āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļąāļāļāļēāļĢāđāļāļāđāļāđāļĨāļĒāļĩāļŠāļēāļĢāļŠāļāđāļāļĻāļĒāļļāļāđāļŦāļĄāđ āđāļĨāļ°āļāļĨāļāļĢāļ°āļāļāļāļąāļāļāļāļāđāļāļĢSoftware Park Thailand
āļāļēāļĢāļāļĢāļīāļŦāļēāļĢāļāļąāļāļāļēāļĢāđāļāļāđāļāđāļĨāļĒāļĩāļŠāļēāļĢāļŠāļāđāļāļĻāļĒāļļāļāđāļŦāļĄāđ āđāļĨāļ°āļāļĨāļāļĢāļ°āļāļāļāļąāļāļāļāļāđāļāļĢSoftware Park Thailand
1. Citizen Information Network
Leapfrogging Project
Bringing Thailand
to
Social Information 3.0
Dr.Thanachart Numnonda
The Association of Thai ICT Industry (ATCI)
thananum@yahoo.com
2. Thailand Society Issues
âĒ Digital Divide
âĒ Broadband is still slow
âĒ Not enough digital content
âĒ How to produce more knowledge to the
society ?
4. Top 10 IT Trends 2009
ïŽ
Virtualization ïŽ
Enterprise Mashups
ïŽ
Cloud Computing ïŽ
Social software and Social
Networking
ïŽ
Beyond Blade Servers
ïŽ
Unified Communication
ïŽ
Green IT
ïŽ
Business Intelligence
ïŽ
Web-Oriented Architecture
ïŽ
Specialize Systems
5. Types of Web 2.0
ïŽ
Social Networks
ïŽ
RSS
ïŽ
Wikis
ïŽ
Blogs
ïŽ
Podcasts
ïŽ
Citizen Journalism
6. Chances are you've used Web 2.0
ïŽ
Gmail
ïŽ
Wikipedia
ïŽ
Facebook
ïŽ
Twitter
ïŽ
Google Map
ïŽ
Slideshare
ïŽ
OKNation Blogs
ïŽ
Youtube
7. Web 2.0 : Social Change
ïŽ
Blogs
ïŽ
Trust in Wikipedia
ïŽ
Emphasis on communities
ïŽ
âPeople powerâ
ïŽ
Political commentary
8. Power of Youtube
ïŽ
www.youtube.com; online since 15 Feb 2005
ïŽ
Initial investment $3.5M
ïŽ
Rank #3 in the world (after Google, Yahoo) =>
Alexa
â 22.5 min/day
ïŽ
Rank # 4 in Thailand
10. Current Situation in Thailand
ïŽ
NTC => WiMAX, 3G
ïŽ
TOT => IPTV
ïŽ
True => Convergence
ïŽ
DTAC, AIS, etc.. => Mobile Operators
ïŽ
Cable TV
ïŽ
TV Station, Radio => Slowly diverse
ïŽ
Power of Web 2.0
â Youtube, Google, Blog
11. What should we do?
ïŽ
Wait and see technology is changing?
ïŽ
Let old fashion media dying?
ïŽ
Let social web 2.0 dominate our new generation?
16. Benefits of Digital Media
âĒ Content can be re-play
âĒ Can be access anytime, anywhere & any devices
âĒ Contents can be archived and search
âĒ Good content can be widely shared / accessed
âĒ High quality content can be played via IPTV (Set-
top box)
17. Issues?
ïŽ
No public content aggregator in Thailand?
ïŽ
Slow network, but expanding
ïŽ
High quality content need Set-tob box
â High price
â Need to import
ïŽ
How to produce content more easily?
â Need good software / traning
ïŽ
How to reduce traffic bandwidth
â Need knowledge on compression technique
(Wavelet, gzip)
18. Who should participate?
âĒ Content Receivers
â People, students, school, private TV (via IPTV)
âĒ Network Providers
â Mobile Operator, TOT, CAT, ISP, Cable TV
âĒ Content Aggregrator
â Government via this Project
âĒ Content Providers
â Government, private company, education, public
19. CIN Projects
âĒ This project will focus on
â Establish a Digital Channel (Content Providers)
â Stimulate content providers
âĒ The network infrastructure is not in a scope of this
project and the investment should be done by
other organizations
20. Objective
ïŽ
āđāļāļāļāļāļāļāļĢāļ°āļāļ Citizen Information Network āļŦāļĢāļāļĢāļ°āļāļ Public Digital TV
āđāļāļāđāļŦāļŦāļāļ§āļĒāļāļēāļāļ āļēāļāļĢāļāļĄāļĢāļ°āļāļāļāļŠāļēāļĄāļēāļĢāļāđāļāļĒāđāļāļĢāļāļēāļ§āļŠāļēāļĢāđāļāļĢ#āļāđāļāļ On Demand Digital
Multimedia
ïŽ
āđāļāļāđāļŦāđāļ&āļāļāļēāļĢāļ§&āļāļĒāļāļāļāļēāļāļēāļ IPTV āđāļĨāļ° Digital Content / Multimedia
ïŽ
āđāļāļāđāļ)āļāļāļēāļĢāļāļāļāļēāļ*āļāļĨāļēāļāļĢāļāļēāļāļāļēāļ Digital Content / Multimedia
ïŽ
āđāļāļāđāļŦāļŦāļāļ§āļĒāļāļēāļāļ āļēāļāļĢāļ āđāļāđāļāļĢāļāļāļēāļĒ GIN āļŠāļēāļĄāļēāļĢāļāđāļāļēāļ,āļāļāļāļĄ#āļĨ āđāļĨāļ° āļāļĢ&āļāļēāļĢ āđāļāđāļāļĒ
āļŠāļ°āļāļ§āļāļĢāļ§āļāđāļĢ.āļ§ āļĒ&āļāļ,āļ
ïŽ
āđāļ&āļāđāļŦāļĄāļāļāļāļāļēāļāļŠ0āļēāļŦāļĢāļāļŦāļāļ§āļĒāļāļēāļāļāļāļ āļēāļāļĢāļāđāļĨāļ°āđāļāļāļāļāļāļāļ°āđāļŠāļāļ Digital Content āļ
āđāļŦāļĄāļēāļ°āļŠāļĄāļŠ#āļŠāļēāļāļēāļĢāļāļ°
ïŽ
āđāļāļāđāļŦāđāļ&āļāļāļēāļĢāļāļēāļāļāļēāļāļāļĢāļ°āļāļēāļĒāļŠ#āļāļĢāļ°āļāļēāļāļāđāļāļ§āļāļāļ§āļēāļ āđāļāļāļēāļĢāļāļāļ0āļē Contents
21. Scope of Work
ïŽ
āļāļēāļĢāļĻ,āļāļĐāļēāđāļĨāļ°āļāļāļ0āļēāđāļāļāļāļēāļĢāļāļ Citizen Information Network
ïŽ
āļāļēāļĢāļāļāļāļēāđāļĨāļ°āļ§&āļāļĒāļāļēāļ IPTV/Digital Content
ïŽ
āļāļēāļĢāļāļāļŦāļēāļ*āļāļāļĢāļ5āđāļāļāļāļ Citizen Information Network āļŦāļĢāļāļĢāļ°āļāļ
Public Digital TV
ïŽ
āļāļēāļĢāļāļāļĢāļĄāđāļāļāļŠāļĢāļēāļ Digital Content
ïŽ
āļāļēāļĢāļāļāļ*āļāđāļāļāļēāļĢāļŠāļāđāļŠāļĢ&āļĄāļ#āļāļĨ&āļ Digital Content