1. Mobi-SocialSOCIAL MEDIA
STRATEGY
Mobi-Social will be everything you need in one,
easy-to-manage stream of your social media.
Included Content:
MONITORING
ENGAGEMENT
REPORTING
MANAGEMENT
DASHBOARD
ANALYTICS
MONITORING
PUBLISHING
DISCOVERY
MANAGEMENT
LOCATIONS
CRM
MOBILE
With billions of conversations taking place across the social web,
are you seeing the most important ones?
Mobi-Social will deliver relevant messages from Twitter, Facebook,
LinkedIn, blogs & articles, competitor insights, check-ins and more
directly to your dashboard.

2. Engage:
1. Full conversations, task and
team reply history to efficiently
manage messages and delight
your audience.
2. Powerful scheduling and
posting tools - deliver your
messages to the right audience
at the right time.
3. Publish messages from the
built-in RSS reader, the
bookmarklet or on the go with
the iPhone and Android apps.
Reporting:
1. All of the detailed reporting
you need at no additional cost.
2. Measure the effectiveness of
your outbound messages with
sent message statistics to
optimize your reach and
impressions.
3. Deliver beautiful, detailed
reports to your organization or
customers.
4. Web, PDF and CSV exports
for our data junkie clients.
Complete Social Media Monitoring
No more hunting across multiple sites/tools for important messages.
Everything you need is in one perfect inbox.
Monitor your brand, industry and competition across social media
and the web.
Discover your ideal prospects with keyword, profile, and geo
search tools.
Make sure everything that needs a response, gets one!
Complete Social Media Management
Mobi-Social is your new partner for social media management, with all
the tools you need in one powerful package and it emphasizes the four
components of social media effectiveness: Monitoring, Engagement,
Measurement and Growth.
We will...
- Publish & schedule updates across social channels with a single click.
- Monitor your brand & competition across social channels and the web.
- Connect you with highly targeted customers through our Discovery tools.
- Measure success with robust reporting and analytics.
- Collaborate with the team, generate best practice tasks & give you tools.
- Monitor Check-Ins and Visitor Loyalty.

3. Creating Your Content
to Cultivate Your Culture
Complete social progress at-a-glance.
Engagement & Influence Scoring.
We view top performing posts.
We view follower demographics.
Everything you need in one place.
DASHBOARD ANALYTICS
We provide PDF & CSV reports.
You choose what to report on.
We do group-level reporting.
We track campaign effectiveness.
Integrate Google Analytics.
MONITORING PUBLISHING
We track relevant keywords.
We filter results by news, blogs, etc.
We do competitor & industry tracking.
We do Article & Blog monitoring.
Never miss an important message.
We send to multiple networks at once.
We schedule messages.
We see optimal send times.
We integrate RSS/Atom feeds.
Track message performance.

4. DISCOVERY MANAGEMENT
We find perfectly targeted customers.
We monitor competitor activity.
We search Twitter bios by keyword.
We discover customers by interest.
Increase targeted Twitter followers.
We create groups & add users.
We control access for each user.
Assign tasks to dedicated staff.
We create notes on tasks.
You get sent message stats monthly.
LOCATIONS CRM
MOBILE
Get SMS/email alerts for check-ins.
View most active checkin days.
We find your customers on Twitter.
We manage Foursquare.
View all tips for your location.
Add notes to contacts.
Add/edit contact information.
Set reminders per contact.
View contacts' social media presence.
See all past history with contacts.
We make sure you never miss another conversation.
We assign tasks to dedicated team members.
We cross-post updates to help build your culture.
We monitor your brand as if it was ours.
Publish/schedule messages in advance.

5. Transformation List
Here is a list of key tasks, so you can transform your social media.
SOCIAL MEDIA ETIQUETTE
Promote others more than you promote yourself.
Listen carefully, respond quickly, and share
helpful information.
Thank everyone who shared your content.
SOCIAL MEDIA MONITORING
Use monitoring tools to scale your mountain of content.
Monitor and track trends and watch trends emerge as
you view the data.
Aggregate your data to simply pull the information you
need.
USING SOCIAL MEDIA
Treat Twitter like a conversation - listen, then join
the conversation.
On LinkedIn, ask for recommendations from those
you know.
Create a business page to build a presence on
Facebook for your SMB.
SOCIAL MEDIA LISTENING
Search for terms, words, and phrases that are directly
related to your SMB.
Use industry listening to reveal how you might fit into
the larger picture.
Listen for competitor conversations to learn what
they’re doing and what’s working.
BLOGGING
Read and comment on lots of blogs, both inside
and outside your interest area.
Write to share something valuable with others in
your community.
Engage with comments on your blog.
SOCIAL MEDIA ENGAGEMENT
Be helpful to your community.
Share your content and others’ content.
Listen and interact with your community first before
delving into industry discussions.
SOCIAL MEDIA TRAINING
Determine who is going to be using social media.
Select a social media training lead.
Have a training program that clearly states why
your company is adopting social media.
SOCIAL MEDIA ANALYSIS
Mix cold hard numbers with human insight.
Choose some of the metrics that relate to your higher-
level business goals.
Form a hypothesis.