27. ToolFactory Podcasting Step 7: Subscribe to your Podcast Step 1 - Click on the promote button after publishing a podcast. Step 2 - You can choose to email the URL link to parents, teachers, students or yourself. This link will allow you to listen to your podcast. You can also copy the link to paste in iTunes to subscribe to future episodes of the podcast. Step 3 - Open iTunes, click on the "Advanced" menu and choose Subscribe to podcast. Step 4 - Paste the podcast URL into this field and press enter. All new episodes of this podcast will be automatically downloaded into your iTunes. iTunes is a free download available at http://www.apple.com/itunes/download/.