Heiva I San Francisco is a women-led non-profit organization that hosts an annual dance competition in the San Francisco Bay Area. The pandemic threatened this year's event, and the organization chose to contract Joyfully Design, LLC, a bespoke web consulting business, to aid in the production, design, and build-out of their virtual dance competition platform. The end goal was to host a Live stream event on July 18th, 2020 at 10:00 am PDT. The Live stream was conducted, produced, and led by Playback Memories.

1. Heiva I San Francisco 2020
excels in modern technology to
host the first formal
Tahitian virtual dance competition.
Joyfully
D E S I G N
Heiva I San Francisco’s August 2020 in-person
competition was held tentatively due to the COVID-19
pandemic's citywide lockdowns
within the Bay Area.
The organization met the pandemic effects defiantly
utilizing the internet’s virtual platforms: WordPress,
Facebook Groups/Events, Instagram, and YouTube’s
Live stream functionality.
Challenge

2. Joyfully
D E S I G N
Solution
Event direction and administration is women-led and family-
operated by Elizabeth Bertumen, Magdalena “Nene” Nemenzo,
and Nikki Bertumen who spearheaded the overall final decision
making processes.
Heiva I San Francisco contracted two organizations
to aid in the 10-week sprint to generate custom websites and a
YouTube Live stream on July 18th, 2020.
These organizations are
Joyfully Design, LLC and Playback Memories, respectively.
Branded website design and navigation.
Central website to cater event process (registration, video submission, et al).
Three judges portals with unique URLs.
Automated content and emails to all participants.
Automated emailing system for bulk send outs.
Website Features:
Live streaming on event day.
Branded live stream sequencing.
Live in-person video operations during event day.
Video management for all participants.
YouTube Features:

3. Canada
MEXICO
Canada
MEXICO
France JAPAN
United States
France JAPAN
United States
Canada
MEXICO
Joyfully
D E S I G N
By The Numbers
U S E R B A S E
178
INTERNATIONAL
DANCE ARTISTS
INTERNATIONAL
DANCE GROUPS
5
COUNTRIES
56
France JAPAN
United States
France JAPAN
United States
Heiva I San Francisco successfully met its promised annual competition
platform for new and recurring international artists in Tahitian cultural arts.
Participation from international dance artists, their group leaders, Tahitian
music & culture contributors, event sponsors, and audience members took
part on the event day: July 18th, 2020 at 10:00 am Pacific Time.
Apart from a successful event, this inspires other Tahitian dance
organizations to follow suit in hosting competitions in the virtual space.
Results

4. Joyfully
D E S I G N
Artist Highlights
AGE: 46 YEARS OLD
LOCATION: BRITISH COLUMBIA, CANADA
SKILL LEVEL: GENERAL
AGE: 6 YEARS OLD
LOCATION: TOKYO, JAPAN
SKILL LEVEL: GENERAL
AGE: 64 YEARS OLD
LOCATION: CALIFORNIA, USA
SKILL LEVEL: ADVANCED
AGE: 13 YEARS OLD
LOCATION: CALIFORNIA, USA
SKILL LEVEL: PETITE PREMIER
AGE: 45 YEARS OLD
LOCATION: OREGON, USA
SKILL LEVEL: ADVANCED
AGE: 36 YEARS OLD
LOCATION: MÉXICO CITY, MÉXICO
SKILL LEVEL: PREMIER
The following three (3) pages highlight specific components of the virtual
production: artist highlights*, judges platform, creative artifacts, and Live
stream screenshots and data.
* names of international artists are not disclosed.

5. Joyfully
D E S I G N
The following three (3) pages highlight specific components of the virtual
production: artist highlights, judges platform, creative artifacts, and Live
stream screenshots and data.
The judges platform was designed and created by Joyfully Design, LLC. Email for a demo.
Judge's Platform
Features:
- Three (3) custom domains personalized to each event judge per time zone and language(s).
- Login Functionality with advanced security features and JavaScript animations.
- YouTube video embeds per each contestant with a filterable and categorized grid gallery view.
- Custom navigation icons.
- Modal-view initiated for each artist card.
- Webhook methods for judges form scoresheets to
spreadsheet data.

6. Joyfully
D E S I G N
Creative Artifacts
The following three (3) pages highlight specific components of the virtual
production: artist highlights, judges platform, creative artifacts, and Live
stream screenshots and data.
Design was created by Nikki & Elizabeth Bertumen.
In-house design by Nikki and Elizabeth Bertumen provided templates for performance number cards, image cards, and participant and winner
certificates. The cards and certificates were turned into an API (application programming interface) to generate variations automatically and
manage time efficiently through BannerBear and Zapier technologies. This was programmed by Joyfully Design, LLC.

7. Joyfully
D E S I G N
The following three (3) pages highlight specific components of the virtual
production: artist highlights, judges platform, creative artifacts, and Live
stream screenshots and data.
The Live stream event was created and conducted by Playback Memories: https://bit.ly/heivaisf-livestream
Live Stream Event
Heiva I San Francisco's YouTube Live streaming event brought approximately 7,400+ views from multiple time zones on Saturday, July 18th at 10:00 am
Pacific Time. The event ran for 4.5 hours. The event featured a formal Tahitian opening ceremony, a welcome translated to 6 relevant languages, live emcees,
performances from the event's international dance artists, and world-class musicians and artists in the Tahitian cultural arts community.