Thee Urban Vision's Placemaking Program

Submitted by :
The Urban Vision
E: info@theurbanvision.com |
W: www.theurbanvision.com |
Ph: +91 9029039313
www.theurbanvision.com
INTRODUCTION TO PLACE MAKING

DESIGNED OUT OF IT BUT FORGOTTEN
Though we have derived of out urban areas and flock
around great public spaces either in daily life or in vacations
but have forgotten about methods to create in our own
community
ATTRACTIVE AND UNATTRACTIVE
People have found Inactive , Pedestrian devoid
environments as boring and unattractive
eventually becoming unsafe and used

IDENTITY
Foster landmarks for the
community and spirit of
the place
ex: LONDON EYE
IMAGEABILITY
Aesthetically beautifies a
space giving a sense of
belongingness
ACTIVITY
Stimulates daily activities
around the space such
as walking, playing etc
CULTURAL STIMULATION
Creates a cultural identity
and sense of inclusitivioty
WHY PLACE-MAKING ?
@Photograph of Biodiversity lane Butterflies , Dombivili

MEMORY IMAGE
Creates a mental picture thus
creating memory points
COMMUNITY PRIDE
It represents community
involvement and fosters pride
INTERACTION
Enhances social
participation and interaction
due to conglomeration
LANDMARK
Iconic character make the
element a distinguished
feature within neighbourhood
creating a landmark for identification
PLACE-MAKING IN EVERYDAY LIFE…

LIVEABLE SPACES
Crafts a special liveable
places, the intangible
element people seek that
places we love have
IDENTITY
Creating a unique identity
FOOTFALL
Increasing the footfall to
a place ( Art Tour?)
PUBLICITY
Creates buzz around the
brand
GOODWILL
Building community goodwill
PLACE-MAKING AS
WINNING STRATEGY

“To design a street according to its probable use is a reasonable
but uncommon practice.” - City of St. Louis Plan (1917)
Livable Streets
The Urban Vision

Project: Strip Plaza , Malad , Mumbai
Status : Completed , 2015

Project: Social Plaza , Malad ,
Mumbai
Status : Completed , 2016

Project: Social Plaza , Malad ,
Mumbai
Status : Completed, 2016

Project: Water front Street , Malad , Mumbai
Status : Ongoing , Expected completion 2016

Using Art to create a series of destinations where residents
/visitors are engaged with a wide range of experiences
PLACEMAKING ART

#Art to touch
#Art that teaches
#Art for fun/ Play..
.
Create special experiences related to culture , fun , ecology, Learning
Create experiences and excitement between the
destinations
A new experience few mins away
Creating Iconic & Unique Destinations using Art

Project: Green Globe –Interactive
Installation, Thane
Status: Complete : 2013

Project Eco Twirls – Interactive
Installations, Thane

Project: Interactive Floor Art, Thane

Crane Light Installations , Thane

Project: Joy Seating , Thane

Project Biodiversity lane-
Butterflies , Thane

TACTICAL URBANISM
Interventions to activate and enliven empty spaces or in-
transit / construction spaces while they wait to fulfil their
longer term purpose.

Project: Mumbai Dreams Street Art
Gallery , Borivali
Status: Complete : 2014 AFTER
BEFORE

Project: Wish Plaza , Borivali , Mumbai

Project:Wish Plaza , Borivali , Mumbai

Project:Wish Plaza , Borivali ,
Mumbai

Street Art , Samtanagar,Mumbai
AFTER
BEFORE

Project: 3d Illusion Art , Powai,
Mumbai

Project: Plaza of Joy , Powai,
Mumbai

Funny Tactical Art Interventions in a Community as part of
engagement strategy
CIVIC ENGAGEMENT THROUGH
PLACEMAKING

Project : Samta Nagar, Kandivali, Mumbai

Reimagine Public Spaces The number of underutilized & run-down
spaces that lie right before our eyes, ignored, as we go about our
daily chores is amazing. The Re-Imagine Public Spaces Program
seeks to consider the potential of these spaces and make them
meaningful for the city.
REIMAGINE PUBLIC SPACES

AFTER
BEFORE
Project: Kalanagar Median, Bandra ( E), Mumbai
Status: Ongoing , Construction

BEFORE
AFTER
Project : JB nagar, Andheri(E), Mumbai
Status: Ongoing ( Proposal Stage)
BEFORE
AFTER

BEFORE
AFTER
Project : JB nagar, Andheri(E), Mumbai
Status: Ongoing ( Proposal Stage)

BEFORE
AFTERProject :Tuner road, Bandra(w), Mumbai
Status: Ongoing ( Proposal Stage

BEFORE
AFTER
Project: Vadala Station East,
Mumbai
Status: Ongoing ( Proposal
Stage)

Project: Linking
Road, Bandra(w),
Mumbai
Status: Ongoing (
Proposal Stage)
BEFORE
AFTER

BEFORE
AFTER AFTER
Project: Vakola Flyover , Vakola, Mumbai
Status: Ongoing , Tender Stage

Design & Build Public Art &
Custom Urban Furniture &
Amenities

We believe this
agenda of building &
transforming New
Public Spaces in the
city can stir
long lasting change
in the city & could be
a the long lasting
legacy
It gets reflected in
OUTCOMEand
IMPACTS of project.
Urban Design Concepts

The strategy of
working with the
community to
co-envison and
co build the public
spaces is another way
to building a coalition
within the community.
Community Engagement

INDENTIFY
Locate the site for redevelopment
BRAINSTORMING
Community participation and interaction for
brainstorming for revitalisation
ENGAGEMENT
Community engagement with experts
for recreating space
CREATING ICONIC SPACES
Through engagement creating iconic spaces for community interactions
Co-Create Public Realm Packages

FUNNY ART,
KANDIWALI
TEMPORARY ART
BORIVALI
RIVALI PARK
RECYCLED ART
POWAI
INTERACTIVE ART
PALLAVA
MINDSPACE
MALAD
Meanwhile / Temporal Spaces

Small Change Big Impact The act of improving social space creates a space to engage
with citizens who live here is a sure shot way to positively build a community
goodwill
Advocacy & Proposal Materials

About :The Urban Vision is a social venture which was instituted to inspire next generation
urbanization. The organization focuses on solutions driven research; advocates & consults on
best practices in policy and design; facilitates public dialogue on policy choices.
Contact:
E: info@theurbanvision.com W: www.theurbanvision.com Ph: +91 9029039313

Thee Urban Vision's Placemaking Program

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Thee Urban Vision's Placemaking Program