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Strategic Planning:
Discover the Blueprint for Your Organization
T.Patrick Brennan, Principal, Fundraising Solutions
Date: Wednesday, January 23, 2013
Place: Community Room at the Cobb Chamber of Commerce *
Time: 10:00 am – 1:00 pm Lunch will be provided by Chick-Fil-A of Acworth and Andy Duncan
There is no charge for the seminar, but an RSVP (via email info@cobbfoundation.org or via telephone
770.859.2329) is needed. Deadline for registrations: Friday, January 18, 2013
Do you need to develop a strategic plan but don’t know how to begin? This workshop will provide a step-by-
step process.
A well-designed strategic plan provides organizational directions, helps to set priorities, assists with budgeting and
resource allocation, and improves overall organizational effectiveness, accountability, and decision-making.
“Individual commitment to a great effort-that is what makes
a team work, a company work, a civilization work.”
Vince Lombardi
Are you ready to explore creative ways of getting your team to engage in out of the box thinking? You will see
how ideas from internal and external audiences are captured and prioritized.
This free seminar provides an easy-to-follow, step-by-step road map for the future that can be used by any non-
profit. Participants will discover how to evaluate the external and internal environment of an organization as well as
the fundamentals of developing mission statements, set goals and measurable objectives and identify activities to be
implemented. “Strategic planning is worthless-unless
there is first a strategic vision.”
John Naisbitt
Have you thought lately that you have a ton of great ideas, but none of them are implemented? You will
experience less frustration and get more done.
The seminar identifies the tools necessary to implement a useful evaluation process that assesses organization
capacity and creates procedures for evaluating strategic outcomes.
“Creativity is thinking up new things. Innovation
is doing new things.”
Theodore Levitt
At the end of this seminar participants will be able to:
• List the benefits of strategic planning.
• Identify the key elements of a well-written strategic plan
• Effectively revisit and revise the organization’s mission and vision when applicable
• Analyze the internal and external environment while recognizing Strengths, Weaknesses, Opportunities, and
Threats (S.W.O.T.) related to their organization.
• Create an action plan for moving forward with the strategic planning process
* The Cobb Community Chamber of Commerce is located at:
240 Interstate North Parkway Southeast, Atlanta, GA 30339 (770) 980-2000

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Strategic Planning - Fundraising Architect, Patrick Brennan

  • 1. Strategic Planning: Discover the Blueprint for Your Organization T.Patrick Brennan, Principal, Fundraising Solutions Date: Wednesday, January 23, 2013 Place: Community Room at the Cobb Chamber of Commerce * Time: 10:00 am – 1:00 pm Lunch will be provided by Chick-Fil-A of Acworth and Andy Duncan There is no charge for the seminar, but an RSVP (via email info@cobbfoundation.org or via telephone 770.859.2329) is needed. Deadline for registrations: Friday, January 18, 2013 Do you need to develop a strategic plan but don’t know how to begin? This workshop will provide a step-by- step process. A well-designed strategic plan provides organizational directions, helps to set priorities, assists with budgeting and resource allocation, and improves overall organizational effectiveness, accountability, and decision-making. “Individual commitment to a great effort-that is what makes a team work, a company work, a civilization work.” Vince Lombardi Are you ready to explore creative ways of getting your team to engage in out of the box thinking? You will see how ideas from internal and external audiences are captured and prioritized. This free seminar provides an easy-to-follow, step-by-step road map for the future that can be used by any non- profit. Participants will discover how to evaluate the external and internal environment of an organization as well as the fundamentals of developing mission statements, set goals and measurable objectives and identify activities to be implemented. “Strategic planning is worthless-unless there is first a strategic vision.” John Naisbitt Have you thought lately that you have a ton of great ideas, but none of them are implemented? You will experience less frustration and get more done. The seminar identifies the tools necessary to implement a useful evaluation process that assesses organization capacity and creates procedures for evaluating strategic outcomes. “Creativity is thinking up new things. Innovation is doing new things.” Theodore Levitt At the end of this seminar participants will be able to: • List the benefits of strategic planning. • Identify the key elements of a well-written strategic plan • Effectively revisit and revise the organization’s mission and vision when applicable • Analyze the internal and external environment while recognizing Strengths, Weaknesses, Opportunities, and Threats (S.W.O.T.) related to their organization. • Create an action plan for moving forward with the strategic planning process * The Cobb Community Chamber of Commerce is located at: 240 Interstate North Parkway Southeast, Atlanta, GA 30339 (770) 980-2000