1. Are you sitting comfortably, then lets begin 4 British local papers research I hope you’re as excited as I am, this research is out of this world!

2. Liverpool Echo The Liverpool Echo is a newspaper published by Trinity Mirror in Liverpool, Merseyside, England. It is published Monday to Saturday, and is Liverpool's evening newspaper while its sister paper, the Liverpool Daily Post, is the morning paper. In the first half of 2007, the Liverpool Echo had a Monday-through-Saturday daily circulation of just under 110,000 copies Front Cover Competitions and advertising, it would appear they are more common in ‘local newspapers’ to create revenue Iconic logo, perhaps something resembling Wirral on my ‘Wirral Prophet’ logo would be wise

3. Liverpool Echo Emphasize on local sport, perhaps mentioning Tranmere rovers a Wirral division 1 team would be advisable Articles about local celebrities suggest that their isn’t accentuation on niche topics such as politics but more on entertainment and sports in general, perhaps local papers need to apply themselves to the mainstream audience

4. Local newspapers may have an emphasize on presenting local weather, perhaps my headline page should implement this… Drop down box with relevant various News hyperlinks. Health, education and politics appear to be essential sections

5. Having movie reviews in a local newspaper was interesting as I only associated them with national newspapers, perhaps Wirral Prophet could also break the trend as it were Close up shots of people are required, this must be implemented for my idea to interview a person of significance in the Wirral community Birmingham Post has some challenging news articles, so should Wirral Prophet

6. Large emphasise on very local topics such as jobs and Property that insinuate its local origins Same red colour scheme throughout which proves to be most effective Structured columns not only showcase local sporting news but also national entertainment news A very clever collaboration of local weather and the dominant snow story, perhaps local weather must be implemented somehow on my front cover

7. By having the least popular schools as well as most popular the Newspaper doesn’t try to paint a picture of a perfect region, they instead sacrifice that for a more interesting story as every reader would be enticed to know the least popular schools It is promising that The Manchester Evening News has a dedicated local education section as I intend to have an education story on my second page. Being a local newspaper, the MEN website never seems to be short of an advertisement or two. If I am to truly make a local newspaper I must emphasise advertisement for local businesses to ensure revenue This article appears to support my plans to put the Wirral council in a bad light in a (fictional) article about closing a swimming pool

8. I felt it necessary to include analysis of a politics section as it one of the essential aspects of my newspaper Every newspaper I have researched seem to have included the regional weather This MP outside the iconic 10 Downing Street appears to be shown in a negative light It would appear in retrospect that analysis of a politics section of a London Newspaper was ill-advised as the city with 10 Downing street would of course only have national political news and not the struggles between local mps which was my intention