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1
AppCoins
Supercharged App Store Protocol
Kyber Dev Competition - 20 Jan 2018
2
About Aptoide
- the company behind AppCoins -
2nd largest Android app store in the world
3
1M
Apps &
Games
5B
Downloads
to date
30M
Monthly Active
Users*
*Engaged users, i.e. at least one download of an App during the month.
More than 12,000 certified android developers
4
“We are really happy
to work with Aptoide
[…] great source of
new users”
“We are reaching a
new community […]
Aptoide’s service is
always prompt and
outstanding.”
"It has been a
pleasure to deal with
Aptoide […] specially
relevant in markets
like Latin-America.”
5
More than 100 android manufacturers and telcos
B2B MAUs* (Millions)
*Engaged users, i.e. at least one download of an App during the year.
About AppCoins
- open source app store protocol -
6
7
Google Play Apple AppStore
82%
of all downloads
Proprietary stack, blocking access to
other app stores
$8Bn
in revenues (2016)
$29Bn
in revenues (2016)
Goal of disrupting monopoly in App distribution
A p p C o i n s
7
A p p C o i n s
1. ADVERTISING
2. IN-APP PURCHASES
3. APP
APPROVAL
8
AppCoins: open source protocol for app store transactions
1. Advertising: eliminate middlemen in user acquisition
A p p C o i n s
From a
costly & non-
transparent
model…
…to a more
efficient user
acquisition
method
9
CPAt
(Cost Per Attention)
85% Share
AppCoins
DEVELOPER
DEVELOPER
USER
USER
15% Share
A p p C o i n s
From an unfair
cut today…
…to a proper
revenue share
10
AppCoins
2. In-app Purchases: properly reward the developer
DEVELOPER
DEVELOPER
USER
USER
85% Share
70% Share
30% Share
IAP
(In-app Purchase)
15% Share
AppCoins will be a new payment method for 2 billion users
A p p C o i n s
11
Sees rewards Earns coins Spends coins
Do you want to buy 10
Gems for 2 coins?
USER
• No email
• Unbanked
Aptoide tracks only the CPU id of the device
+
3. App Approval: new public reputation system
A p p C o i n s
12
23
4 5 6
The publisher uploads an app
via website, Uploader or
Backup Apps.
APP SUBMISSION
The app stays in
a temporary pool untill
selected to scanning tests.
TEMP POOL
The app stays is scanned
by our six anti-viruses.
ANTI-VIRUS
The signature of the app is
validated and compared with
another marketplace.
SIGNATURE VALIDATION
Our Anti-Malware engine filters
the apps and classifies them
according to the
Aptoide parameters.
MALWARE ENGINE
INSTALL APP
APTOIDE ANTI-MALWARE PLATFORM
1
Developer reputation
system tied to transactions
on the public ledger
From a private closed environment… …to a public one
We raised USD 16 million to support the development of the protocol
A p p C o i n s
13
Aptoide Github
Andras Kristof Gaurang TorvekarLee Tsun Ngai Adam StradlingChris Miess Ryan Terribilini Jonathan Becker
(https://github.com/Aptoide/AppCoins-white-paper)
Solid Advisors - expertise from several relevant industries
Open Source - the protocol will be owned by the App Store Foundation
Dedicated Team - 20 people from a total of 90 are already dedicated to AppCoins
About the Partnership
- In-app Purchases with tokens -
14
K y b e r & A p p C o i n s
Kyber Network will power a new crypto payment method
PayPal Credit Cards
Boleto Pagseguro Wallet
Global payment methods
Local payment methods
MOL Wallet
+
Payment with AppCoins
Payment with Erc20 Tokens
(Powered by Kyber Network)
+
Fiat
currency
Crypto
currency
DISCLAIMER - The information on this slide does not in any case constitute a binding obligation between AppCoins and Kyber Networks.
15
User can pay with tokens and developer gets AppCoins
Payment methods
Receives AppCoins
USER
Erc20 token
Credit Card
PayPal
AppCoins
zGold MOL
DEVELOPER
Pays Erc20 token
K y b e r & A p p C o i n s
DISCLAIMER - The information on this slide does not in any case constitute a binding obligation between AppCoins and Kyber Networks.
16
17
30 Cecil Street, #19-08, 049712 Singaporetiago.alves@aptoide.com
Thank you!

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AppCoins @ Kyber event in Seoul (20 Jan 2018)

  • 1. 1 AppCoins Supercharged App Store Protocol Kyber Dev Competition - 20 Jan 2018
  • 2. 2 About Aptoide - the company behind AppCoins -
  • 3. 2nd largest Android app store in the world 3 1M Apps & Games 5B Downloads to date 30M Monthly Active Users* *Engaged users, i.e. at least one download of an App during the month.
  • 4. More than 12,000 certified android developers 4 “We are really happy to work with Aptoide […] great source of new users” “We are reaching a new community […] Aptoide’s service is always prompt and outstanding.” "It has been a pleasure to deal with Aptoide […] specially relevant in markets like Latin-America.”
  • 5. 5 More than 100 android manufacturers and telcos B2B MAUs* (Millions) *Engaged users, i.e. at least one download of an App during the year.
  • 6. About AppCoins - open source app store protocol - 6
  • 7. 7 Google Play Apple AppStore 82% of all downloads Proprietary stack, blocking access to other app stores $8Bn in revenues (2016) $29Bn in revenues (2016) Goal of disrupting monopoly in App distribution A p p C o i n s 7
  • 8. A p p C o i n s 1. ADVERTISING 2. IN-APP PURCHASES 3. APP APPROVAL 8 AppCoins: open source protocol for app store transactions
  • 9. 1. Advertising: eliminate middlemen in user acquisition A p p C o i n s From a costly & non- transparent model… …to a more efficient user acquisition method 9 CPAt (Cost Per Attention) 85% Share AppCoins DEVELOPER DEVELOPER USER USER 15% Share
  • 10. A p p C o i n s From an unfair cut today… …to a proper revenue share 10 AppCoins 2. In-app Purchases: properly reward the developer DEVELOPER DEVELOPER USER USER 85% Share 70% Share 30% Share IAP (In-app Purchase) 15% Share
  • 11. AppCoins will be a new payment method for 2 billion users A p p C o i n s 11 Sees rewards Earns coins Spends coins Do you want to buy 10 Gems for 2 coins? USER • No email • Unbanked Aptoide tracks only the CPU id of the device +
  • 12. 3. App Approval: new public reputation system A p p C o i n s 12 23 4 5 6 The publisher uploads an app via website, Uploader or Backup Apps. APP SUBMISSION The app stays in a temporary pool untill selected to scanning tests. TEMP POOL The app stays is scanned by our six anti-viruses. ANTI-VIRUS The signature of the app is validated and compared with another marketplace. SIGNATURE VALIDATION Our Anti-Malware engine filters the apps and classifies them according to the Aptoide parameters. MALWARE ENGINE INSTALL APP APTOIDE ANTI-MALWARE PLATFORM 1 Developer reputation system tied to transactions on the public ledger From a private closed environment… …to a public one
  • 13. We raised USD 16 million to support the development of the protocol A p p C o i n s 13 Aptoide Github Andras Kristof Gaurang TorvekarLee Tsun Ngai Adam StradlingChris Miess Ryan Terribilini Jonathan Becker (https://github.com/Aptoide/AppCoins-white-paper) Solid Advisors - expertise from several relevant industries Open Source - the protocol will be owned by the App Store Foundation Dedicated Team - 20 people from a total of 90 are already dedicated to AppCoins
  • 14. About the Partnership - In-app Purchases with tokens - 14
  • 15. K y b e r & A p p C o i n s Kyber Network will power a new crypto payment method PayPal Credit Cards Boleto Pagseguro Wallet Global payment methods Local payment methods MOL Wallet + Payment with AppCoins Payment with Erc20 Tokens (Powered by Kyber Network) + Fiat currency Crypto currency DISCLAIMER - The information on this slide does not in any case constitute a binding obligation between AppCoins and Kyber Networks. 15
  • 16. User can pay with tokens and developer gets AppCoins Payment methods Receives AppCoins USER Erc20 token Credit Card PayPal AppCoins zGold MOL DEVELOPER Pays Erc20 token K y b e r & A p p C o i n s DISCLAIMER - The information on this slide does not in any case constitute a binding obligation between AppCoins and Kyber Networks. 16
  • 17. 17 30 Cecil Street, #19-08, 049712 Singaporetiago.alves@aptoide.com Thank you!