Citrix cloud case study kit 2014

Citrix 2014
Citrix CloudPlatform, Citrix CloudPortal Business Manager
Citrix Cloud Solutions Case Study Kit

Contents
This kit provides an easy way to find all of the Citrix cloud solutions-related external case study
materials including:
• Case studies
• Customer overview slides
• Customer videos
• Customer quotes
The kit is grouped by these customer types:
• Service Providers
• Government
• Education
• Enterprises
3 © 2014 Citrix. Confidential.

Service Provider Case Studies
Alcatel-Lucent - A global telecommunications company that helps service providers migrate their networks to
the cloud offers a highly scalable, reliable and secure solution based on Citrix CloudPlatform.
Appcore - Appcore, a global business information systems company provides an easy-to-use user interface
for self-service.
Contegix - A leading IT service provider offers a feature-rich Platform-as-a-Service (PaaS) solution for public
and private clouds with Citrix CloudPlatform, Citrix CloudPortal and CumuLogic.
Datapipe - Datapipe evolves their virtualization platform into a comprehensive, 360 degree cloud solution with
Citrix CloudPlatform, achieving top line growth and bottom line savings. Video
DBR360 - DBR360 delivers public and hosted private clouds with Citrix CloudPlatform
IDC Frontier - IDC Frontier provides cloud computing and DataCenter solutions offerings to more than 1,000
business customers across Japan using Citrix cloud computing solutions. Video
Ikoula - Ikoula selects the turnkey CloudPlatform solution from Citrix in order to create its latest private cloud
offer.
Instance Cloud Computing - 1-800-HOSTING - 1-800-HOSTING supplies its customers with an all-in-one
solution while also reducing costs with Citrix CloudPlatform.
KDDI Corporation - KDDI adopts Citrix CloudPlatform to deliver private cloud services. Slide
KT - A South Korean telecommunications company gives 33,000 workers flexible, cost-effective access to
desktops and applications with Citrix XenDesktop and Citrix XenClient. Video

Service Provider Case Studies
Logicworks - A leading cloud service provider makes it simple for customers to deploy and manage hosted
public and private services with the flexibility to meet dynamic business needs.
MittelstandsCLOUD - Citrix technologies as the foundation for a successful cloud model.
NetStandard - Leading managed service provider chooses Citrix CloudPlatform and CloudPortal Business
Manager to enable cloud services and accelerate time-to-market.
NTT Communications - NTT adopts Citrix CloudPlatform to build “Biz Hosting Cloudn,” a hybrid cloud service
with flexible connectivity.
Pathway Communications - Pathway Communications, a Cloud service provider creates a highly cost-effective
cloud solution in record time with Citrix CloudStack.
SCSK Corporation - SCSK adopts Citrix CloudPlatform and XenServer to create a quality cloud service
platform that is open and flexible, enabling a distributed cloud service accessible from any physical location.
SoftLayer - SoftLayer is a cloud infrastructure provider that offers global, on-demand datacenter and hosting
services with Citrix CloudPlatform.
SSI - IT provider uses Citrix CloudPlatform to deliver managed services to legal and small business
customers with the flexibility and scalability to support their rapid business growth.
System Solution Inc.(SSI) and Aquipt Inc. - Leading U.S. provider of IT management, support and cloud
hosting is using Citrix CloudPlatform and Citrix CloudPortal Business Manager to host applications and data
in the cloud and track usage for small and midsize enterprises.

BT Customer Innovation Award Video
http://www.citrix.com/tv/#videos/11097

KT Customer Innovation Award Video

Datapipe
Challenge
• Evolve the existing virtualization platform to enable self-service
• Replicate a cloud architecture globally
• Maintain consistency for existing services and customers
Solution
• Used CloudPlatform to enable public, private, hybrid and
managed cloud services all from a single platform
• Offers value-added cloud services including hypervisor and NetScaler
• Delivered XenDesktop and XenApp as cloud service
Result
• Top line growth with bottom line savings
• Expanded into new markets with a differentiated cloud solution.
• Datacenter efficiencies enable scaling without adding more staff
• Customers can choose the cloud type and services that are right for them

Datapipe Customer Innovation Award Video

The challenge
Based in Melbourne, Big Red Group is an IT solutions provider offering a range of high-quality
products and professional services to small and medium businesses throughout
Relied on costly and difficult to
implement manual processes to
configure, administer, and manage
customers’ environments
Needed an automated, self-service
platform that enabled customers to
manage their own cloud
environments
The solution
• Citrix CloudPortal Business Manager
plays a key role in simplifying
management tasks across Big Red
Group’s CloudPlatform environment
• Citrix NetScaler Application Delivery
Controller helps ensure optimal load
balancing, even during major spikes
in user demand
Key benefits
• Simplifies back-end management
while reducing support calls by 25
percent
• Optimizes productivity by minimizing
human error
• Keeps head-count low and
accelerates time to market
Australia.
read more
Now that customers can manage their own environments with greater independence, we’ve seen a 25 percent
reduction in the volume of calls to our support team using Citrix cloud solutions.
--- Jamie Williams, CEO, Big Red Group

IDC Frontier Customer Innovation Award Video

read more EnCloud
The challenge
Founded in 2010, EnCloud is an IT systems integrator and managed-services provider
that delivers white-label cloud computing services to telecommunication operators in the
growing Middle East market.
• Needed new ways to optimize
personnel and technical resources
while reducing costs and risk
• Had to offer simplified business
management services controlled
by clients unfamiliar with cloud
solutions
The solution
• Citrix CloudPlatform, Citrix
CloudPortal Business Manager, and
Citrix NetScaler Gateway created an
effective white-label IT service
• Citrix solutions enabled an IT
platform that drove revenue through
a common interface, providing
traction to grow the business
Key benefits
• Simplifies management and
maintains control with self-service
portals
• Increases business agility
• Improves the end-to-end user
experience
By partnering with a responsive, technically advanced company like Citrix, we’ve created a canvas on which we
can paint a bright future.
—Samer Jafari, General Manager, EnCloud

KDDI Corporation
Delivering new enterprise public cloud solution to its customers
Needs/Issues
• Customers wanted highest quality cloud service at lowest cost
• Diversify services across multiple networks and multiple devices
• Looking to offer public cloud services to its customers
• Wanted single KDDI source to provide all IT resources to enterprise customers
Solution
• Citrix CloudPlatform
- Open platform
- Provided needed agility, flexibility and capabilities
Results
• It was all they expected
• Since KDDI deployed their IaaS services using Citrix CloudPlatform:
- Customer satisfaction and new business has significantly increased
- Handling four to five times the number of new accounts with ease
- Reduced operations and administration workloads, significantly cutting costs
• KDDI aiming for even greater cost cuts - using CloudPlatform
• #2 telecom company in
Japan
• Operates in mobile and
fixed line business
• Over 70% of its
operating revenue
attributed to the mobile
business segment.

The challenge
Founded in 1991, Zajil Telecom was the first Internet service provider (ISP) in Kuwait.
Today, the company is an end-to-end provider of connectivity, cloud and managed
services for customers throughout the Middle East and North Africa.
• Had to manually provision the cloud
and it took days to provision a
virtual machine
• Needed to embrace automation and
customer self-service to fully scale
a flexible cloud offering
The solution
• Citrix CloudPlatform extends cloud-based
capabilities to a growing client
base
• Citrix CloudPortal Business Manager
provided flexibility to manage a
variety of hypervisors from multiple
vendors within a single pane of glass
Key benefits
• Provisions new virtual machines in
minutes, not days
• Achieves market leadership with the
region’s most advanced cloud
offering
• Grows existing accounts while
generating net new business
read more
Zajil Telecom
Citrix CloudPlatform was clearly more mature than the competition, and Citrix CloudPortal Business Manager gave
us the flexibility to manage a variety of hypervisors from multiple vendors within a single pane of glass.
--- Mohammed Kazmi, Senior Manager, Product Development and Marketing, Zajil Telecom

Zajil International Telecom Company
First telecom in Middle East to provide cloud services to its customers
Needs/Issues
• Wanted to become a leading provider of cloud and managed service
• Goal: Be 1st telecom in area to provide latest cloud & technology services
Solution
• Citrix CloudPlatform and CloudPortal Business Manager
- Impressed with the simple turnkey nature of the platform
- Choice of virtualization platform
- Self-service portal
- Potential speed of time to market
Results
• Able to go live in 4 weeks!
• Already gaining market share
• First to unify many services and cloud under one platform
• Expanding their footprint to other countries
• Have expanded product line to include Storage-as-a-Service
• One the Middle East’s
leading data telecom
and Internet solutions
providers
• Core services include
networked IT services,
local and international
data com
• 3 datacenters

The challenge
At the forefront of global communications, Alcatel-Lucent provides products and service
innovations in Internet Protocol (IP) and cloud networking, as well as ultra-broadband
fixed and wireless access.
• Had to avoid the cost and
maintenance of dedicated
hardware environments for each
of its partners
• Needed to run multiple services on
a common platform, allowing for a
more efficient operational model
and a reduction of service
innovation cycles
The solution
• Citrix CloudPlatform made it possible
to deploy a distributed cloud,
connected into a single holistic
network with a unified management
experience.
• The Citrix solution provided a
complete cloud environment that
could be unpacked and provisioned
in less than two hours to support a
fully automated production-level
deployment
Key benefits
• Reduces costs for cloud services and
environments
• Introduces new services more
quickly, at lower risk
• Maximizes customer value through
an open, flexible cloud platform
read more
CloudPlatform gave us the best of both worlds: a strong open source community, and the support of a proven
company like Citrix.
--- Idan Mor, Senior Director, Strategic Alliances, Cloud Business Unit, Alcatel-Lucent

Government Case Studies
KIVBF - Kommunale Informationsverarbeitung Baden-Franken (KIVBF) is an IT services provider for more
than 600 cities and counties in southwestern Germany.

KIVBF
Saving German taxpayers millions of Euros every year
Needs/Issues
• Deliver individualized IT solutions from a shared cloud
• Simplify delivery, improve experience, lower costs
• Avoid building dedicated IT silos for different customers
Solution
• Citrix CloudPlatform , CloudPortal Business Manager, XenDesktop, XenApp
- Standardized, multi-tenant cloud with CloudPlatform
- Admins deliver services to customers with CloudPortal Business Manager
- Apps, desktops and infrastructure services delivered as role based cloud services
Results
• Secure, AWS-like application and datacenter resource provisioning
• Able to tailor service levels by audience
• Faster turnaround
• IT and citizen self-service
• Departmental chargeback/showback
Company Summary
• Service Provider for
German state and local
government agencies
• Largest public
datacenter in Germany
• Publically funded to
provide a range of
services to the
taxpayers in over 560
local authorities

Education Case Studies
Hokkaido University - Hokkaido University strengthens R&D with its Academic Cloud built on Citrix CloudPlatform and Citrix
XenServer.
University of São Paulo - Brazil’s top educational institution uses Citrix mobility, virtualization and cloud solutions to make
rich computing resources available more simply and efficiently. Video below.
USP Innovation Award Video
https://www.youtube.com/watch?v=pviLKblDeCo

University of Sao Paulo
Challenge
• Deliver centrally managed on-demand virtual datacenters and cloud services
to 100,000 students and 6,000 professors across 11 campuses
Solution
• Built a university-wide cloud with Citrix CloudPlatform, CloudPortal and
XenServer that delivers desktops, streamed applications, HPCaaS, IaaS and
SaaS applications through a self-service portal
Result
• Self-service cloud : Students and Faculty can start working on new projects in
minutes without bureaucratic delays. Researchers and scientists access
capacity on-demand for big data analysis.
• Real-time budgeting: Departments get real-time usage and spend information.
• Reliable access and protection: Researchers get interrupted productivity
during outages, strikes and valuable data is backed up centrally.

Large Community College in U.S.
Challenges & Opportunities
•Want to become a cloud provider for other community colleges
•Want a more agile way of managing new datacenter technologies: NetApp, Cisco USC,
Flexpod, NetScaler, VMW vSphere hypervisor & more
• Need to provide resources for additional faculty & students
Why Citrix
• Easy to use, centralized on one management server and has a simple UI
•Works with their existing infrastructure so they don’t have to buy anything extra
Results
• Able to provide infrastructure services to different departments with centralized
management from one datacenter
•Obtain showback of continuing education department resource usage
• Use technology via the cloud to become more competitive and flexible and agile to
manage technology going forward
24 © 2014 Citrix. Confidential. More details in slide notes

Royal Melbourne Institute of Technology
Achieves agility in provisioning IT resources with Citrix cloud solutions
Needs/Issues
• Needed to modernize and simplify their core network and service offerings
• Wanted a cloud solution to enable self-service and provide access control
• Cloud needed to integrate with Cisco and NetApp
Solution
• Tested and deployed Citrix CloudPlatform and CloudPortal Business Manager
• Built 3 types of clouds: Student, Infrastructure and Research private clouds
Results
• Ability to deliver unique capabilities for student experience
• Seamless management of apps across Development to Test and Production
• Rapid turn-around for Research clouds
• Ability to create industry collaboration clouds
University Summary
• In top 10 Australian
universities
• In top 100 universities
worldwide
• 5 campuses across
Australia and Vietnam
• Over 74,000 students

• Build a cost-effective, private cloud to provide university researchers
unlimited access to academic IT resources
• Improve IT utilization
• Reduce cost and control power consumption
Solution
• Citrix CloudPlatform and Citrix XenServer hypervisor
Result
• Reduced operational cost and power consumption by up to 20%
• Provided a more agile environment for consuming IT resources
• Equipped faculty members with a cost-effective and secure way to
share and store academic data

Autodesk Innovation Award Video

“At SAP we have a range of applications running in the cloud, from SAP’s world-class Business
Suite to SAP HANA. As diverse as these solutions are, CloudPlatform has the unique ability to run
them all, despite their different architectures.”
“”
Ralf Lindenlaub
VP Cloud Solutions Services

Disney Interactive
• Achieve faster time-to-market
• Reduce infrastructure TCO
• Increase datacenter operational efficiencies
• Empower developers to provision new technology - safely
Why Citrix
• Provided a solution suitable for Disney’s media/entertainment markets
• Citrix CloudPlatform IaaS private cloud deployment exceptionally easy
• Flexibility to leverage existing datacenter investments
Results
• Lowered TCO
• Improved agility
• Reduced time to market significantly
• The longer their private cloud ran, the lower OpEx became
Company Summary
• Entertains families and
Disney enthusiasts
everywhere
• Provides interactive
entertainment across
all digital media
platforms:
 Mobile, social and
console games
 Online virtual
worlds
 Disney.com
network of
websites.

“I really like Citrix CloudPlatform/CloudStack because it does not demand to be the be-all-end-all
for all my infrastructure. If I choose not to use virtualized networking, I can. If I choose not to use
whatever storage is built in, I can do that too. I can leverage all my existing investments and
not get cornered into an evolving market that is very difficult to keep up with.”
“”
Peter Lopez
System Architect

Large Financial Services Company
• Large XA deployments across multiple locations with a slow deployment process
• No standardized or automated service delivery across regions
• Needed to scale and be more agile
Why Citrix
• Ability to deliver virtual machines from a single console utilizing an API
• Capability to build own portal to empower the deployment of XA on-demand
• Enabled them to make use of VM attributes during the post-provisioning phase
Results
• Moved to a stateless environment which improved performance and reduced cost
• Reduced the costs associated with delivering virtual apps and desktops to users
• Provided flexible infrastructure for swapping out compute, storage, network &
hypervisors while maintaining a transparent user experience

Challenges & opportunities
• Build private cloud for corporate research development projects which
had high upfront expenses, slower setup times and lacked
standardization across distributed sites
Solution
• Implemented Citrix CloudPlatform for rapid provisioning of compute
resources for development and test environments
Result
• Achieved 21st century speed setting up new research projects with
“instant-on” access to compute resources
• Lowered administrative overhead with a “single pane of glass” for
managing projects across several locations
• Maximized existing investments with flexibility to integrate different
networking, virtualization and management components

Large Asian Insurance Company
•Wanted to build an IaaS/PaaS cloud solution to provide IT services internally and externally
• Needed AWS API and the ability to use their existing vSphere hypervisor
• Development cycles are getting shorter, needed to make development team more agile
Why Citrix
• Richer and more stable network management features than competition
• Open source features (e.g. AWS-like APIs) worked well with existing (vSphere) infrastructure
Results
• Built a stable platform to provide IT services to internal and external users
• Enabled Dev. team to be more agile resulting in shorter development cycles
• Reduced the complexity of R&D infrastructure needs assessment review
• Gained the flexibility to choose the type of network architecture that best fit their
needs

Multi-National Advertising and PR
Company
•Wants to build an IaaS internal private cloud to reduce costs & maintain service
• Demand for IT-as-a-Service offering to recapture spend leaving the firm
• Losing customers to commodity cloud services (Rackspace)
Why Citrix
• Solution offered more choices of hypervisor, simpler automation and less scripting
than competition
• Strong ROI with the self-service/automation of infrastructure
Results
• Reduced the weight and complexity of traditional IT by decreasing reliance on
enterprise hardware
• Decreased the cost of provisioning their infrastructure with automation and self-service
IT
• Continuing to grow business, realize ROI and become more agile
• Implemented a better way for doing chargebacks based on utilization

SaaS CRM Provider
• Needed a tool to automate deployment of instances which will be the foundation
of their SaaS offering
• Oracle ending support of Nimbula coinciding with their go live date created a
compelling need to buy
Why Citrix
• Looked at OpenStack and found it to be too complicated.
• Saw the value of Citrix CloudPlatform as a commercially supported software
• Liked the ease of use, price and value proposition of Citrix CloudPlatform
Results
• Gives them the ability to add Chef to automate the deployment of instances on
Citrix CloudPlatform and the installation of the software packages needed for their
SaaS solution
• Allows them to use Citrix CloudPlatform with Citrix XenServer 6.x

Citrix SaaS
• Reduce and expose the cost of infrastructure – 1,000 VMs running at one point (costly)
• Needed a way to allocate the costs to each department’s usage
• Needed to be able to have dev spin up and shut down their own VMs instead of a dedicated headcount
Needed an open-source product with technical support
• Reduce operating cost for all SaaS division software developers using a large amount of hosts to do their
testing and mirror their production environment
Why Citrix
• 2 locations – Santa Barbara with 89 hosts/250 VMs – scaling to over 500 VMs but less than 1000, 2 zones,
15 clusters and Frankfurt with 22 Hosts, 16 VMs, 1 Zone and 3 Clusters
• Strong use case for private cloud production and stage environments for QAI (QA and integration)
• Citrix CloudPlatform Projects provide the ability to share a common workspace between users
Results
• Gained visibility for SaaS software developers all over the world using Citrix CloudPlatform for testing and
development environments for all GoTo SaaS products
• Tied each department to each resource for cost allocation
• Ability for dev to scale their own VMs as they go rather than keeping VMs around for “just in case”
scenarios hardware costs

Citrix SaaS Data Center Santa Barbara
NetScaler MPX
Top of
Rack
Switch
POD 1
Citrix CloudPlatform
Primary Mgmt
Server Cluster
MySQL
Hitachi and HP
Cluster 1 Cluster 2 Cluster 3 Storage
Cloud Users
Design Information
• Servers - Cisco Unified
Computing System with
39 B200 M3 blade
servers 128 gigabytes
memory per blade
• Storage – Hitachi and
HP (SAN) and cluster
from super micro (iSCSI)
• Network -10 GB
network to top of rack
switch
• Anticipated Capacity –
1,000 running instances
Cluster 4 Cluster 5
NetScaler VPX
UCS

Citrix Cumulus Labs
• Wanted to reduce the time to create virtual machines and reproduce customer issues
• Needed to the ability to deploy a Citrix end-to-end solution to simulate customer environments
• Provide a shared, flexible and dependable environment that can be accessed worldwide by support
• Reduce operating cost by eliminating the need for XenServer for individual users
Why Citrix
• Since May 16, 2014, over 250 support users from the XenApp, XenDesktop, XenMobile, NetScaler,
engineering, readiness, knowledge base, product quality and Technical Relationship Management (TRM)
teams created over 2,500 virtual machines
• Citrix CloudPlatform:
- gives new hires a standard product environment for faster onboarding
- allows for leverage of existing hardware (different server types and ages)
- gives support the ability to add new hardware with out affecting the deployment design
• Citrix CloudPlatform Projects provide the ability to share a common workspace between users
Results
• Faster reproduction environment with templates and snapshots
• Deployed complex IT environments with Citrix Storefront, NetScaler, XenApp, XenDesktop, XenMobile
• Created shared environments that different support and engineering team can access globally
• Pooled hardware increased server capacity reducing the number of physical servers (1 per user before)
and power consumption by 80%
• Reduced new hire resource cost by 33% by using Citrix CloudPlatform to pool infrastructure resources
saving over $150,000 this year

Citrix Cumulus Labs
Cloud Users
Top of
Rack
Switch
POD 1
Citrix CloudPlatform
Primary Mgmt
Server Cluster
NetApp Storage
Cluster 1 Cluster 2 Cluster 3
MySQL
NetScaler VPX
Design Information
• Servers - Cisco Unified
Computing System with
39 B200 M3 blade
servers 128 gigabytes
memory per blade
• Storage - NetApp FAS
3220 cluster with 60
terabytes of storage
• Network -10 GB
network to top of rack
switch
• Anticipated Capacity –
2,000 running instances
Cluster 4 Cluster 5
NetScaler VPX

250+
Large Scale
Production Clouds
In Deployment
Production sites with
40,000+
Servers per Region
Enterprise | Education | Government | Web 2.0
Service Providers | Telcos

WORK BETTER. LIVE BETTER.

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