Event Management 111110ieu

Event Management
PRA-417 SYLLABUS

Hakan Türkkuşu
İzmir Ekonomi Üniversitesi Oct 2011 - Jan 2012 ©

This week 

Methodology of “management”...

- In house
i-Desk of NestNet
week # 6
- Outsource Mediacat 2009/06
10/11/2011
Mediacat 2009/10
Budget is the Bible

Risk Analysis / Anatomy of an event


Methodology 

IN-HOUSE


What is in-house? 
In-House is “any initiative that is not outsourced” to a third party...

The ideal strategy is to get “the best” solution depending on the
sources...
- human resources
- experienced team
- other components

But...


Methodology 

OUTSOURCED


What is outsourced? 
Simply, the outsourced is the contrary of in-house...

The ideal strategy is to get “the best” solution depending on...
- finding the most efficient service providers / vendors / suppliers
- the experience / background / skills / level of the third parties
- other components

But...


Solution 

HYBRID

Biz model... 
An event manager has to consider the advantages and disadvantages of
both methods...

Please keep in mind,

that any of them...
neither IN, nor OUT

Bible of the biz... 

BUDGET

Budget is... 
Budgeting plays a “key role” in a person’s and/or company’s life but
many people hate that “b-word”...

WHY people hate?
Because b-ing will not allow them
to enjoy the life the way they want!


Definitions are... 
PROJECT
An itemized summary of estimated or intended expenditures for a
given period alongwith proposals for financing them

PURCHASING
A systematic plan for the expenditure of usually contract based or
fixed resources

ROI – RETURN ON INVESTMENT
The total sum of money allocated for a particular purpose or period
of time


Success 
BIBLE
Well prepared & regulary updated budget itinary will be your

CHECK LIST
also your “closest fellow” as well as a guide line to complete your
mission successfully...

CHECK LIST = BIBLE

Tools 
There are several tools to prepare a budget.
- Some of them are specially designed software solutions, such as;

i-DESK
- Commonly used...


i-Desk* 
Microsoft Access based...

(*) Productivity Tool of unlimited software solutions by MiliMetre...

i-Desk*
Budget items...
- In i-Desk there
are 14 major
sub-groups...
- These majors
are enriched
with minor
items...


Excel 
Microsoft Excel (.xls) or Balance Sheet of QuickOffice (.xlsx)
- There are several tips & hints to use excel much better; auto filter
option is one of the most useful one to filter your budget items... 


Risk analysis 
The risk is always there!

the Question is...
how much of it
YOU CAN HANDLE!

Risk assessment 
INTRODUCTION TO RISK MANAGEMENT

- Identify the hazards
- Decide Who (5W) might be harmed & How (1H)
- Evaluate the risks & decide on precaution/s
- Record your findings & implement them asap
- Review your assessment & update if necessary


Risk management 
ALWAYS MAKE YOUR PLAN & REVIEW IT AGAIN...

YOU WILL SAY;


Anatomy of an event... 
MediaCat

(*) Issues Jun 2009 & October 2009

Summary 

CITIVS ALTIVS FORTIVS
(Faster, Higher, Stronger)


Any questions... 

UESTIONS

NSWERS

Contact 
 hakan@turkkusu.com

 homes.ieu.edu.tr/mturkkusu
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Event Management 111110ieu

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