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Free Twitter
Polling Applications
A review of seven online apps
09.11.10




                            ©2009
                                    1
If you’re using Twitter for your business, at some
point you’re probably going to want to
understand how your followers feel about your
brand, service or product. Polling is an excellent
way to get a quick understanding of how people
feel. It’s also a great way to run a contest, get
demographic information on your followers, or
get a rating on an idea. There are several sites
that do just this. Their features range from only
one service to a wide variety of services, some
charging a slight service fee.

                                           ©2009
                                                     2
Overview
 Criteria
    I sat down with my co-workers and created a wish-list of qualities that we as marketing people want in a
    Twitter polling service. Of course, all the apps have to be free and require no downloadable client.
    Beyond that, we wanted to be able to:
        have an easy-to-use interface
        get the hang of it quickly
        have a unique url
        use analytics
        use multiple types of polls
        insert images
        brand polls
        make them visually interesting
        tag keywords
        categorize topics
        leave a message
        embed on our site




                                                                                                ©2009
                                                                                                               3
rs
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                                                                                                                         r
                                   lls.
                                       tw
                                               ll Y            ttr          aw          cia           tpo      ll E
                                Po          Po              Tw          Str          So            Tw        Po

FREE TWITTER POLLING APPS

Have an easy-to-use interface

Get the hang of it quickly

Have a unique url

Use analytics

Use multiple types of polls

Insert images

Brand polls
                                                                                                   $
Make them visually
interesting
Tag keywords

Categorize topics

Leave a comment                                                                                                                $     Not for free
                                                                                                                                     No
Embed on our site                                                                                                                    Yes




                                                                                                                                   ©2009
                                                                                                                                                    4
Polls.tw                                     Application Interface:

 Pros
    Easy to use
    Creates a poll that can be easily used
    by and shared with others


 Cons
   It only creates one type of poll:
   multiple choice. All the other sites do
   the same thing but offer a lot more
   features.

 Rating




                                                                      ©2009
                                                                              5
Poll Your Followers                         Application Interface:

 Pros
    Easy to use for short multiple choice
    polls
 Cons
   Outside of posting a poll, it has no
   other functions
   You can’t leave any feedback or find
   out who voted in your poll. This is
   another site that needs a few more
   features to make it worth your while.

 Rating




                                                                     ©2009
                                                                             6
Twttrstrm                                     Application Interface:

 Pros
    Easy to set up
    Lense aspect is unique to Squidoo
    Creates an incredible resource around
    your questions
 Cons
    It’s a mess
    Looking at examples from other more
    established polls, it’s a hodgepodge of
    information that can be very difficult
    to sort through

 Rating




                                                                       ©2009
                                                                               7
StrawPoll                                      Application Interface:

 Pros
    Of the single feature sites, I like this
    one the best. It’s very simple to use.
    Visually appealing and allows you to
    see the tweets surrounding your poll.
 Cons
   It’s usefulness is limited since there is
   just the one type of question that only
   allows for two answer options.
   The site feels like more of a gimmick
   than something that a business
   would seriously use.

 Rating




                                                                        ©2009
                                                                                8
SocialToo                                Application Interface:

 Pros
    Simple interface
    Lots of nice add-on features
 Cons
   You have to pay for the add-ons
   It’s not the most attractive layout

 Rating




                                                                  ©2009
                                                                          9
Twtpoll                                  Application Interface:

 Pros
    Lots of question types
    Has a clean and simple look
    Easy to spread your poll around
 Cons
   Branding must be paid for and lacks
   keyword tags

 Rating




                                                                  ©2009
                                                                          10
Poll Everywhere                              Application Interface:

 Pros
    Instant stats gathered from phones
    make it an ideal audience polling tool
    It also generates professional reports
 Cons
    Price tag not worth paying if you just
    want to send your poll out through
    Twitter or other social media channels
 Rating




                                                                      ©2009
                                                                              11
CONCLUSION
While there are some sites that are easy to use, one
trick ponies, it’s worth putting a little extra effort into
your polls with the sites that offer more functionality.
Twtpoll edges out Twttrstrm as it provides nearly all
the features we wanted while still being simple to use
and visually appealing.




                                                   ©2009
                                                             12
Links




                      Read the entire review on our blog

                          blog.theduffyagency.com/

    Check out Twitter Tuesday for new Twitter tips and reviews every week.

                          The Duffy Agency website

                          www.theduffyagency.com




                                                                    ©2009
                                                                             13

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9 Free Twitter File Sharing Apps

  • 1. Free Twitter Polling Applications A review of seven online apps 09.11.10 ©2009 1
  • 2. If you’re using Twitter for your business, at some point you’re probably going to want to understand how your followers feel about your brand, service or product. Polling is an excellent way to get a quick understanding of how people feel. It’s also a great way to run a contest, get demographic information on your followers, or get a rating on an idea. There are several sites that do just this. Their features range from only one service to a wide variety of services, some charging a slight service fee. ©2009 2
  • 3. Overview Criteria I sat down with my co-workers and created a wish-list of qualities that we as marketing people want in a Twitter polling service. Of course, all the apps have to be free and require no downloadable client. Beyond that, we wanted to be able to: have an easy-to-use interface get the hang of it quickly have a unique url use analytics use multiple types of polls insert images brand polls make them visually interesting tag keywords categorize topics leave a message embed on our site ©2009 3
  • 4. rs we re llo he Fo ll o yw ou r str m Po lTo ll ve r lls. tw ll Y ttr aw cia tpo ll E Po Po Tw Str So Tw Po FREE TWITTER POLLING APPS Have an easy-to-use interface Get the hang of it quickly Have a unique url Use analytics Use multiple types of polls Insert images Brand polls $ Make them visually interesting Tag keywords Categorize topics Leave a comment $ Not for free No Embed on our site Yes ©2009 4
  • 5. Polls.tw Application Interface: Pros Easy to use Creates a poll that can be easily used by and shared with others Cons It only creates one type of poll: multiple choice. All the other sites do the same thing but offer a lot more features. Rating ©2009 5
  • 6. Poll Your Followers Application Interface: Pros Easy to use for short multiple choice polls Cons Outside of posting a poll, it has no other functions You can’t leave any feedback or find out who voted in your poll. This is another site that needs a few more features to make it worth your while. Rating ©2009 6
  • 7. Twttrstrm Application Interface: Pros Easy to set up Lense aspect is unique to Squidoo Creates an incredible resource around your questions Cons It’s a mess Looking at examples from other more established polls, it’s a hodgepodge of information that can be very difficult to sort through Rating ©2009 7
  • 8. StrawPoll Application Interface: Pros Of the single feature sites, I like this one the best. It’s very simple to use. Visually appealing and allows you to see the tweets surrounding your poll. Cons It’s usefulness is limited since there is just the one type of question that only allows for two answer options. The site feels like more of a gimmick than something that a business would seriously use. Rating ©2009 8
  • 9. SocialToo Application Interface: Pros Simple interface Lots of nice add-on features Cons You have to pay for the add-ons It’s not the most attractive layout Rating ©2009 9
  • 10. Twtpoll Application Interface: Pros Lots of question types Has a clean and simple look Easy to spread your poll around Cons Branding must be paid for and lacks keyword tags Rating ©2009 10
  • 11. Poll Everywhere Application Interface: Pros Instant stats gathered from phones make it an ideal audience polling tool It also generates professional reports Cons Price tag not worth paying if you just want to send your poll out through Twitter or other social media channels Rating ©2009 11
  • 12. CONCLUSION While there are some sites that are easy to use, one trick ponies, it’s worth putting a little extra effort into your polls with the sites that offer more functionality. Twtpoll edges out Twttrstrm as it provides nearly all the features we wanted while still being simple to use and visually appealing. ©2009 12
  • 13. Links Read the entire review on our blog blog.theduffyagency.com/ Check out Twitter Tuesday for new Twitter tips and reviews every week. The Duffy Agency website www.theduffyagency.com ©2009 13