Special town hall / Professional Issues Update to discuss results of CPA Horizons 2025 Project. This interactive format included the results from CPA Horizons future forums facilitated by Tom Hood and the Business Learning Institute during the spring and summer of 2011. Over 1,000 CPAs were engaged in conversations about the future.
5. Complexity
the biggest challenge
facing enterprises from
here on will be the
accelerating complexity
and the velocity of a
79%
world that is operating
as a massively
interconnected
system.
51%
5
9. What CPAs think about the future
30 Future Forums
1,000 CPAs
Identified these top trends
http://www.bizlearning.net/live/i2afutureforums
10.
11. "For Gen Y, training and development is the most highly valued employee benefit.
The number choosing training and development as their first choice of benefit is
THREE times higher than those who chose cash bonuses."
Generation Y Born btw 1980 – 2000 (12 to 32)
Generation X Born btw 1965 – 1979 (33 – 47)
Boomers
Born btw 1946 – 1964 (48 – 66)
Traditionalists Born prior to 1945 (67 & older)
18. In
1997,
the
CPA
profession
crowd-‐sourced
its
future
with
over
3,500
CPAs
in
the
CPA
Vision
Project
That
was
re-‐validated
in
2011
by
8,000+
CPAs
Our core purpose, our reason for
being is
CPAs...
Making sense of
a changing and
complex world.
Here is what they said…
19.
20. The
DNA
of
the
CPA
Values
&
Competencies
• Leadership
• CommunicaLon
• Strategic
Thinking
• CollaboraLon
&
Synthesis
• Technologically
Savvy
21. Our
Vision
Statement
for
the
future
is:
(
mandates
to
ourselves
for
a
successful
future)
CPAs are the trusted professionals who enable
people and organizations to shape their future.
Combining insight with integrity, CPAs deliver value by:
• CommunicaLng
the
total
picture
with
clarity
and
objecLvity,
• TranslaLng
complex
informaLon
into
criLcal
knowledge,
• AnLcipaLng
and
creaLng
opportuniLes,
and
• Designing
pathways
that
transform
vision
into
reality.
34. dAct
rkpla ce Frau
MD Wo
CPAs in Tax
The increase in IRS
activity is swamping our
tax practitioners and
costing them hundreds
of hours in chasing
down IRS notices.
34
38. MACPA Special Task Force
• Annual cost of Federal
Offer CPA expertise to the state to Compliance $1.75 trillion
help overcome budget issues in bi- • Federal burden exceed
partisan, objective manner in order to costs of health care per
bring about efficiency, transparency person by 50%
and fiscal discipline.
• Cost per employee =
$8,086
• For SMB < 20 = $10,500
per employee
39. The
Idea
Store
is
open
–
Harnessing
the
wisdom
of
the
crowd
Mail Suggestions to ideastore@macpa.org
41. In our hyper-networked,
mobile, social, global world,
the rules and plans of
yesterday are increasingly
under pressure; the
enterprises and individuals that
will thrive will be those willing
to adapt in a disciplined,
unsentimental way.
Generation Flux is a term that describes all of this -
the chaotic business era that we have moved into - as
well as the people who are poised to thrive in this
environment. - Robert Safian - editor FastCompany
44. 44
Picture: John Drake - Flickr
...where the most important skill is the ability to
acquire new skills.
45.
46. According to these young professionals, the
future is one in which CPAs:
● are proactive, flexible, adaptive and
collaborative by nature;
● have regained the trust of their clients and
the public at large;
● have successfully bridged the profession’s
“leadership gap” by focusing on succession
planning, personal growth, and generational
cooperation;
● have created the profession’s premier
global industry standards and best practices;
● have redefined the profession through
work / life integration, collaboration, and a
team-first approach; and
● have earned a reputation as technological
innovators. 46
Wisdom from the MACPA Leadership
Academy
http://www.bizlearning.net/live/i2aleadership/
48. 1. Sight - Ability to see emerging patterns
and shift perspective when necessary
2. Insight – Ability to think strategically and
critically to gain insights
3. Create – Seek high leverage
opportunities that build on your strengths
4. Communicate - Ability to make your
thinking visible to others and the ability to
collaborate inside and outside your
organization
5. Inspire – Ability to mobilize support and
engage others involved in doing the work
to join you in ACTION
48
Five Qualities of
Extraordinary Leaders
49.
50. A leader s
job is to set
the context
and provide
hope and
inspiration..."
50
51. Tom
Hood,
CPA.CITP
CEO
Maryland
Associa8on
of
CPAs
Business
Learning
Ins8tute
(443)
632-‐2301
E-‐mail
tom@macpa.org
Web
hNp://www.macpa.org
Blog
hNp://www.cpasuccess.com