Task 3 for Venture Lab Class - Initial Market Size

1. Preliminary Market Analysis
To be Updated after Further Customer Feedback

2. Internet Trends – Web 2.0 Summit; San Francisco, CA – Mary Meeker, KPCB
October 18th, 2011

3. Internet Trends – Web 2.0 Summit; San Francisco, CA – Mary Meeker, KPCB
October 18th, 2011

4. Internet Trends – Web 2.0 Summit; San Francisco, CA – Mary Meeker, KPCB
October 18th, 2011

5. Internet Trends – Web 2.0 Summit; San Francisco, CA – Mary Meeker, KPCB
October 18th, 2011

6. Internet Trends – Web 2.0 Summit; San Francisco, CA – Mary Meeker, KPCB
October 18th, 2011

7. 250 MM Photos Uploaded to FB every day
1% = 2.5 MM/Day
1% = 25,000/Day

8. If you can capture 1% of the photo market, and get 1% to pay 99¢,
then $24,750 / day for $9 MM / year in a static market
835 MM smartphone users worldwide has not significantly penetrated
into the 5.6 B mobile phone users worldwide
Video is hard to do ‘right’. Filtered photos have low friction.
Intermediate step is to ‘Slideshow’ images with a audio caption to
better capture the ‘feel’ of the moment