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Mike Taylor

Simple steps to build your professional credibility and signal your expertise

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ou don't have to be a graphic designer to create a beautiful and engaging digital experience for learners If you're not a graphic designer, but want your content to look professional, what do you do? When creating digital content, there are a dizzying array of design choices. There are so many little things that require careful consideration. From colors and fonts to styles, layouts and more, our design decisions have a huge impact on the engagement and user experience of our learners. Unless you’re a graphic designer it is easy to feel overwhelmed. But the good news is you don’t need to be an artist and you already know more than you realize. With a few simple design tricks you can upgrade your visual design game and create outstanding learner experiences you’ll be proud of. In this session you’ll learn: ·Steal like an artist. Why you should keep a “swipe file” of great design and inspiration that will give you a jump on solving the design challenges you encounter. ·Train your design eye and intuition. How to make yourself better at design looking at other designs and thinking critically about what works and doesn’t work. ·Simple design tips anyone can do. How to follow simple design rules that will help you create outstanding learner experiences. ·Designing with Text. How to improve your content by writing and designing more effectively with text.

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Content curation is rapidly becoming an essential skill for learning professionals, but many have yet to take the step of putting it into practice. This session will arm you with an understanding of how curation helps both you and your organization, along with the tools and techniques you’ll need to craft your own personalized curation system. It’s time to make curation a central part of your digital learning toolkit. In this session, you will learn how using curation helps you move beyond the traditional packaging and delivery of content to provide better, more effective and more efficient solutions for learners and stakeholders. You’ll also find out how to create a solid content curation strategy, and explore tools and techniques you can use to build a powerful, efficient curation workflow that is customized to your needs and preferences.

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There are two things virtually everyone is running short on: time and money. This is especially true for designers living in the L&D world. The double whammy of shrinking budgets and increasing workloads makes it challenging to get the design assets you need to make your projects look like a million bucks. Fortunately, if you know where to look, it’s easy to tap into a wealth of high-quality design assets available for free online. In this session, you’ll uncover a huge collection of high-quality resources suitable for your creative toolkit. Among graphics, fonts, icons, and more, you’ll find the design resources you need to make your projects look polished and be more effective—no budget requests required! Learn about even more resources at http://mike-taylor.org/design-resources

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The Art & Science of E-learning

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What can learning professionals learn from marketing teams? Savvy marketers understand the art of persuasion. They know how to tap into how the human brain actually works (there’s a reason you don’t see bullet points in advertising). We will reveal some free and low-cost tools and techniques that marketers have been successfully using for years to capture attention and move people to take action. You’ll see easy-to-implement examples that show these principles and technologies in action.

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Mobile learning is rapidly becoming a must-have for organizations big and small. For most designers, getting started is a huge hurdle they have yet to overcome. Considering all the new technology, platforms, authoring tools, and skills required to make it all work can paralyze even the best learning pros. In this session, you’ll learn how quick and easy it can be to build mobile learning with skills and tools that you already have. If you have PowerPoint (yes, PowerPoint), you have everything you need to create visually appealing, interactive, and dynamic mobile learning solutions. Additionally, you will learn how to create mobile-friendly videos and interactive eBooks. In this session, you will learn: About several mobile-friendly learning content types that can be easily authored from PowerPoint How to quickly and easily create mobile-friendly videos How to create interactive eBooks About easy-to-use templates to jump-start your mobile learning projects Audience: Novice to advanced designers, developers, and project managers. Technology discussed in this session: PowerPoint, portable document format (PDF), eBooks (EPUB), and mobile devices (smartphone, tablets, etc.).

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Building engaging and visually cohesive e-learning doesn’t have to be scary. Whether you’re reviving lifeless PowerPoints or building courses from scratch, starting with a solid foundation gives you the control and flexibility to build good courses. Creating effective, great looking e-learning is easier than you think. In this session, you will learn… * Important considerations for e-learning implementations * Key success factors for e-learning projects * The skills you'll need to do e-learning well * E-learning resources you can tap into to leverage the experience of others

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Are you an instructional designer who knows there is much more you could be doing beyond creating traditional courses and classroom training where information flows in one direction, from “experts” to “learners?” Is your organization trying to meet increasing training demands with dwindling expert resources? In today's business climate, it’s imperative that as instructional designers, we explore more efficient and more effective ways of meeting our objectives—or we risk becoming irrelevant. In this context, session participants will examine a variety of easy-to-implement tactics for designing social and collaborative learning solutions that tap into the knowledge and brainpower of the learners themselves, rather than completelyrelying on subject-matter experts to supply learning content. In this session, you will learn: How to incorporate social learning and real-time feedback into your courses How to more efficiently manage dynamic learning content How to improve communication among your stakeholders How to use your existing authoring tools to facilitate collaborative learning Ideas for connecting with your audience before and after training events http://www.elearningguild.com/online-forums/concurrent-sessions/session-details.cfm?session=4683

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How can you ensure that the organization sees you as a valued contributor? The best way is for you to understand and support it in reaching its goals. Performance support is one of the few organizational processes with an opportunity to align individual performance with the strategic goals of the business. How do you align with and successfully translate these goals into the actions necessary to meet them? Session participants will learn how to become proficient at translating performance support language like "on-demand" and "moment of need" into the language of your business, such as "productivity gains," "increased customer satisfaction," and "reduction in costs." You must help the business understand when PS is appropriate, and, perhaps even more importantly, when it is not the answer. You'll learn how to ensure that you and your stakeholders are speaking the same language and supporting the same goals.

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Stakeholders often come to us asking for courses, but the courses are either overkill or aren’t what is needed. And sometimes they do need “courses,” but only to check off a box. But in either case, developing courses ties up resources (including learners’ time) that they could use for better purposes. When we are asked to build courses, we have a responsibility to challenge and validate that creating a course is the most effective and efficient approach. Grab a copy of the handout here: http://www.slideshare.net/tmiket/getting-better-results-by-doing-less-training

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Welcome to my Personal Brand Exploration Presentation! In this engaging and insightful presentation, I take you on a journey to discover the essence of my professional identity as a digital marketer. Through a blend of visual storytelling and strategic insights, I showcase the key elements that define my personal brand and highlight my unique value proposition in the digital marketing realm. In this presentation, you will: Gain an understanding of the objectives and significance of personal branding in the digital age. Explore the core values, strengths, and passions that shape my professional persona. Witness the creative process behind developing a cohesive visual identity and brand narrative. Learn how I leverage my skills, experiences, and aspirations to create meaningful connections with my audience and stakeholders. Discover the strategic approach I take in aligning my personal brand with industry trends, market demands, and future career goals. Whether you're a fellow digital marketer, a potential employer, or simply curious about the power of personal branding, this presentation offers valuable insights and inspiration. Join me as we delve into the world of personal branding and unlock the potential of crafting a compelling professional identity in today's competitive landscape.

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In our research paper titled "Qualitative Analysis on Tax Evasion and Reasons for Reluctance to Join ATL in Pakistan," we delve into the intricate dynamics of tax compliance and explore the underlying reasons why individuals in Pakistan might hesitate to become a part of the Active Taxpayer List (ATL) within the framework of business law and taxation. With a multidisciplinary approach, our team of five researchers embarked on an in-depth exploration of tax evasion behaviors and the factors influencing them. Through qualitative analysis, we aimed to unravel the complex interplay of socio-economic, cultural, and institutional factors shaping tax compliance attitudes among Pakistani taxpayers. Drawing on a diverse range of qualitative research methods, including interviews, focus groups, and content analysis, we gathered rich insights from a diverse sample of individuals representing various sectors of the economy. By immersing ourselves in the lived experiences and perceptions of taxpayers, tax advisors, and legal experts, we uncovered nuanced perspectives on tax evasion practices and attitudes toward ATL membership. Our findings highlight the multifaceted nature of tax evasion in Pakistan, shedding light on both the motivations driving non-compliance and the barriers to ATL enrollment. From perceived inefficiencies in the tax system to cultural norms and trust deficits in governmental institutions, our research identifies a myriad of factors contributing to tax evasion behavior and reluctance to join ATL. Furthermore, our study offers valuable implications for policymakers, tax authorities, and business stakeholders seeking to enhance tax compliance and foster a culture of transparency and accountability in Pakistan's taxation landscape. By addressing the underlying drivers of tax evasion and promoting the benefits of ATL membership, policymakers can design more effective strategies to broaden the tax base and promote sustainable economic development. In conclusion, our research paper represents a comprehensive endeavor to deepen our understanding of tax compliance dynamics in Pakistan and elucidate the complexities surrounding ATL enrollment. By unraveling the intricacies of tax evasion behaviors and attitudes, we hope to contribute to informed policymaking and foster a culture of tax compliance and integrity in Pakistan's business and taxation environment.

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