains all information concerning the identiïŹed Company deemed necessary or appropriate for investment decisions. VC Experts is neither a broker/dealer nor investment adviser and has no ïŹnancial interest in the Company analyzed nor in the sale or purchase of any of its securities. The information and data are for reference purposes only and no implied or expressed warranties or assurances as to its accuracy or completeness are furnished by VC Experts. Estimates of valuation are, as indicated, estimates based on such information as we found available, the completeness of which is neither represented or guaranteed; users for any purpose are cautioned and required to undertake and perform their own investigations and due diligence. To the extent that the information incorporates content from speciïŹed sources of ïŹnancial information, VC Experts disclaims any responsibility for the accuracy or completeness of such content. About VC Experts.com, Inc.: VC Experts.com provides specialized content, valuation & term sheet data on thousands of venture capital ïŹnancing events, and analytics for managing & modeling private company capital structures. Visit VCExperts.com for more information. C reated on 2012-08-21 and authorized by VC Experts.com. C opyright © 2012 VC Experts.com, Inc.