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City-TLDs as Urban Infrastructure PlanningTech Conference April 8, 2011 @ MIT By Thomas Lowenhaupt

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City-TLDs as Urban Infrastructure This is a enhanced version of the April 8, 2011 presentation at PlanningTech, a conference sponsored by the MIT's Department of Urban Studies and Planning. S creens, graphics and text have been added to substitute for the in-person narration.

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About the Presenter 40 years in 40 seconds Undergrad poly sci ~ government Transportation planner Grad school urban planning dropout “ Apps” for Cable TV in late 1970s NYU ITP early 1980s Marketing materials 1992 ← community board member -> 2006 2001 Community Board passes Internet Empowerment Resolution which says: “ Get .nyc” More on all this.

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Internet Empowerment Resolution pointed to advantages to acquiring .nyc TLD. Recommends its acquisition. “ Get .nyc” Read the full Resolution

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<ul><li>2001 thinking on .nyc's role was limited: </li></ul><ul><li>Revenue </li></ul><ul><li>Marketing </li></ul><ul><li>Quality of life </li></ul>“ Get .nyc”

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What Happened? “ Get .nyc”

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2002 – 2005 no meaningful action by city government “ Get .nyc”

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2005 .berlin calls “ If city TLDs are to get ICANN's approval, we need New York's involvement.” “ Get .nyc”

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In 2005 .nyc captured my interest when I saw governance and technology merged within the .nyc TLD... ..and .nyc ate my life. “ Get .nyc”

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In 2006 I joined with some civic activists and technologists to create Connecting.nyc Inc., a NYS not-for-profit. “ Get .nyc”

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We advocate for the development of the .nyc TLD as a public interest resource “ Get .nyc”

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This graphic presents an overview of .nyc governance structure. It was too complex for the 8 th and for here too. See our Governance Ecology page .

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We advocate for the development of the .nyc TLD as a public interest resource “ Get .nyc”

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“ Get .nyc” Project Status, April 8, 2011

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“ Get .nyc” Global 2004 ICANN gets serious 2008 New TLD Policy March 2011 .xxx Late 2011 Application Guidebook??? Cities/Trademark/Generic Local 2002 - 2005 Nobody interested 2006 - Connecting.nyc as NYS not-for-profit 2009 – City Government: We're doing it!

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“ Get .nyc” Global 2004 ICANN gets serious 2008 New TLD Policy March 2011 .xxx Late 2011 Application Guidebook??? Cities/Trademark/Generic Local 2002 - 2005 Nobody interested 2006 - Connecting.nyc as NYS not-for-profit 2009 – City Government: We're doing it! But the wrong way

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“ Get .nyc” The wrong way? Standard Plan, like .com (and the devil) v. Community Plan, perfection (IMHO)

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Today, the city's IT agency is leading the acquisition and development effort. We recommend the Department of City Planning as lead agency. “ Get .nyc”

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There are several reasons to acquire .nyc: Civic pride Economic Power Civic Efficiency Infrastructure W H Y ?

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Today's focus is Infrastructure W H Y ?

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defined: the basic physical and organizational structures and facilities (e.g. buildings, roads, power supplies) needed for the operation of a society or enterprise. Oxford Dictionaries Infrastructure …

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With .nyc, our focus is on organizational structures . Infrastructure …

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Organizational Structures Commissioners' Plan of 1811 created NYC's street grid. The grid facilitated land distribution, made it east to find and get places, and improved health & safety. Long term planning at its best. Infrastructure …

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Organizational Structures .nyc is the city's digital grid . Infrastructure …

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Intuitive Names Neighborhood Names Internet of Things A Sustainable City Voters.nyc Regional Evolution A Sustainable TLD Infrastructure … Seven examples of digital infrastructure presented

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The Intuitive City Good Domain Names are like street signs e.g. MonasBoutique.nyc ~ they help you find things Short, descriptive, and memorable

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Neighborhood Names Latent Resource Everybody knows their 'hood. But these are unofficial names. They set real estate rates and social status. . Infrastructure …

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Neighborhood Names Latent Resource They've been waiting for .nyc to make them really useful. Infrastructure …

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Neighborhood Names As oil became useful with the car... ...neighborhood names will blossom with the arrival of the .nyc TLD. Infrastructure …

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Neighborhood Names 'dot' the neighborhood names e.g. Astoria.nyc, ConeyIsland.nyc GreenwichVillage.nyc, Harlem.nyc U se them to improve local communication. Infrastructure …

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Neighborhood Names Infrastructure … Local Communication Resource Comparison Terre Haute, Indiana Jackson Heights Population 105,000 100,000 Television Stations 2 0 Daily Newspapers 1 0 Radio Stations 8 0

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Neighborhood Names Step 1 = wiki info. NYCwiki.org (A joint effort with Wikimedia-NY and Internet Society-NY) Step 2 = engage, collaborate & decision layers . Infrastructure … Add info. Click here

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Neighborhood Names economic development tool via local control of commercial communication Facebook / Patch ~ hyperlocals (money flows out of 'hood) vs. ParkSlope.nyc (money stays in the 'hood) Infrastructure …

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Internet of Things Universal Tagging: a name for everything

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Internet of Things

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Internet of Things toilets.nyc The $2,300,000,000 Domain Name

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Internet of Things Do this app. and the city saves $2,300,000,000.

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Infrastructure … Sustainable City Name-Set <ul><li>Bikelanes.nyc </li></ul><ul><li>Green-Buildi­ngs.nyc </li></ul><ul><li>Dematerialization.nyc </li></ul><ul><li>Green-Design.nyc </li></ul><ul><li>Eco-Friendly.nyc </li></ul><ul><li>Greenwashing.nyc </li></ul><ul><li>Ecological-Footprint.nyc </li></ul><ul><li>Recycle.nyc </li></ul><ul><li>Energy-Efficiency.nyc </li></ul><ul><li>Recycling.nyc </li></ul><ul><li>Environmental-Justice.nyc </li></ul><ul><li>Sustainability.nyc </li></ul><ul><li>Geothermal-Energy.nyc </li></ul><ul><li>Sustainable.nyc </li></ul><ul><li>Global-Warming.nyc </li></ul><ul><li>Sustainable-Design.nyc </li></ul><ul><li>Green.nyc </li></ul><ul><li>Sustainable-Development.nyc </li></ul><ul><li>Green-Building.nyc </li></ul><ul><li>Trees.nyc </li></ul><ul><li>Zero-Waste.nyc </li></ul>What trusted entity can build and sustain this name-set?

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<ul><li>Voter.nyc </li></ul><ul><li>e.g. Thomas.Lowenhaupt.voter.nyc </li></ul><ul><li>enables: </li></ul><ul><li>Civic network </li></ul><ul><li>Provides a reason to register to vote </li></ul>Infrastructure … This is my favorite. Click here for details.

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Regional Consolidation

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Regional Consolidation From a tiny village From a tiny outpost.

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Regional Consolidation To a county.

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Regional Consolidation To today's 5 boroughs.

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Regional Consolidation D o the Hoboken.nyc and GreatNeck.nyc neighborhood names presage a more regional governance structure? Do we need consolidation to be globally competitive?

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How do we assure good names are available for our children and grandchildren? A Sustainable TLD How long must it serve us? 5, 10, 50 … years ? Infrastructure …

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The Choice Sell Names Patch a budget gap Create a Great City Infrastructure Civic pride Livable city Sustainable TLD Why .nyc?

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Plans

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Plans . We need a plan.

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Plans We need a comprehensive plan.

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Plans <ul><li>We have: </li></ul><ul><li>Domain Name Allocation Plan </li></ul><ul><li>Cyber Land Use Plan </li></ul><ul><li>But these are like Zoning Plans </li></ul>

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Plans <ul><li>administrators </li></ul><ul><li>anthropologists </li></ul><ul><li>cognitive scientists </li></ul><ul><li>economists </li></ul><ul><li>educators </li></ul><ul><li>engineers </li></ul><ul><li>geographers </li></ul><ul><li>gov leaders </li></ul><ul><li>health officials </li></ul><ul><li>journalists </li></ul><ul><li>psychologists </li></ul><ul><li>residents </li></ul><ul><li>safety </li></ul><ul><li>sociologists </li></ul><ul><li>transportation </li></ul><ul><li>urban planners </li></ul>We need all these folks to help make a plan that will last for generations.

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Plans . Who will help create a plan?

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Plans We've come to PlanningTech to educate and recruit.

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Plans Hope presentation added awareness as to the potential role of a city-TLD.

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Plans Today we remain volunteer venture. But we do have a prize for those who advance our mission.

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Hippodamus Miletus Prize .nyc An annual award given to the person or organization that most advanced our city's digital grid in the previous year.

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Hippodamus Miletus Prize .nyc An annual award given to the person or organization that most advanced our city's digital grid in the previous year. Our 2010 winner enjoying his prize: all the dogs and beer he can consume at Nathans! (plus a free ride there on the F train) See the fine print.

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Contact Points [email_address] http ://connectingnyc.org http://bit.ly/OurWiki http://bit.ly/OurBlog Our logo shows the .nyc TLD bridging the old city as represented by the street grid, and the web.