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Question 3: What have you learned from your audience feedback
Throughout the project we have used audience feedback to aid us in the decision making process – after all it is the audience who will be watching the end product. For example we used audience feedback to analysis what audiences expected to see from a horror teaser trailer. We continued to use this style of research to find out answer to other questions as well, such as, our title choices and even down to the fonts we were going to use on the posters.
As a group we also used a digital camera and overhead projector to show our class the final product. After the test screening we then showed the audience our posters and magazine cover. Finally, several questions were asked to the audience to establish their thoughts and opinions of the products. Towards the end of the project we all set about on individual tasks to find out whether or not our products had been a success and whether the audience enjoyed them or not. For me this took the form of a questionnaire with a sample of 30 people. These people were not just students but came from a variety of ages and backgrounds; White Middle classes, Working classes, Black Middle classes etc and ageing from 17 – 55.  Over the page is my audience feedback with evaluative comments towards the end of this PowerPoint.
Audience Feedback Teaser Trailer - Sample Size 30
Which genre does this teaser trailer depict? Is the product typical of the genre?
Name an interesting element to the product? ,[object Object],[object Object],[object Object],[object Object]
Could this product be stronger – if so how? ,[object Object],[object Object]
Audience Feedback Ancillary Tasks - Sample Size 30
‘ the text style is similar to that of a Hollywood film poster’ ‘ Many of the elements are similar, for example, the use of suggestive colours and imagery’ Does anything make them different? ‘ The ‘as seen in Empire Magazine’ is not normally on posters’ ‘ No, all the products remind me of genuine film products’
Can you sum up the brand image of this film in a short sentence? ,[object Object],[object Object],[object Object],If not, what could have made the brand stronger? ,[object Object]
Summing up audience feedback ,[object Object],[object Object]

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Q3 Audience Feedback

  • 1. Question 3: What have you learned from your audience feedback
  • 2. Throughout the project we have used audience feedback to aid us in the decision making process – after all it is the audience who will be watching the end product. For example we used audience feedback to analysis what audiences expected to see from a horror teaser trailer. We continued to use this style of research to find out answer to other questions as well, such as, our title choices and even down to the fonts we were going to use on the posters.
  • 3. As a group we also used a digital camera and overhead projector to show our class the final product. After the test screening we then showed the audience our posters and magazine cover. Finally, several questions were asked to the audience to establish their thoughts and opinions of the products. Towards the end of the project we all set about on individual tasks to find out whether or not our products had been a success and whether the audience enjoyed them or not. For me this took the form of a questionnaire with a sample of 30 people. These people were not just students but came from a variety of ages and backgrounds; White Middle classes, Working classes, Black Middle classes etc and ageing from 17 – 55. Over the page is my audience feedback with evaluative comments towards the end of this PowerPoint.
  • 4. Audience Feedback Teaser Trailer - Sample Size 30
  • 5. Which genre does this teaser trailer depict? Is the product typical of the genre?
  • 6.
  • 7.
  • 8. Audience Feedback Ancillary Tasks - Sample Size 30
  • 9. ‘ the text style is similar to that of a Hollywood film poster’ ‘ Many of the elements are similar, for example, the use of suggestive colours and imagery’ Does anything make them different? ‘ The ‘as seen in Empire Magazine’ is not normally on posters’ ‘ No, all the products remind me of genuine film products’
  • 10.
  • 11.