Perception Edited Version

[object Object],[object Object]

Perception ,[object Object],[object Object],[object Object],[object Object],Amity Business School

Factors that Shape Perception ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Apple Computer’s competitive positioning

Factors that shape Perception. ,[object Object],[object Object],[object Object],[object Object],[object Object]

Gradual Changes in Brand Name Fall Below the J.N.D .

Betty Crocker Changes Fall Below the J.N.D .

Marketing Applications of the JND ,[object Object],[object Object],[object Object]

Subliminal Perception ,[object Object],[object Object]

Dynamics of Perception ,[object Object],[object Object],[object Object]

Perceptual Selection ,[object Object],[object Object],[object Object],[object Object]

Biases in perceptual process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Dynamics of perception. ,[object Object],[object Object],[object Object]

Perceptual Organization ,[object Object],[object Object],[object Object]

Figure And Ground ,[object Object]

INTERPRETATION- ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Issues In Consumer Imagery ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Perceptual Mapping ,[object Object],[object Object],[object Object],[object Object],[object Object],20% to 70% Off! Was $199 Now $99 Sale!

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