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Infographics Creation Guide

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The goal of this session is to understand what makes a compelling infographic.

Veröffentlicht in: Design
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Infographics Creation Guide

  1. 1. www.bigstudioconsulting.com 1 Broadway. 14th floor Cambridge MA 02142 info@thebig-studio.com Big Studio Beer & Brainstorming Session Facilitated by Emily Lee Infographics Creation Guide
  2. 2. About the Session What is Beer & Brainstorming? Beer & Brainstorming is an opportunity for the Big Studio team to explore design thinking principles and use rapid brainstorming exercises to get to unique solutions. Oh, we also sample delicious beers from around the world. 2  
  3. 3. Overview The goal of this session is to understand what makes a compelling infographic. •  Our warm-up exercise featured translating common and unusual words into self-explanatory icons. •  We split into teams to create infographics on different subjects. •  Each team pitched their ideas and voted on a winner. WARM-­‐UP    EXERCISES       WHAT  ARE   INFOGRAPHICS?   CREATE  AN   INFOGRAPHIC   TEAM   PITCHES   10  min.     10  min.     25  min.     10  min.    
  4. 4. Warm Up Exercise (10 min.) Translating words into unique icons Idea   1st word   Marriage   2nd word   Observe   3rd word   Caregiving   4th word   Mental Exercise   5th word   Grandparenting   6th word   Renewable Energy   7th word   4  
  5. 5. Rapid Listing of Icons 5  
  6. 6. What are infographics? Visual Storytelling 6  
  7. 7. 1. Gather Data Read through the data. Once you understand it, prioritize the most important and interesting facts to craft a great story. 2. Find Inspiration and Sketch It Out With a written story at hand, sketch ideas that best describe your story in a graphical way. Find inspiration on the internet or in magazines. 3. Create a Stellar Infographic Infographics come in all shapes and sizes. There are infographics that use graphics, animation, and physical objects. What is the ideal medium to tell your story? 3 Steps to a Compelling Infographic 7  
  8. 8. 3 Examples of Infographics 8   Using Icons Using Physical Objects Using 3D Models
  9. 9. Team Challenge (25 min.) Each team randomly selected a subject for their infographic Designers’ Work Styles Team A   Designers' Commute to Work Team B   Predetermined Subject A 9   Predetermined Subject B
  10. 10. Team A: Designers’ Work Styles 10  
  11. 11. Result: Team A examined each designer’s profiles. They found and mapped core similarities among Big Studio folks. The infographic featured people’s work styles plotted on a graph with the x-axis measuring introvert and extrovert personalities and the y-axis measuring specialties in data- driven and feeling-driven designs. 11   Team A: Designers’ Work Styles
  12. 12. Team B: Designers' Commute to Work 12  
  13. 13. Result: Team B examined information on each designer’s commute to work. There were 4 factors to note: how far people are from Big Studio, how people commute, how long the commute takes, and finally how the commute feels. The infographic featured the commute on a map. They identified each of the factors by distance, iconography, numbers, and thickness of the line respectively. The challenge was to graphically demonstrate each factor, relative to, and independent of one another. 13   Team B: Designers' Commute to Work
  14. 14. Key Takeaways •  Explore new visuals for common icons and unusual words •  Understand what creates a compelling infographic •  Create infographics about Big Studio designers 14   Team A Conclusion: The content displayed was revealing about perceptions of colleagues’ work styles from within members of Team A. By quantifying and graphing these perceptions, Team A established a baseline upon which we could understand our work styles relative to one- another. Team B Conclusion: Team B did well to display the information gathered in a creative format. Using a map of Boston, color coding, iconography, and line density, they were able to convey a great deal of information about each designer’s commute in a format effective for at-a-glance understanding.
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  16. 16. Join  us  for  our  next  session   info@thebig-­‐studio.com