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                    QUALITY OF EXPERIENCE

A new look into quality and its impact in future
             personal communications

                                    Touradj Ebrahimi
                                Touradj.Ebrahimi@epfl.ch




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Outline             2


          An original analysis of communications
            –  Past
            –  Present
            –  Tomorrow
          Quality metrics challenges in
          conventional media
          Quality metrics challenges in new media



Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                 T. Ebrahimi
Communication - definition             3


          Communication has always been about
           sharing experience (real or imaginary)
           with others
          It all started with story telling and wall
           drawing around the fire in the caves of
           early men
          Modern communication systems are
           mostly evolved versions of the good old
           story telling and wall drawing, but
           offering a richer set of experience

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                     T. Ebrahimi
Evolutions versus Revolutions in communication               4


           Evolution: Each modality of communication improves
           itself in terms of quality of experience:
            –  B&W TV
            –  Color TV
            –  Stereo and CD quality audio TV
            –  HDTV
           Revolution: New modalities of communication and
           expression are introduced bringing new dimensions in
           quality of experience
            –  Photography
            –  Cinema
            –  Internet


Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                         T. Ebrahimi
Some of the major evolutions and revolutions
                     in communication modalities                      5


           Story telling and cave drawing
           Books and written press
           Photography
           Telegraph
           Telephone
           Radio and music recording
           Cinema
           Television and video recording
           Internet
           Mobile communication
           (What is next?)
Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                        T. Ebrahimi
New types are media are emerging…             6




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                    T. Ebrahimi
New media and experiences with it…                            7


          Interactive scene composition




                         Object selection
         Object extraction

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                                    T. Ebrahimi
New types of media …Enhanced reality             8




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                   T. Ebrahimi
New types of media … Virtual presence             9




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                    T. Ebrahimi
New types of media … Avatar            10




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                    T. Ebrahimi
Today’s challenges in Quality assessment            11

   Reliable preceived quality metrics for
   speech
   Reliable perceived quality metrics for
   pictures
   Reliable perceived quality metrics for audio
   Reliable perceived quality metrics for video
   Reliable perceived quality metric without
   reference or with reduced reference
   Device and content independent quality
   metrics
   Content dependent quality metrics
   –  Personalisation driven quality metrics
   Multi-modal quality metrics

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Today’s challenges in mobile communication            12


   How to provide more than speech and
   text in a mobile environment?
   How to make sure that the quality of
   experience becomes rich despite
   shrinking form factors of mobile
   devices?
   How to achieve convergence in a
   multimedia rich environment with a
   single device (Swiss Army Knife
   Syndrom)?

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                    T. Ebrahimi
Today’s trends in mobile communication            13

     Extend the mobile
     communication by offering
     new modalities such as still
     images, music, video, ...
     No major obstacle is foreseen
     How long will this growth last
     until rich multimedia mobile
     communication becomes as
     routine as speech and SMS
     today?


Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                      T. Ebrahimi
What about tomorrow?            14


  The next frontier in extending the
   experience will be in reality/virtuality
   continuum
   –  Virtual reality technologies are becoming
       mature
   –  Image processing and Computer graphics
       convergence (Natural, Synthetic)




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                  T. Ebrahimi
The key to future is in quality of experience through
                            advanced interface design                           15


   Connectivity between machines
   –  A classical approach that is
       working and paying
   –  Connect machines together to
       connect people together (network
       centric design)
   –  Lot of technological investments in
       this area
   Interface between man and
   machine
   –  Mostly ergonomics
   –  Much less technological
       investment in this area
Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                                   T. Ebrahimi
What will tomorrow reserve for us?            16


          Let me introduce your favorite mobile
           communication device of tomorrow!




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                      T. Ebrahimi
Science fiction or science fact?            17


      –  Semi-transparent
         display capable of
         overlays
      –  Stereoscopic
         cameras
      –  Network enabled
      –  Powerful processor
      –  A good amount of
         memory
      –  A good autonomy

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
What if these challenges are answered            18


    No more any restrictions on the quality of
     multimedia content in a mobile environment
    Truly mobile; with no weight, no size!
    Always available and accessible
    Various truly innovative applications with real
     use




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Some interesting application scenarios            19


          Virtual everything!
            –  Virtual teleconferencing
            –  Virtual PDA
            –  Virtual Laptop
            –  Virual Presentation devices
            –  Virtual object sharing
            –  Virtual advertisement
            –  Virtual decoration
            –  …

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Challenges in tomorrow’s quality assessment            20


    Stereoscopic quality metrics
    Interactivity quality metrics
    Realism quality metrics
    …




Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Is that all?               21


           This is just the beginning of a new era where
           personal communication will be extended to
           new modalities where a far richer and more
           realistic experience can be achieved
           Other modalities such as touch, smell, taste,
           and even emotions will start appearing through
           the use of bio-interfaces to augmente further
           the quality of experience
           Quality metrics for these modalities are
           needed…as well as their combinations
           But let’s talk about it another time…

Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                       T. Ebrahimi
Where are we heading to?            22


          Let me finish by the following quote from
           Murray Gell-Mann, Nobel Prize and
           founder of Santa Fe institute:
       “ One day, for the good or for the bad of it, such
            interconnections will be possible. Human
           beings will be able to connect to computers,
           without need to go through the interface of
           spoken language or a display, and through
          these computers to one or more other human
            beings. There will be a total sharing of
            thoughts and feelings, without any of the
          limitations of the language.”
Quality of Service in Mobile Multimedia Networks
YRP, Feb. 23rd, 2001                                    T. Ebrahimi

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Quality of Experience

  • 1. 1 QUALITY OF EXPERIENCE A new look into quality and its impact in future personal communications Touradj Ebrahimi Touradj.Ebrahimi@epfl.ch Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 2. Outline 2  An original analysis of communications –  Past –  Present –  Tomorrow  Quality metrics challenges in conventional media  Quality metrics challenges in new media Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 3. Communication - definition 3  Communication has always been about sharing experience (real or imaginary) with others  It all started with story telling and wall drawing around the fire in the caves of early men  Modern communication systems are mostly evolved versions of the good old story telling and wall drawing, but offering a richer set of experience Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 4. Evolutions versus Revolutions in communication 4   Evolution: Each modality of communication improves itself in terms of quality of experience: –  B&W TV –  Color TV –  Stereo and CD quality audio TV –  HDTV   Revolution: New modalities of communication and expression are introduced bringing new dimensions in quality of experience –  Photography –  Cinema –  Internet Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 5. Some of the major evolutions and revolutions in communication modalities 5   Story telling and cave drawing   Books and written press   Photography   Telegraph   Telephone   Radio and music recording   Cinema   Television and video recording   Internet   Mobile communication   (What is next?) Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 6. New types are media are emerging… 6 Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 7. New media and experiences with it… 7  Interactive scene composition Object selection Object extraction Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 8. New types of media …Enhanced reality 8 Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 9. New types of media … Virtual presence 9 Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 10. New types of media … Avatar 10 Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 11. Today’s challenges in Quality assessment 11   Reliable preceived quality metrics for speech   Reliable perceived quality metrics for pictures   Reliable perceived quality metrics for audio   Reliable perceived quality metrics for video   Reliable perceived quality metric without reference or with reduced reference   Device and content independent quality metrics   Content dependent quality metrics –  Personalisation driven quality metrics   Multi-modal quality metrics Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 12. Today’s challenges in mobile communication 12   How to provide more than speech and text in a mobile environment?   How to make sure that the quality of experience becomes rich despite shrinking form factors of mobile devices?   How to achieve convergence in a multimedia rich environment with a single device (Swiss Army Knife Syndrom)? Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 13. Today’s trends in mobile communication 13   Extend the mobile communication by offering new modalities such as still images, music, video, ...   No major obstacle is foreseen   How long will this growth last until rich multimedia mobile communication becomes as routine as speech and SMS today? Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 14. What about tomorrow? 14  The next frontier in extending the experience will be in reality/virtuality continuum –  Virtual reality technologies are becoming mature –  Image processing and Computer graphics convergence (Natural, Synthetic) Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 15. The key to future is in quality of experience through advanced interface design 15   Connectivity between machines –  A classical approach that is working and paying –  Connect machines together to connect people together (network centric design) –  Lot of technological investments in this area   Interface between man and machine –  Mostly ergonomics –  Much less technological investment in this area Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 16. What will tomorrow reserve for us? 16  Let me introduce your favorite mobile communication device of tomorrow! Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 17. Science fiction or science fact? 17 –  Semi-transparent display capable of overlays –  Stereoscopic cameras –  Network enabled –  Powerful processor –  A good amount of memory –  A good autonomy Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 18. What if these challenges are answered 18  No more any restrictions on the quality of multimedia content in a mobile environment  Truly mobile; with no weight, no size!  Always available and accessible  Various truly innovative applications with real use Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 19. Some interesting application scenarios 19  Virtual everything! –  Virtual teleconferencing –  Virtual PDA –  Virtual Laptop –  Virual Presentation devices –  Virtual object sharing –  Virtual advertisement –  Virtual decoration –  … Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 20. Challenges in tomorrow’s quality assessment 20  Stereoscopic quality metrics  Interactivity quality metrics  Realism quality metrics  … Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 21. Is that all? 21   This is just the beginning of a new era where personal communication will be extended to new modalities where a far richer and more realistic experience can be achieved   Other modalities such as touch, smell, taste, and even emotions will start appearing through the use of bio-interfaces to augmente further the quality of experience   Quality metrics for these modalities are needed…as well as their combinations   But let’s talk about it another time… Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi
  • 22. Where are we heading to? 22  Let me finish by the following quote from Murray Gell-Mann, Nobel Prize and founder of Santa Fe institute: “ One day, for the good or for the bad of it, such interconnections will be possible. Human beings will be able to connect to computers, without need to go through the interface of spoken language or a display, and through these computers to one or more other human beings. There will be a total sharing of thoughts and feelings, without any of the limitations of the language.” Quality of Service in Mobile Multimedia Networks YRP, Feb. 23rd, 2001 T. Ebrahimi