At this point, it may seem as if it's all been done before when it comes to marketing strategy and ways to stay ahead of the game. Truth is, this is an incredible time to be in business because marketing has reached a whole new level with the advances taking place in social media. The following are a few social media trends guaranteed to dominate in 2019.
2. At this point, it may seem as if it's all been done before when it comes to
marketing strategy and ways to stay ahead of the game. Truth is, this is an
incredible time to be in business because marketing has reached a whole
new level with the advances taking place in social media.
The following are a few
social media trends
guaranteed to dominate
in 2019.
3. Video kills the television ad.
Video consumption will undoubtedly increase in the coming year, surpassing
the reach of ads seen on TV. Staying on top of this trend goes beyond the
simple understanding that you need to turn your phone horizontal while
taking videos for proper format on most mobile devices.
Video streaming lends you a sure chance to gain customer approval by
becoming more transparent, engaging through compelling storytelling.
Keep in mind, the average attention
span on social media is decreasing,
so it's imperative you use the first
few seconds wisely, reeling viewers
in with a hook, line, and sink.
4. Personalization offers relative content.
Personalization is a marketing strategy that collects audience analysis and
data to customize the information users see based on interest,
demographics, and features such as buyer history. A users experience is
enhanced when they are being fed content relevant to their personal wants
and needs.
Personalization is a perfect filter to ensure your target audience is being
reached and your message is properly communicated.
No matter your industry, personalization is a trend that must be
part of your marketing strategy in 2019.
5. Chatbots are your friend.
Human-to-human contact will always rule over robots, but Chatbots are a
form of artificial intelligence that any modern marketer should be using to
leverage their business. Chatbots are a program designed to send and
receive messages in form of text with the ability to offer more one-on-one
interaction with customers than human interactions.
Chatbots offer 24/7 customer
service appealing to both brands
and consumers, with information
instantaneously becoming user
accessible. With the expansion of
customer engagement, Chatbots
become an essential social media
tool being used in 2019.
6. The final year of the decade is here and if you're not incorporating social media
into your marketing campaign, you're already way behind. These trends are only a
few of many that can make your business the topic of conversation in 2019.
Be sure to contact us to get started.
7. The final year of the decade is here and if you're not incorporating social media
into your marketing campaign, you're already way behind. These trends are only a
few of many that can make your business the topic of conversation in 2019.
Be sure to contact us to get started.