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DESIGN
TRENDS
2014
DIGITAL
2014 IS BLUE
2014 IS PERSONAL
CONTEXT-AWARE
Always-on services track our
life and make exceptional
predictions for immediate,
personal future
2014 IS FLAT
I believe that the flat design trend is a symptom of the
growing maturity in the field of web and interface design.
[...] the trend towards flat design is a reaction against years
and years of being forced to put a shine on every button.
- Marci Ikeler

2012

2014

One thing that really makes the flat
design trend work is that it is new and
fun. Your projects should reflect that.
- Carrie Cousins
2014 IS CODE-FREE
CONTENT MANAGEMENT
VISUAL, NOT
CODED CMS
2014 IS IN MOTION
ANIMATION
2014 IS TOUCHING
INTERFACES
TOUCH-BIASED DESIGN
MOBILE-FIRST DESIGN
BIG BUTTONS – GOOD
HOVER MENUS – BAD
SWIPE IS THE NEW
TROUBLEMAKER
NON-STANDARD NAVIGATION

http://www.diesel.com/collection-diesel-home
2014 IS GRAPHIC
2014 IS SMART
CONTENT
DATA JOURNALISM
Data analysis can reveal “a story’s shape”
(Sarah Cohen), or provides us with a “new
camera” (David McCandless)
‘Data journalism’ draws the line between
the quick and the dead (Daily Maverick)
DATA-DRIVEN ADVERTISING
DATA-DRIVEN CONTENT
RETARGETING
BIG DATA VS. SMALL DATA
2014 IS STUPID
LEGAL
EU e-Privacy Directive
2014 IS MOBILE
2/3 OF USERS WILL BE MOBILE 2014-2015

WHEN WILL YOU DESIGN
ONLY FOR MOBILE?
2014 IS HUGE
IMAGES
2014 IS CRAZY
TYPOGRAPHY
2014 IS CLEAR
LAYOUT
2014 IS HIGH-TECH
PHENOMENA
WEARABLES
ARDUINO
MULTICOPTERS
OCULUS RIFT
3D-PRINTING
BYOD
SMART
WATCHES
SAME SAME,
BUT DIFFERENT
CONTINUED FROM 2013
RESPONSIVE
PARALLAX
FREE TYPO
VISIBLE GRID
IMAGE-CENTRIC CONTENT
BIG VIDEO
DIGITAL INNOVATION AGENCY
WWW.BALBOA.FI
SOURCES

http://www.forbes.com/sites/jaysondemers/2013/09/17/the-top-7-online-marketing-trends-that-will-dominate-2014/
http://www.mergeagency.com
http://www.ipagereviewlist.com
http://www.apple.com/
Gartner Symposium/ITxpo 2013
http://www.diesel.com/collection-diesel-home
http://www.webhostingbillboarders.com
http://www.pantone.com
http://www.entrepreneur.com
http://pyropenguin.com
http://dribbble.com//shots/894214-Weather-Widget-freebie
http://dribbble.com//shots/940908-My-drinks
http://pattern.dk/sun/
http://designmodo.com/flat-design-colors/
http://www.forbes.com/sites/quora/2013/06/12/what-is-the-principle-behind-the-flat-ui-ux-design-being-adopted-by-apple-google-microsoft/
http://www.webydo.com/
http://www.squarespace.com/stories
http://html.adobe.com/edge/reflow/
http://coding.smashingmagazine.com/2011/09/14/the-guide-to-css-animation-principles-and-examples/
http://adayinbigdata.com/
http://tomgreever.com/flat-design-is-not-the-answer-to-skeuomorphism/
http://dribbble.com/shots/1063373-Icons-Animated
http://phantasmagoria.bryanrulli.me/tag/data-visualization/
http://datajournalismhandbook.org/
http://www.dailymaverick.co.za/article/2011-12-05-data-journalism-draws-the-line-between-the-quick-and-the-dead
http://econsultancy.com/
https://drupal.org
http://www.cedricmarteau.com/
http://forefathersgroup.com/
http://derekboateng.com/
http://www.makerbot.com/
http://www.shutterstock.com
http://www.diesel.com/collection-diesel-home

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Digital Design Trends 2014