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Generating Buzz Through Bloggers & New Media Sources By David Siteman Garland

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David Garland
David Garland

Presentation by David Siteman Garland author of Smarter, Faster, Cheaper: Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business at a recent RISE Lunch in St. Louis, Missouri

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Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business Generating Buzz Through Bloggers and New Media Sources David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Today’s Game Plan ,[object Object],[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Major Takeaways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
So, how can you do this? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
First, here are a few concrete principles of smarter, faster, cheaper , as opposed to dumber, slower, and expensive . David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
vs David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Smarter, Faster, Cheaper Strategies… ,[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
So, again, how can you do this? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Understand Blogger Motivations David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Identify ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Participate and Help ,[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
When the Time Is Right… ,[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
What might your idea be? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
A Little Bribing ,[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Guest Post, Not Pitch Fest ,[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
JV-Affiliate ,[object Object],[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Sponsorships ,[object Object],[object Object],[object Object],David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
How To Piss Off Bloggers & New Media Sources 6 Rookie Mistakes David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
1. Pitch without any kind of relationship. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
2. Not knowing the material. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
3. Assuming everyone is the same. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
4. Using the wrong contact method. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
5. Press releases don’t fly. Personal outreach does. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
6. Going for the one night stand. Build the relationship before you need it. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
One Final Tip… Grow a bigger mouth. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
Wrapping It Up… This is something you can start today and build that foundation for the future. Eyeballs are continuing to shift this way. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com

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Generating Buzz Through Bloggers & New Media Sources By David Siteman Garland

  • 1. Non-Boring, Fluff-free Strategies for Marketing and Promoting Your Business Generating Buzz Through Bloggers and New Media Sources David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 2.
  • 3. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 4. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 5.
  • 6. So, how can you do this? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 7. First, here are a few concrete principles of smarter, faster, cheaper , as opposed to dumber, slower, and expensive . David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 8. vs David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 9.
  • 10. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 11. So, again, how can you do this? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 12. Understand Blogger Motivations David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 13.
  • 14.
  • 15.
  • 16. What might your idea be? David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 17.
  • 18.
  • 19.
  • 20.
  • 21. How To Piss Off Bloggers & New Media Sources 6 Rookie Mistakes David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 22. 1. Pitch without any kind of relationship. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 23. 2. Not knowing the material. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 24. 3. Assuming everyone is the same. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 25. 4. Using the wrong contact method. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 26. 5. Press releases don’t fly. Personal outreach does. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 27. 6. Going for the one night stand. Build the relationship before you need it. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 28. One Final Tip… Grow a bigger mouth. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com
  • 29. Wrapping It Up… This is something you can start today and build that foundation for the future. Eyeballs are continuing to shift this way. David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com