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at Early Stage Startups
Customer Success
Ari Klein, Head of
Customer Success
Some Context
First,
Than You Think
Hire Customer Success Earlier
“People wait too long to implement this team”
– Mark Cranney
Than You Think
Hire Customer Success Earlier
Ops
office manager
support
G2M
sales/bd
marketing
Optimize for: listening, learning, & empathy
Athletic Generalist
An Ideal Profile
Athletic Generalist
An Ideal Profile
Support
Therapist
Salesperson
Product Marketer
Customer Advocate
Consultative Advisor
Training & Onboarding
White-glove Account Manager
Systematic Account Management
A Short List
Daily Activities
Activity
In-app messages
Lifecycle emails
Support + GIFs
Customer development
Product feedback
Share feedback
Tracking metrics
Internal alignment
A Short List
Daily Activities
Activity
In-app messages
Lifecycle emails
Support + GIFs
Customer development
Product feedback
Share feedback
Tracking metrics
Internal alignment
How
Intercom
Email + LICEcap
LinkedIn
Asana
Slack
ChartMogul
Biweekly Mtg
@arielklein
Thank you!

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Hire Customer Success Earlier Than You Think

  • 1. at Early Stage Startups Customer Success
  • 2. Ari Klein, Head of Customer Success Some Context First,
  • 3. Than You Think Hire Customer Success Earlier “People wait too long to implement this team” – Mark Cranney
  • 4. Than You Think Hire Customer Success Earlier Ops office manager support G2M sales/bd marketing Optimize for: listening, learning, & empathy
  • 6. Athletic Generalist An Ideal Profile Support Therapist Salesperson Product Marketer Customer Advocate Consultative Advisor Training & Onboarding White-glove Account Manager Systematic Account Management
  • 7. A Short List Daily Activities Activity In-app messages Lifecycle emails Support + GIFs Customer development Product feedback Share feedback Tracking metrics Internal alignment
  • 8. A Short List Daily Activities Activity In-app messages Lifecycle emails Support + GIFs Customer development Product feedback Share feedback Tracking metrics Internal alignment How Intercom Email + LICEcap LinkedIn Asana Slack ChartMogul Biweekly Mtg