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7 SECRET BLOG TOPICS
GUARANTEED TO GENERATE VIEWS
Jason Dutton-Smith
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#1 – THE HELPFUL BLOG
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
“People don’t care about you, your product
or services. They care about themselves,
their needs and their wants.”
Joe Pulizzi – Content Marketing Institute
We are eager to learn, but more eager to
have questions answered.
Give the reader interesting, helpful and
practical information.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#2 – CONTROVERSIAL OR SHOCKING
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
Challenge the reader with a topic
or opinion to make them take notice
and engage with the article.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#3 – BEST AND WORST LISTS
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
People love a list.
Easy, scannable, entertaining, informing
and able to make a judgment.
Encourage social engagement.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#4 – TOP 10 (20, 50, 100) LISTS
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
Let the reader decide if they
agree with you.
Ask their opinion to encourage
social engagement.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#5 – AMAZING AND QUIRKY
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
Put light to a subject.
Provide something amazing or off-beat
to stand out from the crowd.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#6 – FIRST HAND ADVICE
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
Everyone needs a solution.
Find a common problem and
offer expert advice.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
#7 – TIME SENSITIVE
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
It’s all in the timing.
News jack the conversation.
But remember not to be first,
but to be right first.
Credibility is crucial.
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
@morethanroute66
jds747400@gmail.com.au
www.wordconnect.com.au
Jason Dutton-Smith
www.morethanroute66.com
www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014

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7 Blog Topics Guaranteed To Generate Views

  • 1. 7 SECRET BLOG TOPICS GUARANTEED TO GENERATE VIEWS Jason Dutton-Smith www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 2. #1 – THE HELPFUL BLOG www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 3. “People don’t care about you, your product or services. They care about themselves, their needs and their wants.” Joe Pulizzi – Content Marketing Institute We are eager to learn, but more eager to have questions answered. Give the reader interesting, helpful and practical information. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 4. #2 – CONTROVERSIAL OR SHOCKING www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 5. Challenge the reader with a topic or opinion to make them take notice and engage with the article. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 6. #3 – BEST AND WORST LISTS www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 7. People love a list. Easy, scannable, entertaining, informing and able to make a judgment. Encourage social engagement. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 8. #4 – TOP 10 (20, 50, 100) LISTS www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 9. Let the reader decide if they agree with you. Ask their opinion to encourage social engagement. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 10. #5 – AMAZING AND QUIRKY www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 11. Put light to a subject. Provide something amazing or off-beat to stand out from the crowd. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 12. #6 – FIRST HAND ADVICE www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 13. Everyone needs a solution. Find a common problem and offer expert advice. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 14. #7 – TIME SENSITIVE www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014
  • 15. It’s all in the timing. News jack the conversation. But remember not to be first, but to be right first. Credibility is crucial. www.wordconnect.com.au @morethanroute66 morethanroute66.comNov 2014