22. Bloggers are also active on Facebook, YouTube & Twitter and will link in to their personal profiles with relevant content.
23. Answering any and all questions in correspondence with the brand.EXAMPLES OF BLOGGERS www.mikastefano.com ‐ Entertainment and Society (2148 subscribers) www.jasonvonberg.wordpress.com/ - Entertainment and Music (8000 views for 2011) www.gossipguy.com.za‐ Entertainment and Celebrity www.missntertainment.blogspot.com- Entertainment and Celebrity www.six‐love.co.za ‐ Music & Entertainment www.showbizzone.co.za‐ Music & Entertainment www.wonted.co.za‐ Music & Entertainment
24. WHO IS ? Mika Stefano is a personal brand, that has become a public profile. You may have spotted him at big social scenes sporting the most colourful outfit, dancing in the TKZee music video or as a regular guest commentating on various entertainment stories on ETV, Vuzu.TV and MTV Base. Many know Mika Stefano as the socialite who always makes an impression on the red carpet. However, Mika is more than just a socialite extraordinaire. He is a social blogger, with a mind of his own, never too afraid to say what’s on his mind. Mika Stefano is a young voice appealing to both black and white, gay and straight, male and female, rich and poor. For someone who started blogging on a Facebook group that was created by a friend, he’s come a long way and finally has his own website; www.mikastefano.com His website has been ranked one of the top local gossip and entertainment websites. He also has a weekly gossip segment on Jet and Edgars Radio that is broadcast nationwide. He also hosts a show on Rhythm100Radio.co.za, every Sunday with SazNgcobo. Mika Stefano is a regular guest on ETV, where he does a weekly roundup on ETV’s breakfast show, Sunrise. Mika Stefano is currently working on his TV show.
28. - I hold a Bachelor of Journalism from Rhodes University. Specialised in television
29. - I worked at The Times/ Times LIVE as a Senior Multimedia Producer for over three years. My focus was on entertainment, music and lifestyle content.
30. - I've covered various award shows like the SAMAs, MAMAs (in Nigeria), EMAs (in Germany).
31. - I've traveled to the US, UK, Spain, Germany, Mozambique, Zambia for various events and functions.
32. - I used to host an online show called The Von Vodcast in which I've interviewed a whole bunch of international celebrities like Morgan Freeman, Annie Lennox, Keri Hilson, Flo Rida, Sarah Brightman, Gavin Hood, Liam Gallagher.
47. • All content to be sourced in conference with the brand for upload and marketing. • Building a brand page and loading content under the page name. • Managing the comments and deleting spam where applicable. • Answering any and all questions in correspondence with the brand.
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50. All content to be sourced in conference with the brand for upload.