http://thewestprogram.com ...Market Interaction is one of the emerging marketing trends and is something not done enough by most Internet marketers. You are missing many opportunities to grow your business if you stay locked behind your computer

1. Keep Fresh and Updated
Ever noticed how fruits tend to rot faster when not
preserved well? The same thing could happen to you
and your website, if not preserved well. What I mean is,
in the world of the internet, information has never been
that fast and competition has never been that tough. So
what I share with you today will be a simple technique
(no need for dictionaries) but a very important one.
Keeping fresh and updated is vitally important for
websites. Apparently, there are thousands of dead
websites out there in the internet, they float like ghost
ships in the sea of information, no sailors to board and a
captain to steer the ship. I guess we don’t want this to
happen to us right? Unless you want to give up doing
business online, you will need to board your website
with the latest update possible and a good captain like
you to steer your business to success.
Due to this tendency, search engines like Google.com came up with the idea to penalize
sites that are stale, in Google’s terms of course. So if somewhere in the past you created
this certain website, and made it good and appealing to look at, also placed in a lot of
good content which catered to all the needs of its visitors, and then suddenly you shouted
“Abandon Ship!” leaving the site dead and frozen for a long time; chances are you will be
penalized or simply your site will be closed soon.
Search engines like Google and Yahoo love to see websites
that have new material in them. Of course, visitors love them
as well. So I hope it makes sense now. Let’s say for example
that you happen to visit this site on cooking recipes and you
have noticed that nothing new has been posted for months. I
am sure that 99% you wouldn’t like to check out that site
again, because the owner has neglected it for too long. People
will surely lose interest on your site and business since it is not
maintained. So my advice to you is, do all you can to
constantly upgrade and update your site.
There are many ways to keep our sites fresh and updated. You can have a forums section
in your site to enable interaction between customers. Or enable a chat feature in your site.
Most websites release better and modern versions of their software and program to keep
updated. This is a good way to keep our site fresh and updated.

2. One of the reasons I love blog so much is that it makes websites more appealing and
attractive. Blogs are also good ways to get in fresh information from around the world.
Tools like WordPress, which is free, can create posts and queue those posts for certain
days. These blogs will be automatically posted every day. In doing so, we are offering
people fresh content on a regular basis.
People will now have something to check on, and the search engines will be happy to see
that our site is continually providing fresh content to the whole internet. In return they
will give us higher ranks and ratings for the contribution we give. So in the end, keeping
our websites fresh and updated will work out for our common good. By then, we will not
regret a single thing.
We can also work with forums. A chat feature. Or release even higher versions of your
site software.