This document discusses the benefits of using vanity toll-free numbers for businesses. It notes that 90% of Fortune 500 companies use vanity toll-free numbers because they are easy for customers to remember and call. Even small businesses can obtain memorable vanity numbers. The document provides examples of how vanity numbers can increase sales, leads, referrals and profits by boosting memorability, convenience for customers and branding. It also describes additional features like call reporting and routing calls to specific locations.

1. THE BENEFIT OF
VANITY TOLL-FREE NUMBERS:
1-800-YOU SELL

2. SALES NUMBERS RISE…
WHEN YOU USE
VANITY NUMBERS
All the branding and advertising in the world can’t help
a business or professional if prospects can’t contact them
easily. In a competitive marketing environment, Fortune
500 firms know that, 90% of them have toll-free vanity
numbers. But you don’t have to be a Fortune 500 firm.
Thanks to Tele-Name, even the smallest business can
obtain a phone ‘number’ that offers the advantage of
meaningful words.
● ●● Increase Memorability
● ●● Maximize Convenience
● ●● Help Prospects Call Easily
● ●● Increase Referrals
● ●● Brand Yourself
● ●● Generate Leads
● ●● Increase Sales & Profits
Due to the tremendous
amount of calls we have been ”
WHATEVER YOUR BUSINESS,
receiving we are now known as
1-800-DAY CAMP instead of
TELE-NAME MAkES
Young People’s Day Camps… thank
you for your help and assistance in
YOU MEMORABLE.
making Young People’s Day Camps
the largest private day camp
provider in the United States.
– Howard Glauber, President,
Young People’s Day Camps

3. MEMORABILITY
IS JUST THE BEGINNING.
How Vanity Numbers Help Increase Customer Response
Your Business Succeed More than 50 percent of long distance calls in the U.S. are
Be remembered. A number passes by too quickly, actually toll-free calls and 90% of Americans say they use
especially when your prospect drives by and sees a sign toll-free numbers.
or hears a radio commercial. They have just seconds to
In fact, the terms ‘toll-free’ and ‘800’ appear to have
register the information. They may not have a pen handy.
become one and the same in the minds of consumers.
And later, that series of numbers becomes confusing. Was
They know it’s free. They know it’s easy. Follow that
that number 546 or 564?
toll-free prefix with a name and the phones ring. A study
A word related to your service or product is memorable. of radio ads in conjunction with Response Marketing
If you needed an eye doctor would you remember Group showed that a toll-free 800 vanity number rated a
1-800-393-7444 or 1-800-Eyesight? If you needed to response 14 times better than a numeric 800 number.
have your air conditioner repaired, would you remember
1-800-265-3247 or 1-800-Cold Air? Join the Big Leagues Whatever Your Size
Customers know that major companies use memorable
Using a toll-free name offers instant memorability. In one
vanity toll-free numbers. It’s no surprise that
survey, 65 percent of respondents could recall a toll-free
1-800-Go FedEx and 1-800-Pick UPS are remembered
vanity name they saw in a visual ad campaign compared
and known as major delivery services. Now, with local
to only 31 percent when the number was numeric. And,
area routing, even a small firm can enjoy the prestige
in signage, TV and radio the difference is even more
and service benefits that arise from the implied size and
dramatic, with memorability up to 1400% higher!
credibility that a toll-free vanity number offers.
IT’S PROVEN…
VANITY NAMES
MUlTIplY RESpONSE.
“
● ●● Print media: up to 300%
We placed our Tele-Name
● ● Signage: up to 600%
1-800-IMPORTS number in
●
● ● TV & Radio: up to 1400%
●
all of our ads and on the front of our
building for drive-by viewing. This type
of exposure has promoted an average
of 75 calls per month from mostly
new customers. Thanks, Tele-Name!
– Edward Nemphos, President,
Brentwood Automotive

4. Using a toll-free name
offers instant memorability.
Sure, you know
the phone number for Target Your Specific Market Area
1-800-FLOWERS ® You can select a toll-free vanity number that will be used
But I bet you don’t know the in the specific area where your potential customers live,
whether it’s just one area code, overlapping sections in a
number for your local florist.
metropolitan area, an entire state or beyond. If you have
multiple locations, the number can be routed to the office
closest to the caller.
Cut Competition Off at the Pass Tele-Name’s advanced routing capabilities detects a
A toll-free vanity number that’s easy to remember keeps caller’s location and directs the call appropriately to
customers out of the phone book – and away from your your business, providing your choice of local, regional
competitors’ advertisements. And it prevents prospects or national coverage through your toll-free name.
from having to call directory assistance, which can be When a prospective customer in your neighborhood
important if your business name happens to be difficult to dials your vanity phone number the call rings directly
spell or similar to another business’ name. and seamlessly to the local office, right to your existing
In fact, the cost of a toll-free vanity number is often business phone line or cellular line. No need for any
absorbed by the fact that many businesses with such special phone equipment.
names are able to simply lower their Yellow Page presence
and fees since they’ve increased the memorability of their
service or product.
“ The 1-800-SHREDDING toll-free number has proven
over and over to be a very useful tool in our marketing tool kit.
We have been able to build our business over time
utilizing the easy-to-remember vanity format with its
ability to give our company instant credibility and overall
marketability in our advertising. If it’s a strong
foundation to your company’s marketing
strategy that you are looking for, then a vanity
number is your ultimate solution.
– Tino Fluckiger, President/CEO,
1-800-Shredding, Inc.

5. VANITY NUMBERS
THAT SELL START
“ Our number 1-800-4 SIDING gives us quick identity
and ease of contact by our potential clients. We use this number
in virtually all our marketing efforts… in helping to establish our
AT TElE-NAME
See just a few of our 500+ names
identity in the marketplace. below. Or ask us for a name
– Reed Campbell, Director, Advertising & marketing
appropriate to your business!
Amazing Siding Corporation
1-800-AUTO RENT
1-800-AUTO STORE
1-800-AUTO WRECk
1-800-BARTEND
Gain Control with Call Reporting 1-800-BRIDAlS
Tele-Name’s Call Reporting feature provides you with an 1-800-BUIlD NEW
important marketing and management tool. Just log in 1-800-COlD AIR
to your vanity number’s own website and see your calls 1-800-CONSTRUCT
in real time to monitor call traffic, record calls, and listen 1-800-COURTROOm
up to 30 days later. Use it to review employee responses, 1-800-CRANE RENT
customer problems or questions and adapt to improve 1-800-DAY CAmP
your capabilities and customer service. You can even 1-800-EYESIGHT
have an email notification sent to your computer or 1-800-4 CREDIT
smartphone every single time a caller dials your vanity 1-800-4 RIGHTS
800 number! 1-800-FERTIlITY
1-800-GOlD CARD
Strengthen Branding 1-800-GOOD BACk
Once you have the 800 number, use it everywhere! It 1-800-GO STONE
should become your main number which Tele-Name 1-800-GREAT EYES
will send to the phone line you choose. Vanity numbers 1-800-HYBRIDS
are great for radio, the sign in front of your office, and 1-800-ImPORTS
banners. Add them to business cards, letterhead, direct 1-800-INSURANCE
mail, and billboards. And if you place your vanity number 1-800-lAUNDRY
on your trucks or wrapped vehicles, park them where
1-800-lAWN SERVICE
1-800-mAYFlOWER
they’re seen!
1-800-mENOPAUSE
1-800 mOISTURE
1-800-PET VETS
50%
1-800-PREmIUm
SAVE Up TO
1-800-RV DEAlER
1-800-RV lEASE
ON YOUR SIGNAGE 1-800-RV RENTAl
1-800-SAVE lIVES
Tele-Name has arranged to make it easy for you to take full 1-800-SHREDDING
advantage of your vanity number in marketing. Special signage 1-800-SkINCARE
discounts are now available at a corporate rate which, in most 1-800-SWEEPING
cases, is 40% to 50% below regular rates. Now you can promote 1-800-TINTING
your vanity number affordably with Coroplast yard signs, colorful 1-800-WEIGHT lOSS
vinyl banners, magnetic signs for vehicles and much more. Ask 1-800-WEll BEING
your Tele-Name representative for details! 1-800-WINDSHIElD
1-800-YEllOW CAB

6. dON’T lET THE COMpETITION
TAkE YOUR VANITY TOll-FREE NAME,
CALL TODAY FOR ExCLUSIVE OWNERSHIP
OF THE NUMBER YOU WANT.
One of the Nation’s Premier
Vanity Number Providers
As a pioneer in the communications industry based
on toll-free phone names, we help businesses and
professionals benefit from marketing their services
through memorable phone names. Many of our current
clients attribute their high profile and sales to our
services. We welcome your questions and look forward to
using our success to build your success.
FOR MORE INFORMATION CAll
1-800-TEL NAME
OR VISIT www.TELENAME.COM