The most "IN" social content is..."OUT" of the social

•

3 gefällt mir•899 views

My presentation at Content Marketing & Native Advertising Conference '17. In order to create proper online content you require to find the most representative insights, based on the users' daily routine.

Marketing

76% of people use
their Facebook feed to
find interesting
content
(Hubspot)

Only 20% of
Facebook posts
generate an
emotional
response while
NO ADS DID

Communication is A TOOL OF
transferring emotions
(SETH GODIN)

BRAIN HAS TWO PARTS
logic emotion
(SETH GODIN)

DURING YOUR
CAMPAIGN YOUR
AUDIENCE
WANTS TO USE
BOTH!

BUT ONLY THE RIGHT
SIDE WILL MOTIVATE
PPL TO SHARE
YOUR CONTENT!

Top
emotional
responses
to viral
images!

YOU have to
find What
motivateS ppl
OFFLINE
And create
a Campaign
ONLINE

BUT THEY USE THEIR
PHONES EVERY SINGLE
MINUTE!

68,3 own a smartphone
48,4 are online daily

GoFIND THEIR INTERESTS
ANDUSE THEM ONLINE!

Every day
We Love DEEP
We care More
We fight Hard
We trust Much
We learn More

A picture is
worth more
than a
thousand
words

C U @ THE
COFFEE
BREAK
mail: VELIADIS@SOCIALAB.GR

Weitere ähnliche Inhalte

Ähnlich wie The most "IN" social content is..."OUT" of the social

Social media portfolio

Kevin Barber

Shawnee Chamber of Commerce

Whitney Mathews

A vision on how Twitter could be

Luk Balcer

Take this simple test and check out if your social media usage pattern have turned you into a narcissist. What is Narcissism? (Wikipedia Definition) Narcissism is a term that originated with Narcissus in Greek mythology who fell in love with his own image reflected in a pool of water. Currently it is used to describe the pursuit of gratification from vanity, or egotistic admiration of one's own physical or mental attributes, that derive from arrogant pride. If we look at the nature of updates/tweets , pictures we get on our social profiles, we can easily make out that majority of them would be posted for the purpose of self-gratification and exhibitionism.

Has Social Media Turned You Into A Narcissist

Simplify360

AUDIENCE - Being Natively Native

Liam Boogar-Azoulay

Welcome to my Digital World

Tasos Veliadis

South Beach Food & Wine Festival

Sadisleidy Alvarez

How to Create Visual Content That People Can't Wait to Share

Boom! Social

Using Social Media to Create Impact - 2014

Ganeemathullah Bhaurdin

BuzzFeed Attack - How to use the buzzfeed's machine to make success?

Hilário Júnior

2016 SOCIAL MEDIA CONTENT - EMAC, Hamburg

Aleksandra Krakowska

Social Media, Content Creation and OMGA Community

Alina Padilla-Miller

Communicating in a Digital World

Justine Abigail

This is a presentation I gave at the DMA 2010 conference in San Francisco. The description of the session is: The challenge of social media is in how to make being personal cost efficient, and the solution is in the creating and relying on the right methodology. In this session, Jeff Hilimire introduces a new process called OFFER (Optimizing Facebook For Earnings and Relationships) that virtually automates successful outcomes.

Automation of Socialization

Jeff Hilimire

Robinson pincus sponsorship&socialmedia.pptx

Robinson Pincus | Sponsorship & Social Media

How Winning It All Revamped the Baltimore Ravens Visual Storytelling Strategy

Kristin Twiford

Why do some videos go viral while others collect just a bunch of clicks? Most studies on the subject focus on virality as a feature of the content. But what if virality was (also) a feature of the audience? Can the demographics and the structure of the audience of a video explain how it goes viral? And how can you predict virality? Using Pulsar's content tracking technology we looked at four videos that recently went viral on Twitter: a music video, an advertising campaign, a citizen journalism video and a Vine series. All videos went viral in different ways and whilst there is no simple answer such as a virality formula, the talk reveals the common traits of viral phenomena and how marketers can engineer them in their creative and planning process in order to achieve virality and develop a data-driven content strategy. PT.1 http://www.facegroup.com/how-videos-go-viral.html PT.2 http://www.pulsarplatform.com/blog/2013/how-stuff-spreads-how-video-goes-viral-pt-2-the-role-of-audience-networks/

How Stuff Spreads: how video goes viral

Pulsar

From Grassroots to Grasstops: Social Media for Advocacy and Public Affairs

Ryan Cohn

Social Media Update - Tips and Tricks: Texas AgriLife Urban FCS 2013 update

Amy Hays

Social media what's all the chat about ? by jez jowett 2009

Jez Jowett

Ähnlich wie The most "IN" social content is..."OUT" of the social (20)

Social media portfolio

Shawnee Chamber of Commerce

A vision on how Twitter could be

Has Social Media Turned You Into A Narcissist

AUDIENCE - Being Natively Native

Welcome to my Digital World

South Beach Food & Wine Festival

How to Create Visual Content That People Can't Wait to Share

Using Social Media to Create Impact - 2014

BuzzFeed Attack - How to use the buzzfeed's machine to make success?

2016 SOCIAL MEDIA CONTENT - EMAC, Hamburg

Social Media, Content Creation and OMGA Community

Communicating in a Digital World

Automation of Socialization

Robinson pincus sponsorship&socialmedia.pptx

How Winning It All Revamped the Baltimore Ravens Visual Storytelling Strategy

How Stuff Spreads: how video goes viral

From Grassroots to Grasstops: Social Media for Advocacy and Public Affairs

Social Media Update - Tips and Tricks: Texas AgriLife Urban FCS 2013 update

Social media what's all the chat about ? by jez jowett 2009

Mehr von Tasos Veliadis

No matter what you do, your job is to tell a story

Tasos Veliadis

One night Stand or long term relationship?

Tasos Veliadis

Teens, Sex and Social Media

Tasos Veliadis

It's not about platforms. It's about humans!

Tasos Veliadis

Ηοw to make magic using logic

Tasos Veliadis

The story of...Nobody

Tasos Veliadis

Nothing valuable comes quick!

Tasos Veliadis

The story of a bag

Tasos Veliadis

How to create a really GOOD Presentation

Tasos Veliadis

7+1 THINGS I LEARNED FROM MY TEDX SPEECH

Tasos Veliadis

Product Launch: From 0 to Hero

Tasos Veliadis

The art of Powerpoint

Tasos Veliadis

Travel is a game of influence

Tasos Veliadis

In this presentation, Tasos Veliadis shares with us some of his hard earned tips and experience in running his own business. From drawing up the correct contracts to setting your foot out of the office for a bit during the workday, every little thing matters. Things concerning you, your team and consequently your business as a whole. Live, laugh, work, and don't forget about the people you hire and of course, yourself!

10 hard earned tips for running your own business

Tasos Veliadis

A TEDx University of Piraeus 2015 Presentation A personal story of how I managed to overcome my fears and proceed to changes that finally helped me to overcome these fears and turn my hobby into a profession. Everyone needs to change if he wants to succeed. But almost everyone is afraid of changes. This is the first thing to change and the biggest obstacle to overcome: the fear of change itself. This presentation will help you to do just that. Thank you for reading (and hopefully, changing).

Change the fear of Changes - TEDx Unipi 2015‬

Tasos Veliadis

Say Hello to ROI

Tasos Veliadis

Mehr von Tasos Veliadis (16)

No matter what you do, your job is to tell a story

One night Stand or long term relationship?

Teens, Sex and Social Media

It's not about platforms. It's about humans!

Ηοw to make magic using logic

The story of...Nobody

Nothing valuable comes quick!

The story of a bag

How to create a really GOOD Presentation

7+1 THINGS I LEARNED FROM MY TEDX SPEECH

Product Launch: From 0 to Hero

The art of Powerpoint

Travel is a game of influence

10 hard earned tips for running your own business

Change the fear of Changes - TEDx Unipi 2015‬

Say Hello to ROI

Kürzlich hochgeladen

Kraft Mac and Cheese campaign presentation

tbatkhuu1

Leverage generative AI to further creativity and productivity in every marketing setting.Come learn how anyone — 🎨 graphic and 🖊️ copy consultants to CEOs — can Supercharge Creativity with Enterprise-Worthy Generative AI by designing AI systems to power their originality and 10x output. Key Takeaways: Learn new workflows and tools to leverage in marketing initiatives to be more creative — faster, better, and with further reach.Add meaningful video concepts to marketing initiatives and walk away with products and workflowsLearn the Man of the World Media Method for brand creation

Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"

No Cookies No Problem - Steve Krull, Be Found Online

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

A.I. and The Social Media Shift - Mohit Rajhans

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker. Key Takeaways: - New framework for examining and safeguarding an online reputation - Tools and techniques to keep you a step ahead - Practical examples that demonstrate when to act, how to act and how to recover

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

In 2024, voice SEO will dominate as users interact hands-free, emphasizing long-tail keywords and natural language. Mobile optimization remains crucial for Google's mobile-first indexing, ensuring seamless experiences. Video SEO gains prominence by captivating audiences and boosting engagement. These are some of the SEO trends you have to be updated with because Google in its constant effort to tackle spam is focusing on quality content. Read more at: https://banyanbrain.com/seo-trends/

Major SEO Trends in 2024 - Banyanbrain Digital

Banyanbrain

Brand Strategy Master Class - Juntae DeLane

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

This dynamic keynote by Susan Diaz, the visionary behind PeacefulAIMarketing.com is tailored for small marketing teams (1-10) keen to implement the transformative power of AI into their day to day marketing. Starting from leveraging artificial intelligence as a strategic co-pilot, Susan will guide attendees through creating a foundational level of AI literacy within teams, preparing them to navigate and harness AI's potential confidently. Discover the importance of optimizing workflows before picking tools for automation. Susan will walk through the innovative use case of the custom GPT for podcast pre-production in MyShowrunner.com. Additionally, learn how AI can collapse time, enhancing both work efficiency and personal productivity. This session promises actionable insights for marketing professionals ready to accelerate growth and achieve a 100x impact in their strategies and execution. Join us to transform your marketing team into a powerhouse of innovation and success. Key Takeaways: 1. Empowering Teams with AI Co-Pilot: Discover how integrating AI as a co-pilot in your marketing efforts not only enhances creativity and efficiency but also cultivates a foundational AI literacy among team members. 2. Optimizing Workflows Before Automation: Learn the critical step of mapping and understanding your workflows before jumping into automation. 3. Collapsing Time with AI: Explore the transformative potential of AI to collapse time, both in professional settings and personal efficiency. And then start thinking about how to use your saved time to solve big, hairy problems using your core skills.

The 100x Factor Growth with AI - Susan Diaz

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

AI is transforming the marketing landscape by pioneering the creation of dynamic marketing videos, crafting compelling stories in real-time, and developing automated, personalized responses based on intricate customer data analysis. With advanced machine learning and natural language processing capabilities, AI tools are now adept at producing engaging and highly targeted video content that resonates with the audience's specific interests and behaviors. These AI systems can analyze viewer reactions and engagement metrics to refine video elements, ensuring each story is more captivating than the last. Furthermore, AI excels in real-time storytelling, adapting narratives on the fly to maintain viewer interest and engagement. It can also interpret and respond to customer interactions with personalized messages, offering solutions, recommendations, or information tailored to each individual's unique journey and preferences. This level of personalization and adaptability in video marketing was once a distant dream but is now a powerful reality, thanks to AI's continuous evolution and learning.

Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

Making small changes to your website's text for A/B tests often disappoints. Moreover, catering to diverse audiences presents its own set of hurdles. With AI capabilities like GPTs, you can tackle this challenge head-on. However, GPTs come with a blank canvas - it's up to you to define their style. In this enlightening session, Brian Massey, Managing Partner at Conversion Sciences, will unveil the secrets to crafting precise, testable, and compelling copy that speaks directly to your site's diverse prospects. Learn how to put these strategies to the test on your homepage, landing pages, or eCommerce product pages for maximum impact.

The Science of Landing Page Messaging.pdf

VWO

What is Google Search Console and What is it provide?

riteshhsociall

In her talk, Natalia will introduce the absolute essentials of the International SEO Strategy, Process and Execution. Through the 5 essential International SEO tools we will also learn about the international SEO mindset, which is no less important than the toolset itself. From troubleshooting, data analysis, rank tracking and improvement implementation, we will cover the must-haves between the tools, that at the same time, don't break the bank. Without going too far away from Google, we will touch base on tools that are also relevant to Baidu and Yandex SEO tasks. Never done any International SEO before? Perfect! This talk will equip you with actionable steps to go and try the international SEO approach yourself, for the very first time! A seasoned SEO expert who has done International in the past? Make sure your tools and approaches are up to date. As with any SEO area, International SEO is never boring.

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15

SearchNorwich

Call Girls In Majnu Ka Tilla (Delhi) Call or Whataap {+91-8377877756} Escorts Provide 24×7 Available With Room ☆☆TIMINGS 24 HOURS OPENS☆☆☆ Booking Now Gentleman Only:-Call Now Best High Class Normal Call Girls Escorts Service In Delhi NCR 24-7 Hours Available Service I provide In Delhi NCR Female Escorts Sex Service 100% Customers Satisfaction Guarantee VIP Profiles Top Grade Service 100% Cooperative All round Service ꧁❤8377877756❤꧂ InCall: – You Can Reach At Our Place in Delhi Our place Which Is Very Clean Hygienic 100% safe Accommodation OutCall: – Service For Out Call You Have To Come Pick The Girl From My Place. We Also Provide Door Step Services. Note: – Pic Collectors Time Passers And Bargainers Stay Away As We Respect The Value Of Your Money And Time And Expect The Same From You. 8377877756. Hygienic: – Full Ac Neat And Clean Rooms Available In Hotel 24 * 7 Hrs In Delhi NCR 8377877756. Place: – South Extension Nehru Place Saket Malviya Nagar Munirka Vasant Kunj Safdarjung Katwaria Sarai Lajpat Nagar Kalkaji Hauz Khas Mahipalpur Dwarka Karol Bagh Noida Gurgaon Faridabad All Outcall Only Hotel Service In Delhi Ncr 8377877756. We are providing. : – House Wife’s : – Private Independent House Wife’s : – Private Independent Collage Going Girls : – Corporate MNC Working Profiles : – Call Center Girls : – Live Band Girls : – Foreigners and Many More: – Independent Models Service type : – Incall Short 2500 : – Outcall Short 3500 : – Incall Night 8500 : – Outcall Night 95,00 For Pictures And Other Details Pls Whatsapp Me Otherwise Call Me Any Time Incall Outcall Both Are Services Available Door Step, House, Apartment, Guest House, Flate, All Star Hotel Available ꧁❤8377877756❤꧂ THANKS FOR VISITING. Booking 24×7 HRS

FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756

dollysharma2066

personal branding kit for music business

brjohnson6

Unlock the power of digital marketing and take your business to the next level! This comprehensive presentation covers the fundamentals of digital marketing, including search engine optimization, pay-per-click advertising, social media marketing, email marketing, and content marketing. Learn how to create a digital marketing strategy that drives website traffic, generates leads, and increases brand awareness. Discover the benefits of digital marketing, including cost-effectiveness, measurability, flexibility, and increased reach. Get insights into the latest digital marketing trends and best practices, and learn how to measure and optimize your digital marketing efforts. Whether you're a seasoned marketer or just starting out, this presentation is your ultimate guide to succeeding in the digital landscape. https://www.instagram.com/zoraizahmadd/

Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

ZACGaming

Alpha Media March 2024 Buyers Guide.pptx

Dave McCallum

Let’s be honest. Improvements in search rankings and organic traffic don’t always translate into sales. Yet, you spend the majority of your SEO resources on driving rankings and traffic. What if you built your SEO content with conversion in mind from the beginning? You’d generate more organic traffic that actually converts into revenue! Join 20-year search marketing veteran as he unveils his framework for developing SEO content with conversion in mind every step of the way ‒ from keyword strategy to content development and publication. Takeaways: Tactics and benchmarks for SEO content that converts in 2024 Page layouts and content formats that convert organic traffic Crafting keyword strategy and calls-to-action for conversion

SEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale Bertrand

DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions

The+State+of+Careers+In+Retention+Marketing-2.pdf

Social Samosa

Instant digital issuance (IDI) creates a pre-activated digital version of a new or reissued card before physical card delivery. These digital cards, available for immediate use in a digital wallet for online shopping, are highly popular with consumers, especially younger, tech-savvy cardholders. The right customer communications for Instant Digital Issuance (IDI) can boost engagement and spend. Our card marketing experts have assembled an IDI overview with definitions and best practices for the critical first touch, including examples from Chase, SoFi, Venmo, Affirm, Bank of America and Chime.

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

Media Logic

(Vivek)Call Us, 8448380779,Call girls in Delhi NCr – We Offer best in class call girls. escort Service At Affordable Price At low Rate with Space Night 8000 We Are One Of The Oldest Escort and Call girls Agencies in Delhi. You Will Find That Our Female Escorts Are Full Of Fun, Sexy And They Would Love Enjoy Your Company. We Have A Fantastic Selection Of Escort Ladies Available For In-Calls As Well As Out-Calls. Our Escorts Are Not Only Beautiful But All Have Great Personalities Making Them The Perfect Companion For Any Occasion. In-Call:- You Can Come At Our Place in Delhi Our place Which Is Very Clean Hygienic 100% safe Accommodation. Out-Call:- You have To Come Pick The Girl From My Place We Are Also Provide Door Step Services (Delhi Ncr, Noida, Gurgaon, Faridabad, Ghaziabad Note:- Pic Collectors Time Passers Bargainers Stay Away As We Respect The Value For Your Money Time And Expect The Same From You Hygienic:- Full Ac room And Clean Rooms Available In Hotel 24 * 7 Hourly In Delhi NCR More Details, With WhatsApp Number, +91-8448380779

BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service

Delhi Call girls

Kürzlich hochgeladen (20)

Kraft Mac and Cheese campaign presentation

Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...

No Cookies No Problem - Steve Krull, Be Found Online

A.I. and The Social Media Shift - Mohit Rajhans

Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin

Major SEO Trends in 2024 - Banyanbrain Digital

Brand Strategy Master Class - Juntae DeLane

The 100x Factor Growth with AI - Susan Diaz

Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...

The Science of Landing Page Messaging.pdf

What is Google Search Console and What is it provide?

Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15

FULL ENJOY Call Girls In Majnu.Ka.Tilla Delhi Contact Us 8377877756

personal branding kit for music business

Digital-Marketing-Into-by-Zoraiz-Ahmad.pptx

Alpha Media March 2024 Buyers Guide.pptx

SEO for Revenue, Grow Your Business, Not Just Your Rankings - Dale Bertrand

The+State+of+Careers+In+Retention+Marketing-2.pdf

Instant Digital Issuance: An Overview With Critical First Touch Best Practices

BDSM⚡Call Girls in Sector 150 Noida Escorts >༒8448380779 Escort Service