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A face not even
a mother could love
Lessons in Persuasive Language
From The Game of Thrones
Imagine
a world without
PowerPoint
Imagine
a world without
PowerPoint
Tyrion did
Tyrion’s plea to Daenerys
(season 5, episode 8)
Sheer Genius
Tyrion’s plea to Daenerys
(season 5, episode 8)
Right up There with
Winston Churchill’s First Speech
as Britain’s Prime Minister
“You ask, what is
our aim? I can
answer in one word:
It is victory.”
And the Soliloquy from
Tom Cruise in Jerry Maguire
“Help me,
Help you”
What does the Persuasive Language
from Tyrion, Winston Churchill
and Jerry Maguire have in common?
No Slides
No Props
No
Teleprompter
Instead, the total focus
lies with the speaker
and what he says
Before going further, let’s talk
about that thing in the room
Those in business often use
PowerPoint as a
They feel naked without their slides
Yet, nothing
wins over an audience
like an individual
alone on stage,
expressing a viewpoint
with utter conviction
Back to our friend Tyrion
trying to sell Daenerys
In a corporate setting,
Tyrion would fire up the PowerPoint
deck and start talking
In Game of Thrones, it’s just him
(Jorah has taken on the characteristics of wallpaper)
Our Boy
Forthose not familiar with Game ofThrones,
a quick bit of background onTyrion
He’s a dwarf
with an uncanny
knack for
figuring things
out and living to
see another day
Shooting an through
his dad’s chest put a damper on his career
in the House of Lannister
Not his finest moment in problem solving
He’s now trying to reinvent
himself as a counselor
to the one ruler on a roll,
Daenerys
You’re up to date
In this scene, Tyrion has hit the
proverbial fork in the road
Tyrion’s stature doesn’t portend a happy
ending if he ends up in the fighting pits
6”
4”
2”
But Tyrion’s persuasive
communications wins the day
The scene serves as
a reminder
of the Power of Language
without “Decorations”
You can watch Tyrion in action in
the initial 140 seconds of the video
(Click on image plays the video, source: HBO)
This same
communications would
have looked something
like the following in
PowerPoint form
T I T L E S L I D E M A R C H X I V , M C D L X I I I
S L I D E I I M A R C H X I V , M C D L X I I I
S L I D E I I I M A R C H X I V , M C D L X I I I
S L I D E I V M A R C H X I V , M C D L X I I I
S L I D E V M A R C H X I V , M C D L X I I I
S L I D E V I M A R C H X I V , M C D L X I I I
S L I D E V I I M A R C H X I V , M C D L X I I I
S L I D E V I I I M A R C H X I V , M C D L X I I I
S L I D E I X M A R C H X I V , M C D L X I I I
S L I D E X M A R C H X I V , M C D L X I I I
S L I D E X I M A R C H X I V , M C D L X I I I
S L I D E X I I M A R C H X I V , M C D L X I I I
S L I D E X I I I M A R C H X I V , M C D L X I I I
S L I D E X I V M A R C H X I V , M C D L X I I I
PLUS I DO A MEAN
HANDCUFF SHUFFLE
S L I D E X V M A R C H X I V , M C D L X I I I
S L I D E X V I M A R C H X I V , M C D L X I I I
It’s not bad
The slides reflect
fun
with
Nice touch with the visual
storytelling, particularly explaining
the bad guy problem
Levity even appears in the slides
Would the slide
presentation have also
earned Tyrion a place
at Daenerys’ side as
advisor?
Probably not
No question that the more persuasive
of the two techniques comes
from Tyrion standing alone …
Solely dependent
on choice of words
and delivery
of those words
This isn’t to say
business professionals
should immediately
stop using PowerPoint
The withdrawal symptoms
from no PowerPoint would lower the
country’s GDP
(Gross Domestic Product)
But there are times
you might consider
going it alone
Thank you
The Hoffman Agency
a Communications Consultancy
Our Contact Information
North America: Stephen Burkhart 1 408 286-2611
Asia Pacific: Cassandra Cheong 86 (21) 6203-3366 ext 125
Europe: Mike Sottak +44 (0)203 322 6903
Global: Lou Hoffman 1 408 286-2611

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