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Designing a more human-centric approach for GI

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In this talk I expanded on the human needs of geospatial solutions - including user design, productivity and digital vs analog tools. Providing food for thought on the 'what', 'why' and 'how' of GIS and spatial problem-solving, this talk was delivered on 6 December 2019 at the University of Edinburgh's Institute of Geography as part of the EEO and AGI Scotland seminar series.

Veröffentlicht in: Technologie
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Designing a more human-centric approach for GI

  1. 1. Designing a more human-centric approach for GI Thierry Gregorius PhD FRGS Principal Consultant Exprodat Consulting / Getech Group EEO-AGI Scotland, University of Edinburgh, 6 December 2019 Views expressed are entirely personal and do not necessarily reflect those of Exprodat Consulting Ltd or Getech Group plc. sketchnthecity.com
  2. 2. GIS and the evolution of spatial architectures Spatial data and the mystery of location Frontiers of geospatial solutions Being human in a digital world What is a geospatial professional?
  3. 3. Bored Panda
  4. 4. The evolution of GIS Esri graphics
  5. 5. Traditional Enterprise GIS Stack Jonathan Harford on Flickr (Creative Commons) IT Dept > GIS Vendor > GIS Team > GIS User >
  6. 6. GIS anywhere for anyone Esri example
  7. 7. Maps: just one data representation out of many http://selection.datavisualization.ch/
  8. 8. GIS User workflows Everything else Data & Imagery Analytics Business systems From a GIS-centric view…
  9. 9. …to sprinkling everything with spatial magicspatial Spatialise User workflows Data & Imagery Analytics Business systems Business systems Data & Imagery User workflows Visual- isation Mapping Geocode Analytics Analytics IntegratePro GIS er ows Everything else Spatial Analysis User workflows User workflows Data & Imagery Analytics Visual- isation Mapping Spatial Analysis User workflows Spatialise Business systems Data & Imagery Analytics Pro G Everything else Data & Imagery Analytics Pro G Business systems Everything else ss s
  10. 10. Photo by Sebastian Hietsch on Unsplash
  11. 11. Having said that…
  12. 12. “Why use GIS when you can annotate JPEGs in PowerPoint?” – geologist
  13. 13. GIS and the evolution of spatial architectures Spatial data and the mystery of location Frontiers of geospatial solutions Being human in a digital world What is a geospatial professional?
  14. 14. @mnolangray Spatial integrity: keeping stuff aligned
  15. 15. To err is human: Lake Paigneur oil rig disaster Custom Transverse Mercator projection misinterpreted as UTM coordinates  Mispositioned rig drilled through mineshaft beneath lake  Massive sinkhole  Entire lake drained in minutes! Louisiana, 1980
  16. 16. To err is human: world mispositioning record? Author’s private collection, 2005
  17. 17. https://twitter.com/mrchrisaddison/status/1185639644509167616/photo/1
  18. 18. GIS and the evolution of spatial architectures Spatial data and the mystery of location Frontiers of geospatial solutions Being human in a digital world What is a geospatial professional?
  19. 19. 3D Digital twins Boston, USA (source: Esri)
  20. 20. Digital twins for operations Source: Aveva
  21. 21. Geospatial bricolage… Virtual IoT 2D/3D/4D scrapbooks underpinned by spatial integrity images via unsplash.com
  22. 22. You can do anything now
  23. 23. And anyone can do it…
  24. 24. Just because you can…?
  25. 25. If it ain’t broke… BBC US Navy
  26. 26. Create solutions that people need
  27. 27. A solution is not about technology Proprietary vs Open Source: missing the point “I am your father…”
  28. 28. A ‘solution’: Much more than data or tech… People (Roles, Skills) Use Cases Work- flows Data Tech Training Support Gover- nance Leadership Engage- ment Change Manage- ment
  29. 29. Solutions are all about people
  30. 30. ALWAYS start with the end user’s needs photo credit: rawpixel #570904 via unsplash
  31. 31. Look at the whole problem…
  32. 32. …that is, frame the problem! Question to geologist: How much of your time do you spend doing geology? Answer: Err… about 30%
  33. 33. Work with people’s natural inclinations
  34. 34. Consider the problem at different scales LEGO London Buses
  35. 35. Look laterally: combine ideas Announced by LEGO on 1 April 2018
  36. 36. Keep it simple Atlanta Child Wellbeing Index Simple postcode map to tackle poverty & create employment Source: McKinsey
  37. 37. The emotional power of ‘story maps’ Interactive multimedia integrated with simple maps esri.com
  38. 38. Are maps still required at all? Digitisation Analog to digital e.g. paper scans Digitalisation Improve processes digitally Digital Transformation Natively digital Reimagine processes from scratch
  39. 39. The Atlantic, 2012
  40. 40. Spatial intelligence without maps: Simple answers to simple questions Is this place prone to flooding?Has this rental car crossed a border? YES YES
  41. 41. Spatial intelligence without maps: Geocoding with voice what3words.com sheets.slope.vouch (a.k.a. entrance to Institute of Geography, Edinburgh, Scotland)
  42. 42. Spatial intelligence without maps: Logistics: parcel routing & tracking “Your parcel is arriving today between 13.00 and 14.00“
  43. 43. When data is natively digital & automated…
  44. 44. …will we finally be free to do the cool stuff? Analytics Mapping Graphics Charts GIS
  45. 45. GIS and the evolution of spatial architectures Spatial data and the mystery of location Frontiers of geospatial solutions Being human in a digital world What is a geospatial professional?
  46. 46. Digital vs analog Embodied cognition through physical objects Esri.com
  47. 47. Edinburgh 3D model made in 1829 As seen today at Edinburgh City Arts Centre
  48. 48. People love using their hands
  49. 49. Our hands leverage a lot of brain power
  50. 50. Remember… BBC US Navy
  51. 51. https://www.abc.net.au/news/2017-03-23/meteorologists-still-hand-draw-weather-maps-at-bom/8373086https://adventuresinmapping.com/2017/12/18/hillshade-by-hand/
  52. 52. Will your digital map last as long as this? Babylonian Map of the World (600 BC) wikipedia.org
  53. 53. Cartographic Design Award FOSS4G Conference 2013 Map by Anna Butler, Wellingtons Travel http://www.wired.com/wiredscience/2013/09/foss4g-map-contest/#slideid-255991 Drawn by hand!
  54. 54. sketchnthecity.com
  55. 55. ArcGIS Pro 3D ‘sketchy edge’ styling @elliothartley
  56. 56. watercolour styling with GIS
  57. 57. Art and Science are converging again – for the first time since the Renaissance
  58. 58. Cartographic data visualisation = Data science x craftsmanship timogrossenbacher.ch
  59. 59. Hands-on models and the value of tactility
  60. 60. Understand topography through your hands AR Sandbox via YouTube/UCLA
  61. 61. Air traffic controllers still use paper strips
  62. 62. Architects still make models by hand
  63. 63. Digital + Analog = best of both worlds? Note-taking Air traffic control Touch-Table AR sandbox Digital pencil 3D printing/model-making
  64. 64. Fieldwork – sadly lacking into today’s GIS jobs Author, Libya 2007
  65. 65. “We shape our buildings and then they shape us.”
  66. 66. We shape our workflows and then they shape us?
  67. 67. GIS and the evolution of spatial architectures Spatial data and the mystery of location Frontiers of spatial data management Being human in a digital world What is a geospatial professional?
  68. 68. Spatial ingenuity, craft & integrity Spilhaus map projection: The seven seas as one contiguous ocean
  69. 69. Maps: just one data representation out of many http://selection.datavisualization.ch/
  70. 70. Is spatial special? Schrödinger’s cat (not) looking at you
  71. 71. https://carto.com/blog/location-intelligence-end-of-gis-as-we-know-it/
  72. 72. Geospatial skills will always be required… Spatially literate (professional) users (GIS) Developers GIS experts Trainers & consultants Business Sales Project Management Leadership Data scientists (stats, datavis) Data managers GIS core skills Lay users or consumers
  73. 73. https://medium.com/@Spatial_Impressionism/money-verse-maps-d17882e760dc GIS devs < IT devs
  74. 74. https://www.linkedin.com/pulse/geospatial-careers-12-things-ive-learned-so-far-thierry-gregorius/ 1. Choose your path 2. Build a technical foundation 3. Cultivate a unique skillset 4. Focus 5. Depth vs breadth 6. Learn ‘the business’ 7. Embrace the full geospatial lifecycle 8. Go out into the field 9. Travel and keep ‘moving’ 10. Never stop learning 11. Learn from people 12. It’s not about the career, stupid
  75. 75. Don’t underestimate your abilities By Kirby Ferguson “Everything is a Remix” 2011
  76. 76. To sell is to be human
  77. 77. (Spatial) data revenue models Sponsorship (e.g. R&D grants) Pays the bills but no more Pre-Order (e.g. Multi-Client) Low risk, potential for upside Reseller / Broker Needs good terms, high volumes Marketplace (Platform) Grow ecosystem, can be win-win Pay Per Use / As You Go Needs high volumes or margins Subscription Good for repeat revenue Freemium or Razor Blade Model Based on loss-leaders Monopoly / Unique Niche Congrats, enjoy while it lasts!
  78. 78. Don’t undersell yourself
  79. 79. 21st century challenges E.G. CLIMATE SOLUTIONS • Carbon capture & storage • Circular economy • Empowerment of women • Energy efficiency • Geothermal • Marine regeneration • Microgrids • Reforestation and soil restoration • Regenerative agriculture • Renewable energy
  80. 80. The world needs you to do great things with spatial data THANK YOU EEO-AGI Scotland, University of Edinburgh, 6 December 2019 Views expressed are entirely personal and do not necessarily reflect those of Exprodat Consulting Ltd or Getech Group plc.

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