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ORGANIZATIONAL BEHAVIORORGANIZATIONAL BEHAVIOR
S T E P H E N P. R O B B I N SS T E P H E N P. R O B B I N S
E L E V E N T H E D I T I O NE L E V E N T H E D I T I O N
W W W . P R E N H A L L . C O M / R O B B I N SW W W . P R E N H A L L . C O M / R O B B I N S© 2005 Prentice Hall Inc.
All rights reserved.
PowerPoint Presentation
by Charlie Cook
Chapter 8
Foundations of
Group Behavior
© 2005 Prentice Hall Inc.
All rights reserved. 8–3
After studying this chapter,
you should be able to:
1. Differentiate between formal and informal
groups.
2. Compare two models of group development.
3. Explain how role requirements change in
different situations.
4. Describe how norms exert influence on an
individual’s behavior.
5. Explain what determines status
6. Define social loafing and its effect on group
performance.
LEARNINGOBJECTIVES
© 2005 Prentice Hall Inc.
All rights reserved. 8–4
After studying this chapter,
you should be able to:
7. Identify the benefits and disadvantages of
cohesive groups.
8. List the strengths and weaknesses of group
decision making.
9. Contrast the effectiveness of interacting,
brainstorming, nominal and electronic meeting
groups.
LEARNINGOBJECTIVES(cont’d)
© 2005 Prentice Hall Inc.
All rights reserved. 8–5
Defining and Classifying GroupsDefining and Classifying Groups
Group(s)
Two or more individuals interacting and
interdependent, who have come together
to achieve particular objectives.
Formal Group
A designated work
group defined by the
organization’s structure.
Informal Group
A group that is neither
formally structured now
organizationally determined;
appears in response to the
need for social contact.
© 2005 Prentice Hall Inc.
All rights reserved. 8–6
Defining and Classifying Groups (cont’d)Defining and Classifying Groups (cont’d)
Command Group
A group composed of
the individuals who
report directly to a
given manager.
Task Group
Those working together
to complete a job or task.
Interest Group
Those working together
to attain a specific
objective with which
each is concerned.
Friendship Group
Those brought together
because they share one
or more common
characteristics.
© 2005 Prentice Hall Inc.
All rights reserved. 8–7
Why People Join GroupsWhy People Join Groups
‱ Security
‱ Status
‱ Self-esteem
‱ Affiliation
‱ Power
‱ Goal Achievement
E X H I B I T 8–1
E X H I B I T 8–1
© 2005 Prentice Hall Inc.
All rights reserved. 8–8
The Five-Stage Model of Group DevelopmentThe Five-Stage Model of Group Development
Forming Stage
The first stage in group development, characterized
by much uncertainty.
Storming Stage
The second stage in group development,
characterized by intragroup conflict.
Norming Stage
The third stage in group
development, characterized
by close relationships and
cohesiveness.
© 2005 Prentice Hall Inc.
All rights reserved. 8–9

Group Development (cont’d)
Group Development (cont’d)
Performing Stage
The fourth stage in group development, when the
group is fully functional.
Adjourning Stage
The final stage in group
development for temporary
groups, characterized by
concern with wrapping up
activities rather than
performance.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
10
Stages of Group DevelopmentStages of Group Development
E X H I B I T 8–2
E X H I B I T 8–2
© 2005 Prentice Hall Inc.
All rights reserved.
8–
11
An Alternative Model: Temporary Groups with
Deadlines
An Alternative Model: Temporary Groups with
Deadlines
Sequence of actions:
1. Setting group direction
2. First phase of inertia
3. Half-way point transition
4. Major changes
5. Second phase of inertia
6. Accelerated activity
Sequence of actions:
1. Setting group direction
2. First phase of inertia
3. Half-way point transition
4. Major changes
5. Second phase of inertia
6. Accelerated activity
Punctuated-
Equilibrium Model
Temporary groups go
through transitions
between inertia and
activity.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
12
The Punctuated-Equilibrium ModelThe Punctuated-Equilibrium Model
E X H I B I T 8–3
E X H I B I T 8–3
© 2005 Prentice Hall Inc.
All rights reserved.
8–
13
Group Structure - Roles (cont’d)Group Structure - Roles (cont’d)
Role(s)
A set of expected behavior patterns attributed to
someone occupying a given position in a social unit.
Role Identity
Certain attitudes and behaviors
consistent with a role.
Role Perception
An individual’s view of how he or she
is supposed to act in a given situation.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
14
Group Structure - Roles (cont’d)Group Structure - Roles (cont’d)
Role Expectations
How others believe a person
should act in a given situation.
Role Conflict
A situation in which an individual is confronted by
divergent role expectations.
Psychological Contract
An unwritten agreement that sets
out what management expects from
the employee and vice versa.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
15
Group Structure - NormsGroup Structure - Norms
Classes of Norms:
‱ Performance norms
‱ Appearance norms
‱ Social arrangement norms
‱ Allocation of resources
norms
Classes of Norms:
‱ Performance norms
‱ Appearance norms
‱ Social arrangement norms
‱ Allocation of resources
norms
Norms
Acceptable standards of behavior within a group
that are shared by the group’s members.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
16
The Hawthorne StudiesThe Hawthorne Studies
 A series of studies undertaken by Elton Mayo at
Western Electric Company’s Hawthorne Works in
Chicago between 1924 and 1932.
 Research Conclusions:
– Worker behavior and sentiments were closely related.
– Group influences (norms) were significant in affecting
individual behavior.
– Group standards (norms) were highly effective in
establishing individual worker output.
– Money was less a factor in determining worker output
than were group standards, sentiments, and security.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
17
Group Structure - Norms (cont’d)Group Structure - Norms (cont’d)
Conformity
Adjusting one’s behavior to align
with the norms of the group.
Reference Groups
Important groups to which
individuals belong or hope
to belong and with whose
norms individuals are likely
to conform.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
18
Examples of Cards Used in Asch’s StudyExamples of Cards Used in Asch’s Study
E X H I B I T 8–4
E X H I B I T 8–4
© 2005 Prentice Hall Inc.
All rights reserved.
8–
19
Group Structure - Norms (cont’d)Group Structure - Norms (cont’d)
Deviant Workplace Behavior
Antisocial actions by organizational members
that intentionally violate established norms and
result in negative consequences for the
organization, its members, or both.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
20
Typology of Deviant Workplace BehaviorTypology of Deviant Workplace Behavior
E X H I B I T 8–5
E X H I B I T 8–5
Category Examples
Production Leaving early
Intentionally working slowly
Wasting resources
Property Sabotage
Lying about hours worked
Stealing from the organization
Political Showing favoritism
Gossiping and spreading rumors
Blaming coworkers
Personal Aggression Sexual harassment
Verbal abuse
Stealing from coworkers
Source: Adapted from S.L. Robinson, and R.J. Bennett. “A Typology of Deviant Workplace
Behaviors: A Multidimensional Scaling Study,” Academy of Management Journal, April 1995, p. 565.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
21
Group Structure - StatusGroup Structure - Status
Group NormsGroup NormsGroup NormsGroup Norms
Status EquityStatus EquityStatus EquityStatus Equity
CultureCultureCultureCulture
Group MemberGroup Member
StatusStatus
Group MemberGroup Member
StatusStatus
Status
A socially defined position or rank given to groups or
group members by others.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
22
Group Structure - SizeGroup Structure - Size
Group Size
Performance
Expected
Actual (due to
loafing)
Other conclusions:
‱ Odd number groups do
better than even.
‱ Groups of 7 or 9 perform
better overall than larger
or smaller groups.
Other conclusions:
‱ Odd number groups do
better than even.
‱ Groups of 7 or 9 perform
better overall than larger
or smaller groups.
Social Loafing
The tendency for individuals to expend less effort when
working collectively than when working individually.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
23
Group Structure - CompositionGroup Structure - Composition
Group Demography
The degree to which members of a group share a
common demographic attribute, such as age, sex,
race, educational level, or length of service in the
organization, and the impact of this attribute on
turnover.
Cohorts
Individuals who, as part of a
group, hold a common
attribute.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
24
Group Structure - CohesivenessGroup Structure - Cohesiveness
Increasing group cohesiveness:
1. Make the group smaller.
2. Encourage agreement with group goals.
3. Increase time members spend together.
4. Increase group status and admission difficultly.
5. Stimulate competition with other groups.
6. Give rewards to the group, not individuals.
7. Physically isolate the group.
Increasing group cohesiveness:
1. Make the group smaller.
2. Encourage agreement with group goals.
3. Increase time members spend together.
4. Increase group status and admission difficultly.
5. Stimulate competition with other groups.
6. Give rewards to the group, not individuals.
7. Physically isolate the group.
Cohesiveness
Degree to which group members are attracted to
each other and are motivated to stay in the group.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
25
Relationship Between Group Cohesiveness,
Performance Norms, and Productivity
Relationship Between Group Cohesiveness,
Performance Norms, and Productivity
E X H I B I T 8–6
E X H I B I T 8–6
© 2005 Prentice Hall Inc.
All rights reserved.
8–
26
E X H I B I T 8–7
E X H I B I T 8–7S. Adams, Build a Better Life by Stealing Office Supplies (Kansas City MO: Andrews &
McMeal, 1991), p. 31. Dilbert reprinted with permission of United Features Syndicate, Inc.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
27
Group TasksGroup Tasks
 Decision-making
– Large groups facilitate the pooling of information about
complex tasks.
– Smaller groups are better suited to coordinating and
facilitating the implementation of complex tasks.
– Simple, routine standardized tasks reduce the
requirement that group processes be effective in order
for the group to perform well.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
28
Group Decision MakingGroup Decision Making
 Strengths
– More complete
information
– Increased diversity of
views
– Higher quality of
decisions (more
accuracy)
– Increased
acceptance of
solutions
 Weaknesses
– More time
consuming (slower)
– Increased pressure
to conform
– Domination by one
or a few members
– Ambiguous
responsibility
© 2005 Prentice Hall Inc.
All rights reserved.
8–
29
Group Decision Making (cont’d)Group Decision Making (cont’d)
Groupthink
Phenomenon in which the norm for consensus
overrides the realistic appraisal of alternative course
of action.
Groupshift
A change in decision risk between the group’s
decision and the individual decision that member
within the group would make; can be either toward
conservatism or greater risk.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
30
Symptoms Of The Groupthink PhenomenonSymptoms Of The Groupthink Phenomenon
 Group members rationalize any resistance to the
assumptions they have made.
 Members apply direct pressures on those who
express doubts about shared views or who
question the alternative favored by the majority.
 Members who have doubts or differing points of
view keep silent about misgivings.
 There appears to be an illusion of unanimity.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
31
Group Decision-Making TechniquesGroup Decision-Making Techniques
Interacting Groups
Typical groups, in which the members interact with
each other face-to-face.
Nominal Group Technique
A group decision-making method in which individual
members meet face-to-face to pool their judgments
in a systematic but independent fashion.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
32
Group Decision-Making TechniquesGroup Decision-Making Techniques
Electronic Meeting
A meeting in which members
interact on computers, allowing
for anonymity of comments and
aggregation of votes.
Brainstorming
An idea-generation process that specifically
encourages any and all alternatives, while
withholding any criticism of those alternatives.
© 2005 Prentice Hall Inc.
All rights reserved.
8–
33
Evaluating Group EffectivenessEvaluating Group Effectiveness
E X H I B I T 8–8
E X H I B I T 8–8
TYPE OF GROUP
Effectiveness Criteria Interacting Brainstorming Nominal Electronic
Number and quality of ideas Low Moderate High High
Social pressure High Low Moderate Low
Money costs Low Low Low High
Speed Moderate Moderate Moderate Moderate
Task orientation Low High High High
Potential for interpersonal conflict High Low Moderate Low
Commitment to solution High Not applicable Moderate Moderate
Development of High High Moderate Low
group cohesiveness

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Group behaviour 5

  • 1. o r g a n i z a t i o n a l b e h a v i o r stephen p. robbins e l e v e n t h e d i t i o n
  • 2. ORGANIZATIONAL BEHAVIORORGANIZATIONAL BEHAVIOR S T E P H E N P. R O B B I N SS T E P H E N P. R O B B I N S E L E V E N T H E D I T I O NE L E V E N T H E D I T I O N W W W . P R E N H A L L . C O M / R O B B I N SW W W . P R E N H A L L . C O M / R O B B I N S© 2005 Prentice Hall Inc. All rights reserved. PowerPoint Presentation by Charlie Cook Chapter 8 Foundations of Group Behavior
  • 3. © 2005 Prentice Hall Inc. All rights reserved. 8–3 After studying this chapter, you should be able to: 1. Differentiate between formal and informal groups. 2. Compare two models of group development. 3. Explain how role requirements change in different situations. 4. Describe how norms exert influence on an individual’s behavior. 5. Explain what determines status 6. Define social loafing and its effect on group performance. LEARNINGOBJECTIVES
  • 4. © 2005 Prentice Hall Inc. All rights reserved. 8–4 After studying this chapter, you should be able to: 7. Identify the benefits and disadvantages of cohesive groups. 8. List the strengths and weaknesses of group decision making. 9. Contrast the effectiveness of interacting, brainstorming, nominal and electronic meeting groups. LEARNINGOBJECTIVES(cont’d)
  • 5. © 2005 Prentice Hall Inc. All rights reserved. 8–5 Defining and Classifying GroupsDefining and Classifying Groups Group(s) Two or more individuals interacting and interdependent, who have come together to achieve particular objectives. Formal Group A designated work group defined by the organization’s structure. Informal Group A group that is neither formally structured now organizationally determined; appears in response to the need for social contact.
  • 6. © 2005 Prentice Hall Inc. All rights reserved. 8–6 Defining and Classifying Groups (cont’d)Defining and Classifying Groups (cont’d) Command Group A group composed of the individuals who report directly to a given manager. Task Group Those working together to complete a job or task. Interest Group Those working together to attain a specific objective with which each is concerned. Friendship Group Those brought together because they share one or more common characteristics.
  • 7. © 2005 Prentice Hall Inc. All rights reserved. 8–7 Why People Join GroupsWhy People Join Groups ‱ Security ‱ Status ‱ Self-esteem ‱ Affiliation ‱ Power ‱ Goal Achievement E X H I B I T 8–1 E X H I B I T 8–1
  • 8. © 2005 Prentice Hall Inc. All rights reserved. 8–8 The Five-Stage Model of Group DevelopmentThe Five-Stage Model of Group Development Forming Stage The first stage in group development, characterized by much uncertainty. Storming Stage The second stage in group development, characterized by intragroup conflict. Norming Stage The third stage in group development, characterized by close relationships and cohesiveness.
  • 9. © 2005 Prentice Hall Inc. All rights reserved. 8–9 
Group Development (cont’d)
Group Development (cont’d) Performing Stage The fourth stage in group development, when the group is fully functional. Adjourning Stage The final stage in group development for temporary groups, characterized by concern with wrapping up activities rather than performance.
  • 10. © 2005 Prentice Hall Inc. All rights reserved. 8– 10 Stages of Group DevelopmentStages of Group Development E X H I B I T 8–2 E X H I B I T 8–2
  • 11. © 2005 Prentice Hall Inc. All rights reserved. 8– 11 An Alternative Model: Temporary Groups with Deadlines An Alternative Model: Temporary Groups with Deadlines Sequence of actions: 1. Setting group direction 2. First phase of inertia 3. Half-way point transition 4. Major changes 5. Second phase of inertia 6. Accelerated activity Sequence of actions: 1. Setting group direction 2. First phase of inertia 3. Half-way point transition 4. Major changes 5. Second phase of inertia 6. Accelerated activity Punctuated- Equilibrium Model Temporary groups go through transitions between inertia and activity.
  • 12. © 2005 Prentice Hall Inc. All rights reserved. 8– 12 The Punctuated-Equilibrium ModelThe Punctuated-Equilibrium Model E X H I B I T 8–3 E X H I B I T 8–3
  • 13. © 2005 Prentice Hall Inc. All rights reserved. 8– 13 Group Structure - Roles (cont’d)Group Structure - Roles (cont’d) Role(s) A set of expected behavior patterns attributed to someone occupying a given position in a social unit. Role Identity Certain attitudes and behaviors consistent with a role. Role Perception An individual’s view of how he or she is supposed to act in a given situation.
  • 14. © 2005 Prentice Hall Inc. All rights reserved. 8– 14 Group Structure - Roles (cont’d)Group Structure - Roles (cont’d) Role Expectations How others believe a person should act in a given situation. Role Conflict A situation in which an individual is confronted by divergent role expectations. Psychological Contract An unwritten agreement that sets out what management expects from the employee and vice versa.
  • 15. © 2005 Prentice Hall Inc. All rights reserved. 8– 15 Group Structure - NormsGroup Structure - Norms Classes of Norms: ‱ Performance norms ‱ Appearance norms ‱ Social arrangement norms ‱ Allocation of resources norms Classes of Norms: ‱ Performance norms ‱ Appearance norms ‱ Social arrangement norms ‱ Allocation of resources norms Norms Acceptable standards of behavior within a group that are shared by the group’s members.
  • 16. © 2005 Prentice Hall Inc. All rights reserved. 8– 16 The Hawthorne StudiesThe Hawthorne Studies  A series of studies undertaken by Elton Mayo at Western Electric Company’s Hawthorne Works in Chicago between 1924 and 1932.  Research Conclusions: – Worker behavior and sentiments were closely related. – Group influences (norms) were significant in affecting individual behavior. – Group standards (norms) were highly effective in establishing individual worker output. – Money was less a factor in determining worker output than were group standards, sentiments, and security.
  • 17. © 2005 Prentice Hall Inc. All rights reserved. 8– 17 Group Structure - Norms (cont’d)Group Structure - Norms (cont’d) Conformity Adjusting one’s behavior to align with the norms of the group. Reference Groups Important groups to which individuals belong or hope to belong and with whose norms individuals are likely to conform.
  • 18. © 2005 Prentice Hall Inc. All rights reserved. 8– 18 Examples of Cards Used in Asch’s StudyExamples of Cards Used in Asch’s Study E X H I B I T 8–4 E X H I B I T 8–4
  • 19. © 2005 Prentice Hall Inc. All rights reserved. 8– 19 Group Structure - Norms (cont’d)Group Structure - Norms (cont’d) Deviant Workplace Behavior Antisocial actions by organizational members that intentionally violate established norms and result in negative consequences for the organization, its members, or both.
  • 20. © 2005 Prentice Hall Inc. All rights reserved. 8– 20 Typology of Deviant Workplace BehaviorTypology of Deviant Workplace Behavior E X H I B I T 8–5 E X H I B I T 8–5 Category Examples Production Leaving early Intentionally working slowly Wasting resources Property Sabotage Lying about hours worked Stealing from the organization Political Showing favoritism Gossiping and spreading rumors Blaming coworkers Personal Aggression Sexual harassment Verbal abuse Stealing from coworkers Source: Adapted from S.L. Robinson, and R.J. Bennett. “A Typology of Deviant Workplace Behaviors: A Multidimensional Scaling Study,” Academy of Management Journal, April 1995, p. 565.
  • 21. © 2005 Prentice Hall Inc. All rights reserved. 8– 21 Group Structure - StatusGroup Structure - Status Group NormsGroup NormsGroup NormsGroup Norms Status EquityStatus EquityStatus EquityStatus Equity CultureCultureCultureCulture Group MemberGroup Member StatusStatus Group MemberGroup Member StatusStatus Status A socially defined position or rank given to groups or group members by others.
  • 22. © 2005 Prentice Hall Inc. All rights reserved. 8– 22 Group Structure - SizeGroup Structure - Size Group Size Performance Expected Actual (due to loafing) Other conclusions: ‱ Odd number groups do better than even. ‱ Groups of 7 or 9 perform better overall than larger or smaller groups. Other conclusions: ‱ Odd number groups do better than even. ‱ Groups of 7 or 9 perform better overall than larger or smaller groups. Social Loafing The tendency for individuals to expend less effort when working collectively than when working individually.
  • 23. © 2005 Prentice Hall Inc. All rights reserved. 8– 23 Group Structure - CompositionGroup Structure - Composition Group Demography The degree to which members of a group share a common demographic attribute, such as age, sex, race, educational level, or length of service in the organization, and the impact of this attribute on turnover. Cohorts Individuals who, as part of a group, hold a common attribute.
  • 24. © 2005 Prentice Hall Inc. All rights reserved. 8– 24 Group Structure - CohesivenessGroup Structure - Cohesiveness Increasing group cohesiveness: 1. Make the group smaller. 2. Encourage agreement with group goals. 3. Increase time members spend together. 4. Increase group status and admission difficultly. 5. Stimulate competition with other groups. 6. Give rewards to the group, not individuals. 7. Physically isolate the group. Increasing group cohesiveness: 1. Make the group smaller. 2. Encourage agreement with group goals. 3. Increase time members spend together. 4. Increase group status and admission difficultly. 5. Stimulate competition with other groups. 6. Give rewards to the group, not individuals. 7. Physically isolate the group. Cohesiveness Degree to which group members are attracted to each other and are motivated to stay in the group.
  • 25. © 2005 Prentice Hall Inc. All rights reserved. 8– 25 Relationship Between Group Cohesiveness, Performance Norms, and Productivity Relationship Between Group Cohesiveness, Performance Norms, and Productivity E X H I B I T 8–6 E X H I B I T 8–6
  • 26. © 2005 Prentice Hall Inc. All rights reserved. 8– 26 E X H I B I T 8–7 E X H I B I T 8–7S. Adams, Build a Better Life by Stealing Office Supplies (Kansas City MO: Andrews & McMeal, 1991), p. 31. Dilbert reprinted with permission of United Features Syndicate, Inc.
  • 27. © 2005 Prentice Hall Inc. All rights reserved. 8– 27 Group TasksGroup Tasks  Decision-making – Large groups facilitate the pooling of information about complex tasks. – Smaller groups are better suited to coordinating and facilitating the implementation of complex tasks. – Simple, routine standardized tasks reduce the requirement that group processes be effective in order for the group to perform well.
  • 28. © 2005 Prentice Hall Inc. All rights reserved. 8– 28 Group Decision MakingGroup Decision Making  Strengths – More complete information – Increased diversity of views – Higher quality of decisions (more accuracy) – Increased acceptance of solutions  Weaknesses – More time consuming (slower) – Increased pressure to conform – Domination by one or a few members – Ambiguous responsibility
  • 29. © 2005 Prentice Hall Inc. All rights reserved. 8– 29 Group Decision Making (cont’d)Group Decision Making (cont’d) Groupthink Phenomenon in which the norm for consensus overrides the realistic appraisal of alternative course of action. Groupshift A change in decision risk between the group’s decision and the individual decision that member within the group would make; can be either toward conservatism or greater risk.
  • 30. © 2005 Prentice Hall Inc. All rights reserved. 8– 30 Symptoms Of The Groupthink PhenomenonSymptoms Of The Groupthink Phenomenon  Group members rationalize any resistance to the assumptions they have made.  Members apply direct pressures on those who express doubts about shared views or who question the alternative favored by the majority.  Members who have doubts or differing points of view keep silent about misgivings.  There appears to be an illusion of unanimity.
  • 31. © 2005 Prentice Hall Inc. All rights reserved. 8– 31 Group Decision-Making TechniquesGroup Decision-Making Techniques Interacting Groups Typical groups, in which the members interact with each other face-to-face. Nominal Group Technique A group decision-making method in which individual members meet face-to-face to pool their judgments in a systematic but independent fashion.
  • 32. © 2005 Prentice Hall Inc. All rights reserved. 8– 32 Group Decision-Making TechniquesGroup Decision-Making Techniques Electronic Meeting A meeting in which members interact on computers, allowing for anonymity of comments and aggregation of votes. Brainstorming An idea-generation process that specifically encourages any and all alternatives, while withholding any criticism of those alternatives.
  • 33. © 2005 Prentice Hall Inc. All rights reserved. 8– 33 Evaluating Group EffectivenessEvaluating Group Effectiveness E X H I B I T 8–8 E X H I B I T 8–8 TYPE OF GROUP Effectiveness Criteria Interacting Brainstorming Nominal Electronic Number and quality of ideas Low Moderate High High Social pressure High Low Moderate Low Money costs Low Low Low High Speed Moderate Moderate Moderate Moderate Task orientation Low High High High Potential for interpersonal conflict High Low Moderate Low Commitment to solution High Not applicable Moderate Moderate Development of High High Moderate Low group cohesiveness