From Event to Action: Accelerate Your Decision Making with Real-Time Automation
Corporateblogging Ppt
1. Corporate Blogging Sabrina I. Pacifici Founder, Editor, Publisher, Web Manager LLRX.com ( www.llrx.com ), the unique, free, independent webzine on legal research, resources, applications, and technology for librarians and legal professionals. & Author of beSpacific ( www.bespacific.com ) Accurate, focused law and technology news, updated daily
4. Parts of a blog – consider which elements to use Sabrina I. Pacifici, www.bespacific.com
5. How many blogs are there? Millions and millions…. Sabrina I. Pacifici, www.bespacific.com
6. But how many are updated regularly? Sabrina I. Pacifici, www.bespacific.com
7. “ A mere 2% of Adult Internet users maintain Web diaries or Web blogs…Content omnivores are among the heaviest overall users of the Internet.” Sabrina I. Pacifici, www.bespacific.com
8. Blog Software – An overview of some options Sabrina I. Pacifici, www.bespacific.com
19. Example of a very focused topical blog: GM Smallblock Engine Blog Sabrina I. Pacifici, www.bespacific.com
20. Example of a topical blog with broader focus but still subject oriented – stays on message. Sabrina I. Pacifici, www.bespacific.com
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22. Think about products and services – informing and supporting users Sabrina I. Pacifici, www.bespacific.com A Product Blog "By announcing a new product on a blog you are creating an invitation to a discussion about your product. On-line press releases don't allow readers to post comments to provide feedback or to ask questions. As more and more blog readers use newsreaders, people are very apt to grab an RSS feed for a blog they find interesting. That creates an opportunity for the blog to continue the discussion that starts with a new product announcement. “ http://contentcentricblog.typepad.com/
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