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Assignment5b
- 1. Plant Illumina1on Tricia Good FA102a, Research and Brand Development
- 2. Plant Illumina1on Tricia Good Assignment One, Research “Grow your own glowing plant” hFp://www.kurzweilai.net/grow-‐your-‐own-‐glowing-‐plant
- 3. Plant Illumina1on Tricia Good Assignment One, Research Made u1lizing synthe1c biology technology. hFp://www.glowingplant.com/
- 4. Plant Illumina1on Tricia Good Assignment One, Research “The plant is about as harmless as a modded living thing can be.” hFp://www.kurzweilai.net/grow-‐your-‐own-‐glowing-‐plant
- 5. Plant Illumina1on Tricia Good Assignment One, Research Bioluminescent trees could replace street lights. hFp://www.dogonews.com/2014/4/19/dutch-‐designer-‐aspires-‐to-‐replace-‐street-‐lights-‐with-‐glow-‐ in-‐the-‐dark-‐trees
- 6. Plant Illumina1on Tricia Good Assignment One, Descrip1on of Future Product Energy Efficient Illumina1on
- 7. Plant Illumina1on Tricia Good Assignment Two, Naming Process Selected Words: Glowing, Bioscience, Synthe1c, Remarkable Generated name possibili1es: BioGlo (created by combining glowing and bioscience) Synth (created by tweaking synthe1c) Selected name: BioGlo Jus1fica1on: The name sounds interes1ng. It is descrip1ve of the product without saying exactly what it is. It is simple and easy for people to remember.
- 8. Plant Illumina1on Tricia Good Assignment Two, Brand Character Diagram Character/Persona Cool Unique Intelligent Trendy Purpose Illumina1ng Energy efficient Decora1ve Environmentally friendly Language Prac1cal Whimsical Stylish Glowing Tone Scien1fic Futuris1c Prac1cal Fun BioGlo
- 9. Plant Illumina1on Tricia Good Assignment Three, Logotype Research, Word from Diagram “Scien1fic”
- 10. Plant Illumina1on Tricia Good Assignment Three, Logotype Research hFp:// www.gtresearchnews.gatech.edu/gtri-‐ present-‐future/ hFp://www.brandtech.com/ hFp://newswire.uark.edu/ar1cles/ 19788/sustainability-‐consor1um-‐ ranked-‐by-‐scien1fic-‐american-‐as-‐a-‐ world-‐changer
- 11. Plant Illumina1on Tricia Good Assignment Three, Finished Logotype
- 12. Plant Illumina1on Tricia Good Assignment Four, Social Media Branding, Research Walmart: hFps://www.facebook.com/ walmart/info LiFle Bites: hFps://www.facebook.com/ LiFleBitesSnacks/info?tab=page_info Charming Charlie: hFps:// www.facebook.com/CharmingCharlie/ info
- 13. Plant Illumina1on Tricia Good Assignment Four, Social Media Branding, Crea1ng Community -‐Tex1ng friends and family -‐Messaging people on Skype -‐Asking them to tell there friends -‐People pos1ng about it on their own Facebook -‐Word of mouth
- 14. Plant Illumina1on Tricia Good Assignment Four, Social Media Branding, Facebook Pages
- 15. Plant Illumina1on Tricia Good Assignment Four, Social Media Branding, Facebook Pages
- 16. Plant Illumina1on Tricia Good Assignment Four, Social Media Branding, Facebook Pages
- 17. Plant Illumina1on Tricia Good Assignment Five, Webpage Layout Research for Wireframes hFp:// www.efficientgreenpower.com/
- 18. Plant Illumina1on Tricia Good Assignment Five, Webpage Layout Research for Wireframes hFp:// educa1on.na1onalgeographic.com/ educa1on/encyclopedia/ bioluminescence/?ar_a=1
- 19. Plant Illumina1on Tricia Good Assignment Five, Wireframe
- 20. Plant Illumina1on Tricia Good Assignment Five, Tagline Research M’m! M’m! Good! hFp://www.campbellsoup.com/Home Quality is our recipe hFps://www.wendys.com/ I’m lovin’ it hFp://www.mcdonalds.com/us/en/home.html Made from the best stuff on Earth hFp://www.snapple.com/products Could’ve had a V8 hFp://www.v8juice.com/
- 21. Plant Illumina1on Tricia Good Assignment Five, Homepage Visual Design in a Browser hFp:// urbangardensnyc.files.wordpress.co m/2013/05/glowing-‐plants.jpeg hFp://invis.io/X61RPDQKP