The statistics from EnfoDesk, the Survey of China Mobile Terminals Market in Q2, 2013, newly released by Analysys International, shows that the sales of China mobile phone (excluding parallel imports and the cottage) hit 90.39 million, up 36.0 percent year on year with a sequential growth rate down 0.2 percent by 2013Q2. Smartphones accounted for 85 Percent.
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Analysys Intl | China mobile phone sales hit 90.39 million in 2013Q2
1. Analysys International: China Mobile Phone Sales Hit 90.39 Million in 2013Q2
Smartphone Accounted for 85 Percent
Analyst of Analysys International: Wang Jun
The statistics from EnfoDesk, the Survey of China Mobile Terminals Market in Q2, 2013, newly
released by Analysys International, shows that the sales of China mobile phone (excluding
parallel imports and the cottage) hit 90.39 million, up 36.0 percent year on year with a sequential
growth rate down 0.2 percent by 2013Q2. Hereinto, Chinese Smartphone sales hit 77.11 million
rose as high as 101.9 percent with the sequential growth rate being 2.4 percent. The total smart
phone market share continued to rise 85.3 percent.
EnfoDesk Analysys International held that the overall market decline in sales in this quarter for
two reasons: The second quarter of each year is generally the low-season of China mobile phone
market without much marketing campaign, leading to decline in sales or decline in sales growth.
Second, compared with Q1 Apple sales was weak, down nearly 30 percent. It mainly due to the
decline of the user's buying enthusiasm after its new product listed a few months later, coupled
with its lack of innovation in new products and it had not been widely recognized by consumers,
resulting in Apple's sales dropping sharply in Q2.
Although sales of the overall market declined in Q2, the market still had some highlights: relying
on Galaxy S4, Samsung’s sales grew, further widening the gap with domestic manufacturers; In
ZHCL (ZTE, HuaWei, Coolpad and Lenovo), only Coolpad had an rapid increase in the market
share. Depending on its quick launch and upgrade of new products as well as its good
partnerships with three operators, it constantly consolidated its market share; The biggest
winner in this quarter was China Mobile. After the sales of its TD-SCDMA mobile phone exceeded
EVDO, it further surpassed WCDMA and became the largest 3G system in mobile phone selling.
2. Research definition:
Mobile phone sales refers to the number of mobile phone that sell to the users through various
channels. Part of the mobile phone sales data in this report does not include smuggled and
parallel goods, see specific data in the report.
Research Statement
The industrial analyses, provided by Analysys International, mainly reflect the current situation,
trend, inflection point, commercial law and manufacturers’ situation. The figures and statistics
are drawn by adopting a unique industrial analysis model combined with the research and study
methods used by market, industry and manufactures. All the data are based on industrial macro
and historical data, seasonal end-users’ and business information.
It is believed that data concluded from research into market and trade is within acceptable errors.
It can reflect the trend and commercial laws accurately.
Results obtained by the means of professional research methods are for reference. The actual
data can be obtained by checking on financial report issued by manufacturers.
3. About EnfoDesk
EnfoDesk is a commercial information platform provides the economic development of China
innovation industry for client based on subscription system. EnfoDesk has become the preferred
information tool for domestic and foreign government, enterprises, investment institutions and
professionals to know more about market, as well as enhance judgment, innovation and
decision-making.
EnfoDesk has the most abundant content recourses and analysis model, the most professional
information analysis and search tools as well as the most worthy value-added service of analyst
and the most convenient directional push service in the industry. We provide credible, reliable,
available and cost-effective information and data to ensure that our clients could seize business
opportunities and avoid risks in the continuous development and dramatic changes of market.
EnfoDesk fully integrate internal and external resources through an open platform. Based on
statistics, information and tools, we built a commercial information service platform with rich
module that client can select and subscribe the module based on their demands. We help you
get information in time and know more about:
-The trend of macroeconomic environment development;
-Industrial environment and trend of market development;
-Existing and potential competitors and partners;
-Development and changes of competing products and trend of innovative products;
-Clients’ demands and changes in behavior.